Theses on a related topic (having the same keywords):

guerilla marketing, sales promotion, direct marketing, reklama, primy marketing, komunikacni mix, public relations, communication mix, advertising, podpora prodeje, socialni site, social networks

Keywords ordered alphabetically | Keywords ordered by occurrence rate

401.
Zelinková, Barbora
Faculty: Faculty of Education
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Education / Social Education
Master's thesis defence: Sociální sítě v životě dospívajících | Theses on a related topic Display description

402.
Zelinková, Petra
Faculty: Faculty of Economics and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Komunikační strategie vybrané neziskové organizace | Theses on a related topic

403.
Zimmermann, Michal
Faculty: Faculty of Science
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Geography and Cartography / Geographical Cartography and Geoinformatics
Master's thesis defence: Možnosti dolování a vizualizace dat ze sociálních sítí | Theses on a related topic

404.
Zouharová, Pavlína
Faculty: Faculty of Education
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Lower Secondary School Teacher Training in Czech Language and Literature, Lower Secondary School Teacher Training in Chemistry
Bachelor's thesis defence: Reklama - její typy a jazykové prostředky | Theses on a related topic

405.
Zouharová, Pavlína
Faculty: Faculty of Education
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School Teacher Training in Czech Language and Literature, Lower Secondary School Teacher Training in Chemistry
Master's thesis defence: Využití reklamy v učivu českého jazyka na 2. stupni ZŠ | Theses on a related topic

406.
Zoun, Karel
Faculty: Faculty of Social Studies
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Security and Strategic Studies / Security and Strategic Studies
Master's thesis defence: Vlivové operace íránského režimu na sociálních sítích | Theses on a related topic

407.
Zubíková, Lucie
Faculty: Faculty of Education
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Special Education / Special Education
Bachelor's thesis defence: Specifika komunikace osob se sluchovým postižením na sociálních sítích | Theses on a related topic

408.
Zvolská, Markéta
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Proč kupujeme Kofolu a Míšu? Princip nostalgie v českých reklamních kampaních. | Theses on a related topic

409.
Žaludová, Eva
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Information and Library Studies / Information and Library Studies
Master's thesis defence: Event marketing pro komunitní knihovny | Theses on a related topic

410.
Železová, Eva
Faculty: Faculty of Education
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Training in Foreign Languages - Russian Language
Bachelor's thesis defence: Vnímání televizní reklamy adolescenty | Theses on a related topic

411.
Žoček, Martin
Faculty: Faculty of Sports Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Komparace marketingu anglické a skotské fotbalové ligy | Theses on a related topic

412.
Abel, Andrej
Faculty: Faculty of Economics and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Tvorba komunikační kampaně | Theses on a related topic

413.
Adam, Vojtěch
Faculty: Faculty of Law
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Law / Law
Master's thesis defence: Právo na přístup na sociální sítě jako nový "veřejný prostor" | Theses on a related topic

414.
Adamiecová, Lucie
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Philology / Russian Language and Literature
Master's thesis defence: Jazyková hra jako lexikálně-sémantický postup v textech ruské komerční reklamy | Theses on a related topic

415.
Adamík, Marek
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Ph.D.
Programme/field: Philosophy (4-years) / Study of Religions
Doctoral thesis defence: Nová náboženská hnutí z perspektivy soudobé marketingové komunikace | Theses on a related topic

416.
Adámková, Lenka
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in English Language and Literature
Master's thesis defence: Gender in Advertising | Theses on a related topic

417.
Akáčová, Katarína
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Komunikačná stratégia Divadla na zastávke | Theses on a related topic

418.
Alcnauerová, Zuzana
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature, Spanish Language and Literature
Bachelor's thesis defence: Code-switching and Code-mixing as Persuasive Strategies in Advertising | Theses on a related topic

419.
Ambrozová, Barbora
Faculty: Faculty of Arts
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Umění antireklamy. Literární tvorba Michala Hvoreckého jako projev kulturní, reklamní sabotáže. | Theses on a related topic

420.
Andrle, Jiří
Faculty: Faculty of Law
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Law and Business
Bachelor's thesis defence: Soukromoprávní a veřejnoprávní úprava reklamy | Theses on a related topic

421.
Antlová, Martina
Faculty: Faculty of Arts
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Information and Library Studies / Information and Library Studies
Bachelor's thesis defence: Propagace knihoven a jejich služeb | Theses on a related topic

422.
Augustýn, Tomáš
Faculty: Faculty of Sports Studies
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Physical Education and Sport / Lower and Upper Secondary School Teacher Training in Physical Education
Master's thesis defence: Volnočasové pohybové aktivity mládeže a sociální sítě | Theses on a related topic

423.
Bača, Ján
Faculty: Faculty of Economics and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic

424.
Bačkor, Matúš
Faculty: Faculty of Informatics
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Applied Informatics / Applied Informatics
Master's thesis defence: Content publishing from Kentico Cloud to social networks | Theses on a related topic

425.
Bagiová, Alexandra
Faculty: Faculty of Sports Studies
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Sports Management / Sports Management
Master's thesis defence: Kampaň vybrané sportovní organizace na principu content marketingu | Theses on a related topic
Master's thesis defence: Kampaň vybrané sportovní organizace na principu content marketingu | Theses on a related topic

426.
Bachorec, Erik
Faculty: Faculty of Science
Year: 2021, studies completed, degree conferred: Ph.D.
Programme/field: Ecological and Evolutionary Biology / Zoology
Doctoral thesis defence: Vrozené a naučené chování u letounů. | Theses on a related topic

427.
Bachroň, Jiří
Faculty: Faculty of Education
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary Schools / Lower Secondary School Teacher Training in Art, Lower Secondary School Teacher Training in Civics
Master's thesis defence: Problematika tzv. masové (populární) kultury a masmédií | Theses on a related topic

428.
Baindur, Aditi
Faculty: Faculty of Economics and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management (Eng.)
Master's thesis defence: Communication campaign of the firm | Theses on a related topic

429.
Bajtová, Jana
Faculty: Faculty of Education
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary Schools / Primary School Teacher Training
Master's thesis defence: Finanční gramotnost na 1. stupni základní školy | Theses on a related topic

430.
Bajužík, Michael
Faculty: Faculty of Sports Studies
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Physical Education and Sport / Lower and Upper Secondary School Teacher Training in Physical Education (combination/specialization: Sports Education)
Master's thesis defence: Vliv esportů na pohyb mládeže v kyberprostoru | Theses on a related topic

431.
Baletková, Michaela
Faculty: Faculty of Economics and Administration
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Regional Development / Tourism
Master's thesis defence: Influenceři a destinační marketing | Theses on a related topic

432.
Bandúrová, Monika
Faculty: Faculty of Law
Year: 2010, studies completed, degree conferred: JUDr.
Programme/field: Law and Legal Science / Law
Advanced Master's thesis defence: Právní aspekty cestovního ruchu | Theses on a related topic

433.
Barčáková, Petra
Faculty: Faculty of Social Studies
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism, Sociology
Bachelor's thesis defence: Reklama optikou psychoanalýzy: rola projektívnej identifikácie v reklamnej komunikácií | Theses on a related topic

434.
Barinková, Veronika
Faculty: Faculty of Arts
Year: 2013, studies terminated for failure to fulfill study requirements
Programme/field: Information and Library Studies / Information and Library Studies
Master's thesis defence: Zapojenie sociálnych sietí do výuky informačného vzdelávania | Theses on a related topic

435.
Baron, Filip
Faculty: Faculty of Arts
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Culture Management / Culture Management
Master's thesis defence: Analýza komunikácie Slovenskej národnej galérie a Ministerstva kultúry Slovenskej republiky | Theses on a related topic

436.
Bartáková, Eva
Faculty: Faculty of Social Studies
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Gender Studies, Media Studies and Journalism
Bachelor's thesis defence: „Dostal jsem ji jazykem": Přístup krajských živnostenských úřadů k sexismu v reklamě | Theses on a related topic

437.
Bartesová, Martina
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Benefiční koncert jako jeden z nástrojů fundraisingu | Theses on a related topic

438.
Bartošová, Andrea
Faculty: Faculty of Arts
Year: 2017, studies terminated for failure to fulfill study requirements
Programme/field: General Theory and History of Arts and Culture / History of Arts
Bachelor's thesis defence: Jaroslav Rössler - reklamní fotografie | Theses on a related topic

439.
Bártová, Klára
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Komunikace Ministerstva kultury České republiky a Národního památkového ústavu se zaměřením na public relations | Theses on a related topic

440.
Bauer, Jan
Faculty: Faculty of Social Studies
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism, Sociology
Bachelor's thesis defence: Online socialní sítě a sociální kapital: Facebook a LinkedIn | Theses on a related topic

441.
Bayerová, Eva
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / German-language Translation
Master's thesis defence: Analyse der ausgewählten Werbetexte | Theses on a related topic

442.
Becková, Irena
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Videohry jako prostor pro reklamu | Theses on a related topic

443.
Bednářová, Veronika
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Sprachwissenschaftliche Erforschung der Werbesprache, mit Berücksichtigung der Anglizismen | Theses on a related topic

444.
Bednářová, Veronika
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in German Language and Literature
Master's thesis defence: Sprachwissenschaftliche Erforschung der Werbesprache, mit Berücksichtigung der Anglizismen | Theses on a related topic

445.
Běhounková, Petra
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Major shifts in shaping Coca-Cola print advertisements | Theses on a related topic

446.
Benatzká, Rachel
Faculty: Faculty of Arts
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Psychology / Psychology
Master's thesis defence: Souvislost sebehodnocení se zpětnou vazbou na Facebooku | Theses on a related topic

447.
Beneš Kováčová, Dominika maiden name: Kováčová
Faculty: Faculty of Arts
Year: 2023, studies completed, degree conferred: Ph.D.
Programme/field: English Linguistics / English Linguistics
Doctoral thesis defence: The self-presentation of Instagram influencers and the construction of social media celebrity | Theses on a related topic

448.
Benešová, Eliška
Faculty: Faculty of Economics and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Facebook Marketing | Theses on a related topic

449.
Benešová, Jana
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management
Bachelor's thesis defence: Analýza media relations | Theses on a related topic
Bachelor's thesis defence: Analýza media relations | Theses on a related topic

450.
Beňová, Barbora
Faculty: Faculty of Arts
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: English Language and Literature / English Language and Literature
Bachelor's thesis defence: Marketing Transcreation: Considering Cultural Nuances | Theses on a related topic