Theses on a related topic (having the same keywords):

persuasive strategies, emotiveness, level of formality, advertising, writtenness, persuasion, facticity, spokenness

Keywords ordered alphabetically | Keywords ordered by occurrence rate

51.
Čierna, Patrícia
Faculty: Faculty of Arts
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Philology / Balkan Languages and Literatures
Bachelor's thesis defence: Jazykový obraz Bulharska v reklamných textoch českých/slovenských cestovných kancelárií | Theses on a related topic Display description

52.
Čulejová, Radka
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Philology / General Linguistics
Master's thesis defence: Persvazivní prostředky ve vybraném typu reklam | Theses on a related topic

53.
Doležalová, Petra
Faculty: Faculty of Education
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Education - Vocational Training
Bachelor's thesis defence: Reklama a její vliv na adolescenty a jejich chování | Theses on a related topic

54.
Dostál, Tomáš
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Analýza komunikačního mixu | Theses on a related topic

55.
Dostálová-Bystřinová, Markéta
Faculty: Faculty of Social Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Psychology / Psychology, Sociology
Bachelor's thesis defence: Door-in-the-face technika: role sociální identity žadatele a obsahu požadavku | Theses on a related topic

56.
Dvořák, Pavel
Faculty: Faculty of Sports Studies
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Marketing basketbalového mistrovství světa 2013 v kategorii U19 pořádané v ČR | Theses on a related topic

57.
Faltusová, Zuzana
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / Spanish-language Translation
Master's thesis defence: Localización desde el punto de vista de la traductología y su aplicación en práctica | Theses on a related topic

58.
Fecák, Ján
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: System Engineering and Informatics / Economic Information Systems
Bachelor's thesis defence: Tvorba úspěšného webu / portálu (případová studie) | Theses on a related topic
Bachelor's thesis defence: Tvorba úspěšného webu / portálu (případová studie) | Theses on a related topic

59.
Fiala, Pavlína maiden name: Doležalová
Faculty: Faculty of Education
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Gallery Education and Arts Facilitation, Special Education
Master's thesis defence: Reklama na umění, umění v reklamě | Theses on a related topic

60.
Fileková, Mária
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature, French Language and Literature
Bachelor's thesis defence: Promotion of Cultural Values and Stereotypes in Advertising Orientated Towards Women | Theses on a related topic

61.
Filípková, Eliška
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Product placement ve filmech Marvel Cinematic Universe | Theses on a related topic

62.
Filipová, Květa
Faculty: Faculty of Economics and Administration
Year: 2007, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza marketingové kampaně | Theses on a related topic

63.
Fílová, Michaela
Faculty: Faculty of Arts
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Psychology / Psychology
Master's thesis defence: Podprahová reklama: Vliv audiálních a vizuálních podprahových sdělení na postoje mladých dospělých | Theses on a related topic

64.
Frantíková, Jana
Faculty: Faculty of Education
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School and Language School Teacher Training in English Language
Master's thesis defence: The Language of Advertisements | Theses on a related topic

65.
Fryš, Petr
Faculty: Faculty of Social Studies
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism, Sociology
Bachelor's thesis defence: Efektivita internetové reklamy v rámci českého trhu | Theses on a related topic

66.
Gálik, Stanislav
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Psychology / Psychology
Master's thesis defence: Persuázia – fundamentálne princípy a kauzalita | Theses on a related topic

67.
Gálik, Stanislav
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: PhDr.
Programme/field: Psychology / Psychology
Advanced Master's thesis defence: Persuázia - teoretické ukotvenie a praktické aplikácie | Theses on a related topic

68.
Gambová, Iva
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Philology / Czech Language and Literature
Bachelor's thesis defence: Vybrané prostředky persvaze v pořadu Otázky Václava Moravce | Theses on a related topic

69.
Gaždová, Lucie
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Projektový management a marketing letního kina v Praze - Dolních Měcholupech | Theses on a related topic

70.
Gebauerová, Květa
Faculty: Faculty of Social Studies
Year: 2012, studies terminated for failure to fulfill study requirements
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Mediální obraz T. G. Masaryka v boji o pravost rukopisů Královédvorského a Zelenohorského | Theses on a related topic
Master's thesis defence: Mediální obraz T. G. Masaryka v boji o pravost rukopisů Královédvorského a Zelenohorského | Theses on a related topic
Master's thesis defence: Mediální obraz T. G. Masaryka v boji o pravost rukopisů Královédvorského a Zelenohorského | Theses on a related topic

71.
Hajná, Tereza
Faculty: Faculty of Social Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Gender Studies, Media Studies and Journalism
Bachelor's thesis defence: Tištěné hobby magazíny o bydlení pro širokou veřejnost v ČR v roce 2010 | Theses on a related topic
Bachelor's thesis defence: Tištěné časopisy o bydlení pro širokou veřejnost v ČR v roce 2010 | Theses on a related topic

72.
Hajný, Martin
Faculty: Faculty of Law
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Law and Business
Bachelor's thesis defence: Vliv práva Evropských společenství a judikatury Evropského soudního dvora na českou regulaci nekalé soutěže | Theses on a related topic

73.
Hapková, Klára
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Philology / Czech Language and Literature, German Language and Literature
Bachelor's thesis defence: Die Welt der Werbung (Zur Funktion der Metapher darin) | Theses on a related topic

74.
Haták, Václav
Faculty: Faculty of Law
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Klamavá reklama v ČR | Theses on a related topic

75.
Havránková, Anna
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: “Let’s Talk About Today’s Sponsor” - a Linguistic Analysis of YouTube’s Endorsement-Based Affiliate Advertisement | Theses on a related topic

76.
Hermanová, Terezie
Faculty: Faculty of Law
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Commercial Law Studies
Bachelor's thesis defence: Skrytá reklama na sociálních sítích | Theses on a related topic

77.
Hladíková, Zora
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature
Bachelor's thesis defence: Language Comparison of Advertisements | Theses on a related topic

78.
Hojgrová, Linda
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: English-language Translation / English-language Translation
Master's thesis defence: Localization in Advertising | Theses on a related topic

79.
Hokrová, Zlata
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Ph.D.
Programme/field: Philology (4-years) / German Language
Doctoral thesis defence: Persvazivní jazykové prostředky v německé a české reklamě na mobilní telefony. | Theses on a related topic

80.
Holá, Tereza
Faculty: Faculty of Social Studies
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Persvazivní jazykové prostředky publikované Rudým právem v rámci kampaně využívající motiv „amerického brouka“ | Theses on a related topic

81.
Holinga, Richard
Faculty: Faculty of Economics and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Quantitative Methods in Economy / Mathematical and Statistical Methods in Economics
Master's thesis defence: Multiagentový model vlivu reklamy na tržní cenu při nedokonalých informacích | Theses on a related topic

82.
Holubovský, Vít
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Personalizace reklamy v digitálních médiích: Analýza prostředků, kterými média sledují chování uživatelů | Theses on a related topic

83.
Homolková, Ivana
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Sprachliche Analyse der deutschen und tschechischen Werbeslogans im Bereich der Sanitärtechnik | Theses on a related topic

84.
Hrazděrová, Zuzana
Faculty: Faculty of Science
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Mathematics / Finance Mathematics
Master's thesis defence: Klamavá reklama a minimální standardy kvality | Theses on a related topic

85.
Hrnčiar, Peter
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Master's thesis defence: Native advertising – keď sa reklama začne skrývať | Theses on a related topic

86.
Hrušková, Lenka
Faculty: Faculty of Law
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Law and Business
Bachelor's thesis defence: Televizní reklama v judikatuře | Theses on a related topic

87.
Hublová, Hana
Faculty: Faculty of Sports Studies
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport
Bachelor's thesis defence: Reklama a sponzoring v házenkářských klubech v České Republice | Theses on a related topic

88.
Hudec, Martin
Faculty: Faculty of Economics and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Návrh komunikační kampaně | Theses on a related topic

89.
Hudec, Martin
Faculty: Faculty of Economics and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Smyslový marketing | Theses on a related topic

90.
Hynková, Beáta
Faculty: Faculty of Law
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Commercial Law Studies
Bachelor's thesis defence: Politici a jiné veřejné autority v reklamě | Theses on a related topic

91.
Chatrný, Aleš
Faculty: Faculty of Economics and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Návrh komunikační kampaně | Theses on a related topic

92.
Chlanová, Iveta
Faculty: Faculty of Economics and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic

93.
Chromková, Eliška
Faculty: Faculty of Education
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary and Language School Teacher Training in Russian Language
Master's thesis defence: Syntaktické konstrukce v ruských a českých reklamních textech | Theses on a related topic

94.
Izera, Martin
Faculty: Faculty of Economics and Administration
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management (combination/specialization: Management)
Bachelor's thesis defence: Komunikační mix podniku | Theses on a related topic

95.
Jančová, Monika
Faculty: Faculty of Social Studies
Year: 2007, studies completed, degree conferred: Mgr.
Programme/field: Sociology / Sociology
Master's thesis defence: "Guys for Themselves": A Textual Analysis of the Staropramen Advertising Campaign | Theses on a related topic

96.
Janíčková, Barbora
Faculty: Faculty of Education
Year: 2005, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary Schools / Lower Secondary School Teacher Training in English Language and Literature, Lower Secondary School Teacher Training in Mathematics
Master's thesis defence: The Language of Advertising

97.
Janků, Pavel
Faculty: Faculty of Law
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Reklama a nekalá soutěž | Theses on a related topic

98.
Jánošková, Lucia
Faculty: Faculty of Arts
Year: 2011, studies terminated for failure to fulfill study requirements
Programme/field: Philology / English Language and Literature
Bachelor's thesis defence: Headlines and Subheadlines in Newspapers (The Guardian & The Sun) | Theses on a related topic

99.
Janoušková, Lucie
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Information and Library Studies / Information and Library Studies
Master's thesis defence: Sociální reklama - úvod do problematiky jednoho z komunikačních nástrojů informování o celospolečenských problémech | Theses on a related topic

100.
Jašková, Bibiana
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Portrayal of Native Americans in Selected Advertisements | Theses on a related topic