Theses on a related topic (having the same keywords):

tropes, syntactic means of expressiveness, reklama, reklamni text, recove figury, lexikalni expresivni prostredky, stylisticke expresivni prostredky. visual and expressive means, lexical means of expressiveness, tropy, advertising, advertising text, stylistic means of expressiveness., obrazne a expresivni prostredky, reklamni scenar, syntakticke expresivni prostredky, advertising script, figures of speech

Keywords ordered alphabetically | Keywords ordered by occurrence rate

351.
Lorenzová, Kamila
Faculty: Faculty of Social Studies
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism, Sociology
Bachelor's thesis defence: Genderové rozdíly v audiovizuálních reklamách na alkohol | Theses on a related topic Display description

352.
Loulová, Linda
Faculty: Faculty of Education
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Health Education, Special Education for Education
Bachelor's thesis defence: Fenomén zvaný superpotraviny | Theses on a related topic

353.
Maar, Vojtěch
Faculty: Faculty of Economics and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Marketingová strategie pro internetový obchod | Theses on a related topic

354.
Macko, Jozef
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Philology / Spanish Language and Literature
Bachelor's thesis defence: Técnicas persuasivas en la publicidad impresa contemporánea española en los anuncios automovilísticos | Theses on a related topic

355.
Macků, Josef
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Aesthetics
Bachelor's thesis defence: Estetika fotografie | Theses on a related topic

356.
Mahovský, Martin
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Sprachliche Ausdrucksmittel der Werbung in der Lebensmittelindustrie | Theses on a related topic

357.
Mahovský, Martin
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in German Language and Literature
Master's thesis defence: Sprachliche Ausdrucksmittel der Werbung in der Lebensmittelindustrie | Theses on a related topic

358.
Macháček, Ondřej
Faculty: Faculty of Law
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Reklama a ochrana svobody projevu | Theses on a related topic

359.
Machalová, Helena
Faculty: Faculty of Law
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Zdanění reklamy v Evropě formou místních daní | Theses on a related topic

360.
Machek, Jan
Faculty: Faculty of Economics and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Facebook Marketing a kampaně dané společnosti | Theses on a related topic

361.
Machková, Aneta
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Vergleichende Analyse der deutschen und tschechischen Werbetexte | Theses on a related topic

362.
Malá, Kristýna
Faculty: Faculty of Arts
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Translation of Modern European Languages / Translatology of French
Master's thesis defence: La traduction des textes publicitaires français en tchèque – ses enjeux et ses spécifiques | Theses on a related topic

363.
Maláčová, Darina
Faculty: Faculty of Law
Year: 2007, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Právní problémy reklamy a jejich odraz v českém denním tisku | Theses on a related topic

364.
Malášek, Vladimír
Faculty: Faculty of Law
Year: 2007, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Právní aspekty internetové reklamy | Theses on a related topic

365.
Maňasová Hradská, Helena
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Ph.D.
Programme/field: General Theory and History of Arts and Culture (4-years) / Aesthetics
Doctoral thesis defence: Vizualizace metafory pokroku v reklamě meziválečného Československa | Theses on a related topic

366.
Marešová, Kristýna
Faculty: Faculty of Arts
Year: 2010, studies terminated for failure to fulfill study requirements
Programme/field: General Theory and History of Arts and Culture / Combined Art Studies
Bachelor's thesis defence: Československý filmový plakát v období mezi lety 1945-1992 | Theses on a related topic

367.
Marková, Veronika
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Typológia vzťahov umenia a reklamy | Theses on a related topic

368.
Markytán, Jiří
Faculty: Faculty of Economics and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Management / Business Management
Master's thesis defence: Faktory ovlivňující efektivitu influencer marketingu | Theses on a related topic

369.
Mašková, Zuzana
Faculty: Faculty of Education
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Music, Upper Secondary School Teacher Training in Social Studies Basics
Master's thesis defence: Hudební sémiotika v mediální praxi a její společenský význam | Theses on a related topic

370.
Maťová, Eva
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Philology / Russian with orientation on Commercial Practice, Services and Travel
Bachelor's thesis defence: Anglicismy v ruských reklamních textech | Theses on a related topic

371.
Matulová, Tereza
Faculty: Faculty of Arts
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Culture Management / Culture Management
Master's thesis defence: Využití principů behaviorální ekonomie v herním průmyslu se zaměřením na jednotlivé obchodní modely | Theses on a related topic

372.
Mědílek, Šimon
Faculty: Faculty of Law
Year: 2007, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Právní aspekty internetové reklamy | Theses on a related topic

373.
Medvěd, Milan
Faculty: Faculty of Economics and Administration
Year: 2005, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management
Bachelor's thesis defence: Analýza reklamační politiky výrobního podniku

374.
Medveď, Peter
Faculty: Faculty of Economics and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Analýza vztahu mezi centrálou a pobočkou nadnárodní společnosti | Theses on a related topic

375.
Mezerová, Martina
Faculty: Faculty of Education
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Arts for Education, Special Education for Education
Bachelor's thesis defence: Jednotný vizuální styl - Cukrárna Celerín | Theses on a related topic

376.
Mičková, Michaela
Faculty: Faculty of Arts
Year: 2019, studies terminated for failure to fulfill study requirements
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Případová studie propagace multižánrového festivalu Life! 2018 v kontextu sociálních sítí | Theses on a related topic

377.
Mihálik, Jan
Faculty: Faculty of Law
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Klamavé praktiky v nekalé soutěži | Theses on a related topic

378.
Michajlová, Andrea
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Philology / Slovak Language and Literature
Master's thesis defence: Reklama - lexikálny fenomén | Theses on a related topic

379.
Michalová, Jana
Faculty: Faculty of Economics and Administration
Year: 2006, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza reklamační politiky výrobního podniku | Theses on a related topic

380.
Miková, Zuzana
Faculty: Faculty of Education
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Lower Secondary School Teacher Training in Geography / Lower Secondary School Teacher Training in Civics, Lower Secondary School Teacher Training in Geography
Master's thesis defence: Mediální výchova v občanské výchově | Theses on a related topic

381.
Mikušová, Laura
Faculty: Faculty of Arts
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Combined Art Studies / Combined Art Studies
Bachelor's thesis defence: Umelecké dielo a identita jeho autora v médiách a reklame | Theses on a related topic

382.
Moravec, Michal
Faculty: Faculty of Social Studies
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Environmental Studies, Media Studies and Journalism (combination/specialization: Digital Media)
Bachelor's thesis defence: Výrazové prostředky nových médií a televizní reklama | Theses on a related topic

383.
Možíšová, Alžběta
Faculty: Faculty of Social Studies
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Humanities / Philosophy, Sociology
Bachelor's thesis defence: Genderové reprezentace v reklamách v ženských a mužských časopisech | Theses on a related topic

384.
Muselíková, Veronika
Faculty: Faculty of Arts
Year: 2007, studies completed, degree conferred: Mgr.
Programme/field: Humanities / Aesthetics, Czech Language and Literature
Master's thesis defence: Analýza prostředků persvaze v reklamních textech časopisů Týden | Theses on a related topic

385.
Mušálek, Jan
Faculty: Faculty of Law
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Product placement v evropské směrnici a v marketingové praxi | Theses on a related topic

386.
Nagy, Tomáš
Faculty: Faculty of Sports Studies
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Media a reklama ve sportu | Theses on a related topic

387.
Nekolná, Lucie
Faculty: Faculty of Education
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Basics of Social Studies for Education, Czech Language and Literature for Education
Bachelor's thesis defence: Estetické kvality prvorepublikových reklam | Theses on a related topic

388.
Nemravová, Lucie
Faculty: Faculty of Education
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Arts for Education, Visual Arts for Education
Bachelor's thesis defence: My | Theses on a related topic

389.
Nezhybová, Michaela
Faculty: Faculty of Social Studies
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Psychology / Psychology, Sociology
Bachelor's thesis defence: Účinnost televizní reklamy na mladou generaci | Theses on a related topic
Bachelor's thesis defence: Vliv postojů k rodičovství a rodovým rolím na hodnocení charakteristik vybraných druhů kontroly početí:rozdíly mezi muži a ženami | Theses on a related topic

390.
Nováčková, Kateřina
Faculty: Faculty of Arts
Year: 2007, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Film and Audio-Visual Culture Studies, History of Arts
Master's thesis defence: Grafický design a Petr Babák | Theses on a related topic

391.
Nytrová, Alice
Faculty: Faculty of Law
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Právně reprobované motivy v reklamě | Theses on a related topic

392.
Obrátilová, Alena
Faculty: Faculty of Arts
Year: 2012, studies terminated for failure to fulfill study requirements
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media, Theory of Interactive Media
Bachelor's thesis defence: Podprahové vnímání jako princip reklamního sdělení nových médií | Theses on a related topic

393.
Odehnalová, Lenka maiden name: Veselá
Faculty: Faculty of Education
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Teacher Training of Specialized Subjects for Secondary Schools – Specialisation Commerce and Services
Master's thesis defence: Nábor SOU (kuchař - číšník) | Theses on a related topic

394.
Ondráčková, Anna
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / German-language Translation
Master's thesis defence: Weinwerbung aus textlinguistischer und translatologischer Sicht | Theses on a related topic

395.
Ondráčková, Michaela
Faculty: Faculty of Science
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Mathematics / Mathematics with a view to Education, Music for Education
Bachelor's thesis defence: Hudební postoje žáků 2. stupně ZŠ k vážné hudbě a míra jejich možných ovlivnění televizní reklamou | Theses on a related topic

396.
Opletal, Radek
Faculty: Faculty of Sports Studies
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Animator of Movement Activities, Lower Secondary School Teacher Training in Special Education
Bachelor's thesis defence: Osobnost sportovce v reklamě | Theses on a related topic

397.
Opletalová, Jana
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Artvertising v módním průmyslu | Theses on a related topic

398.
Ošmerová, Petra maiden name: Schacherlová
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Taboo in Advertising Discourse | Theses on a related topic

399.
Otrusina, Petr
Faculty: Faculty of Law
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: K srovnání obecné a konkrétní regulace reklamy | Theses on a related topic

400.
Otýpková, Lenka
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Psychology / Psychology
Master's thesis defence: Vliv reklamy na hrové chování dětí | Theses on a related topic