Theses on a related topic (having the same keywords):

persuasive strategies, emotiveness, level of formality, advertising, writtenness, persuasion, facticity, spokenness

Keywords ordered alphabetically | Keywords ordered by occurrence rate

201.
Pýchová, Dominika
Faculty: Faculty of Education
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Arts for Education, Visual Arts for Education
Bachelor's thesis defence: Jednotný vizuální styl - Zemědělské družstvo Velký Beranov | Theses on a related topic Display description

202.
Racková, Karolína
Faculty: Faculty of Education
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Lower Secondary School English Language Teacher Training / Lower Secondary School English Language Teacher Training, Lower Secondary School Teacher Training in French Language
Master's thesis defence: Travel agencies' advertisements - persuasive strategies and stylistic features | Theses on a related topic

203.
Rajnochová, Tereza
Faculty: Faculty of Arts
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature, Spanish Language and Literature
Bachelor's thesis defence: Interetextuality in Guinness Advertising | Theses on a related topic

204.
Randáková, Markéta
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Product placement a jeho využití ve scénickém umění | Theses on a related topic

205.
Repka, Tomáš
Faculty: Faculty of Social Studies
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism (combination/specialization: Digital Media), Psychology
Bachelor's thesis defence: Specifika komunikace v období adolescence | Theses on a related topic

206.
Ritter, Jana
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in German Language and Literature
Master's thesis defence: Emotionen in journalistischen Texten des österreichischen Nachrichtenmagazins 'NEWS' | Theses on a related topic

207.
Ročňák, Jakub
Faculty: Faculty of Social Studies
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / International Relations, Media Studies and Journalism (combination/specialization: Media Studies)
Bachelor's thesis defence: Mediální konstrukce produktu: pivo jako socio-kulturní fenomén v televizní reklamě | Theses on a related topic

208.
Růčková, Alžběta
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in Estetic Education
Master's thesis defence: Kýč jako téma mediální výchovy | Theses on a related topic

209.
Rudnicka, Kateřina
Faculty: Faculty of Education
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary and Language School Teacher Training in German Language
Master's thesis defence: Werbung im Fremdsprachenunterricht | Theses on a related topic

210.
Ryndová, Eva
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Social Aspects of Advertising | Theses on a related topic

211.
Ryšán, Ondřej
Faculty: Faculty of Law
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Commercial Law Studies
Bachelor's thesis defence: Dotěrné obtěžování v nové právní úpravě | Theses on a related topic

212.
Řezníčková, Alena
Faculty: Faculty of Education
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Training in Foreign Languages - English Language
Bachelor's thesis defence: English advertising slogans and their equivalents in Czech advertisements | Theses on a related topic

213.
Saganová, Natália
Faculty: Faculty of Social Studies
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Komunikačná stratégia Divadla Husa na provázku | Theses on a related topic
Master's thesis defence: Semiotická analýza vybraných plagátov Divadla Husa na provázku | Theses on a related topic

214.
Sedláček, Pavel
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Philology / Russian with orientation on Commercial Practice, Services and Travel
Bachelor's thesis defence: Překlad internetových stránek společnosti v kontextu marketingové komunikace | Theses on a related topic

215.
Sedláková, Jitka
Faculty: Faculty of Social Studies
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Psychology / Psychology, Sociology
Bachelor's thesis defence: Vliv rámování ve vztahu k abstraktnosti a konkrétnosti sdělení na subjektivní hodnocení charitativních reklamních formulací | Theses on a related topic

216.
Selka, Miroslav
Faculty: Faculty of Law
Year: 2007, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Tabáková reklama v současné právní úpravě | Theses on a related topic

217.
Seman, Šimon
Faculty: Faculty of Law
Year: 2020, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Klamání spotřebitelů prostřednictvím značek kvality | Theses on a related topic

218.
Schedlingová, Michaela
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Měření efektivnosti marketingových aktivit podniku | Theses on a related topic

219.
Schejbalová, Elena
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Combined Art Studies
Bachelor's thesis defence: Pestrý týden 1926-1927, literární a výtvarná tematika, proměny životního stylu | Theses on a related topic

220.
Simandlová, Šárka
Faculty: Faculty of Education
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Czech Language and Literature for Education / Civics and Basics of Social Studies for Education, Czech Language and Literature for Education
Bachelor's thesis defence: Porozumění mediálním sdělením u žáků na 2. stupni ZŠ | Theses on a related topic

221.
Skákalová, Alžběta
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Historical Sciences / History
Master's thesis defence: Reklama v perioriku Čas (1887-1915) | Theses on a related topic

222.
Skákalová, Alžběta
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in History
Master's thesis defence: Reklama v perioriku Čas (1887-1915) | Theses on a related topic

223.
Skalský, Jiří
Faculty: Faculty of Social Studies
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Psychology / Psychology
Bachelor's thesis defence: Věk jako prediktor způsobu zpracování persuasivního sdělení | Theses on a related topic

224.
Skočovský, David
Faculty: Faculty of Sports Studies
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport
Bachelor's thesis defence: Marketing Tipsport extraligy ledního hokeje | Theses on a related topic

225.
Slámová, Zuzana
Faculty: Faculty of Social Studies
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Environmental Studies / Environmental Studies
Master's thesis defence: Vizuální reprezentace přírody jako součást přesvědčování | Theses on a related topic

226.
Slováková, Tereza
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Humor and Its Role in American TV Commercials | Theses on a related topic

227.
Sojka, Petr
Faculty: Faculty of Social Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Psychology / Psychology
Bachelor's thesis defence: Persuazivní efekt konceptuální metafory | Theses on a related topic

228.
Součková, Kateřina
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Comparison of the English Way of Advertising with its Spanish Counterparts | Theses on a related topic

229.
Srovnalíková, Lucie
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Die Werbung in der deutschen Zeitschrift "Stern" | Theses on a related topic

230.
Staněk, Aleš
Faculty: Faculty of Sports Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Organizace sportovní akce - MS U18 v ledním hokeji | Theses on a related topic

231.
Stavjaníková, Eva
Faculty: Faculty of Education
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Lower Secondary School English Language Teacher Training / Lower Secondary School English Language Teacher Training
Master's thesis defence: Metadiscourse in technical documentation | Theses on a related topic

232.
Streitová, Gabriela
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Philology / General Linguistics, Italian Language and Literature
Master's thesis defence: Su alcune caratteristiche linguistiche delle pubblicità dei prodotti cosmetici per uomo e per donna | Theses on a related topic

233.
Streitová, Gabriela
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in Italian Language and Literature
Master's thesis defence: Su alcune caratteristiche linguistiche delle pubblicità dei prodotti cosmetici per uomo e per donna | Theses on a related topic

234.
Strmisková, Monika
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Ph.D.
Programme/field: Philology (4-years) / Romance Languages
Doctoral thesis defence: Lenguaje de convencimiento en la prensa de prestigio española: Estrategias verbales persuasivas en el editorial de los periódicos ABC, EL País y El Mundo | Theses on a related topic

235.
Suk, Rudolf
Faculty: Faculty of Law
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Skrytá reklama | Theses on a related topic
Master's thesis defence: Skrytá reklama | Theses on a related topic

236.
Sušňová, Zuzana
Faculty: Faculty of Education
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Training in Foreign Languages - English Language
Bachelor's thesis defence: Discourse Analysis of McDonald's Billboards: The Relation between Discourse and Power | Theses on a related topic

237.
Svačina, Karel
Faculty: Faculty of Social Studies
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism (combination/specialization: Digital Media), Sociology
Bachelor's thesis defence: Věda a expertíza v reklamě: kvalitativní analýza | Theses on a related topic

238.
Svetlík, Martin
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Marketingová komunikace v nových médiích | Theses on a related topic

239.
Svoboda, Tomáš
Faculty: Faculty of Social Studies
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism (combination/specialization: Media Studies), Political Science
Bachelor's thesis defence: Persvazivní prostředky (vybraných nástrojů) volební kampaně v České republice v roce 2010 | Theses on a related topic

240.
Svoboda, Tomáš
Faculty: Faculty of Law
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Law and Business
Bachelor's thesis defence: Reakce spotřebitele na srovnávací reklamu | Theses on a related topic

241.
Šabľová, Barbora
Faculty: Faculty of Arts
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: German Language and Literature / German language and literature
Bachelor's thesis defence: Sprache der Stellenanzeigen im Wandel. Entwicklung der sprachlichen Form von gewerblichen Stellenanzeigen für Mechatroniker und Mechaniker zwischen 2011 und 2021. | Theses on a related topic

242.
Šalšová, Michaela
Faculty: Faculty of Arts
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Combined Art Studies
Bachelor's thesis defence: Sdružení výtvarných umělců moravských: proměny vizuálního stylu tiskovin | Theses on a related topic

243.
Šebelová, Rebeka
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Theory of Interactive Media / Theory of Interactive Media
Master's thesis defence: Využití subliminálního signálu v nových médiích a hudbě | Theses on a related topic

244.
Šefčíková, Katarína
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Persuasive Strategies in Health-Related Advertisements | Theses on a related topic

245.
Šerlovský, Václav
Faculty: Faculty of Law
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Commercial Law Studies / Commercial Law Studies
Bachelor's thesis defence: Právní úprava umístění produktů ve filmové a seriálové tvorbě | Theses on a related topic
Bachelor's thesis defence: Právní úprava umístění produktů ve filmové a seriálové tvorbě | Theses on a related topic

246.
Šimáčková, Michaela
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Psychology / Psychology
Master's thesis defence: Emoční diskomfort vyvolaný persuazivní informací a jeho dopad na behaviorální záměr v ekologickém kontextu | Theses on a related topic

247.
Šimková, Lenka
Faculty: Faculty of Social Studies
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Obsahová analýza televizních reklamních komunikátů zaměřených na dětského diváka | Theses on a related topic

248.
Šindelářová, Lucie
Faculty: Faculty of Social Studies
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Sociology / Social Anthropology, Sociology
Bachelor's thesis defence: Reprezentace genderovaného dětství v reklamě | Theses on a related topic
Bachelor's thesis defence: Reprezentace genderovaného dětství v reklamě | Theses on a related topic

249.
Škorpíková, Eliška
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Philology / Czech Language and Literature
Bachelor's thesis defence: Prostředky persvaze v předvolebních kampaních | Theses on a related topic

250.
Škrobánek Sebera, Jan maiden name: Sebera
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature
Bachelor's thesis defence: The Temple Full of Arms: Metaphors in Churchill's Cold War Rhetoric | Theses on a related topic