Theses on a related topic (having the same keywords):

marketingova komunikace, nastroje komunikacniho mixu, osobni prodej, marketing communications, internet marketing, sales promotion, personal selling, internetovy marketing, reklama, marketing communication mix, komunikacni mix, public relations, marketing communication tools, advertising, podpora prodeje

Keywords ordered alphabetically | Keywords ordered by occurrence rate

451.
Jonešová, Monika
Faculty: Faculty of Education
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Education / Social and Free Time Education
Bachelor's thesis defence: Vliv reklamního sdělení na život seniorů | Theses on a related topic Display description

452.
Jordanová, Andrea
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Philology / Bulgarian Language and Literature
Master's thesis defence: Jazyková analýza manipulativních strategií reklam v bulharštině a češtině (na bázi reklam finančních institucí) | Theses on a related topic

453.
Josefus, Ondřej
Faculty: Faculty of Sports Studies
Year: 2024, studies under way
Programme/field: Physical Education and Sport / Referee in Team Sports
Bachelor's thesis defence: Marketingová strategie basketbalového klubu BK Armex Děčín | Theses on a related topic

454.
Juráková, Ivana
Faculty: Faculty of Economics and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza marketingové komunikace podniku, působícího na B2B trhu | Theses on a related topic

455.
Juráňová, Kateřina
Faculty: Faculty of Social Studies
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Gender Studies, Media Studies and Journalism
Bachelor's thesis defence: Vztah novináře a PR specialisty - konflikt, nebo symbióza? | Theses on a related topic

456.
Juříková, Jana
Faculty: Faculty of Law
Year: 2024, studies terminated for failure to fulfill study requirements
Programme/field: Legal Specializations / Commercial Law Studies
Bachelor's thesis defence: Kodex Rady pro reklamu - čas na změnu? | Theses on a related topic
Bachelor's thesis defence: Kodex Rady pro reklamu - čas na změnu? | Theses on a related topic

457.
Kabáčová, Martina
Faculty: Faculty of Economics and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Management / Business Management
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic

458.
Kačányová, Barbora
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Philology / German Language and Literature
Bachelor's thesis defence: Verwendung der Alliteration in der deutschen Werbung und Presse | Theses on a related topic

459.
Kačenková, Dana
Faculty: Faculty of Education
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary Schools / Primary School Teacher Training
Master's thesis defence: Projekty ve výtvarné výchově pro 1. stupeň ZŠ | Theses on a related topic

460.
Kaderková, Hana
Faculty: Faculty of Arts
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Philology / Russian with orientation on Commercial Practice, Services and Travel
Bachelor's thesis defence: Reklama zaměřená na služby v České republice poskytované rusky mluvícím osobám | Theses on a related topic

461.
Kalčoková, Maša
Faculty: Faculty of Social Studies
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism, Sociology
Bachelor's thesis defence: Spôsoby racionalizácie konzumácie živočíšnych produktov a ich reprodukovanie v reklamách | Theses on a related topic

462.
Kalousek, Libor
Faculty: Faculty of Law
Year: 2005, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Public Administration
Bachelor's thesis defence: Veřejnoprávní úprava reklamy tabákových výrobků a alkoholu

463.
Kamenická, Jaromíra
Faculty: Faculty of Economics and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Economics and Administration (combination/specialization: Public Economy and Administration)
Bachelor's thesis defence: PR a fundraisingový plán dané neziskové organizace (komparace veřejné a soukromé neziskové organizace) | Theses on a related topic

464.
Kamenský, Michal
Faculty: Faculty of Law
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Law and Business
Bachelor's thesis defence: Srovnávací reklama v českém právním řádu a její aktuální projevy | Theses on a related topic

465.
Kapitula, Igor
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in Russian Language and Literature
Master's thesis defence: Kommunikativnaja struktura reklamnogo teksta | Theses on a related topic
Master's thesis defence: Reklamnyj slogan v russkom i češskom jazyke | Theses on a related topic

466.
Kapitula, Igor
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Philology / Russian Language and Literature, Ukrainian Language and Literature
Master's thesis defence: Kommunikativnaja struktura reklamnogo teksta | Theses on a related topic
Master's thesis defence: Reklamnyj slogan v russkom i češskom jazyke | Theses on a related topic

467.
Karlíčková, Vendula
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Rozšířená realita jako nástroj grafického designu v display reklamě | Theses on a related topic

468.
Kašáková, Hana maiden name: Šedová
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Analýza marketingové komunikace Divadla Na zábradlí | Theses on a related topic

469.
Kašická, Ivana
Faculty: Faculty of Economics and Administration
Year: 2006, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Komunikační mix konkrétního podniku | Theses on a related topic

470.
Kašparová, Barbora
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Master's thesis defence: Nástroje digitálního marketingu v diskurzu teorie nových médií | Theses on a related topic

471.
Kladošová, Tereza Rosalie
Faculty: Faculty of Education
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Arts for Education, Visual Arts for Education
Bachelor's thesis defence: Komerční II. | Theses on a related topic

472.
Klepáčková, Nikola
Faculty: Faculty of Economics and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza vize a mise | Theses on a related topic

473.
Kliment, Lukáš
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Skrytá reklama v kontextu současné kultury | Theses on a related topic

474.
Klingerová, Anna
Faculty: Faculty of Economics and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Management / Business Management
Master's thesis defence: Marketingová komunikace pro zahraniční oddělení univerzity | Theses on a related topic

475.
Klodner, David
Faculty: Faculty of Economics and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Designing Brand Positioning | Theses on a related topic

476.
Klomfarová, Jana
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Comparative and Art Studies
Master's thesis defence: Zobrazení moderní rodiny v reklamě v období první republiky | Theses on a related topic

477.
Klusáčková, Lucie
Faculty: Faculty of Arts
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Historical Sciences / History
Bachelor's thesis defence: Fenomén automobilismu a ženy za první republiky | Theses on a related topic

478.
Knapová, Ivana
Faculty: Faculty of Economics and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Guerilla marketing- analysis of a practical example | Theses on a related topic

479.
Kočárová, Zuzana
Faculty: Faculty of Economics and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Marketingový plán podniku | Theses on a related topic

480.
Kočárová, Zuzana
Faculty: Faculty of Economics and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Tvorba komunikační kampaně pro vybraný podnik | Theses on a related topic

481.
Kočičková, Tereza
Faculty: Faculty of Sports Studies
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management of Tourist Trade)
Bachelor's thesis defence: Propagace sportovních aktivit v České republice | Theses on a related topic

482.
Kohlová, Ivana
Faculty: Faculty of Economics and Administration
Year: 2010, studies terminated for failure to fulfill study requirements
Programme/field: Economy and Management / Business Management
Master's thesis defence: Marketingový výzkum - zaměření na jazykové školy | Theses on a related topic

483.
Kohoutová, Miroslava
Faculty: Faculty of Economics and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Economics
Master's thesis defence: Využitelnost nástrojů politického marketingu v komunálních volbách | Theses on a related topic

484.
Kolárik, Tomáš
Faculty: Faculty of Economics and Administration
Year: 2007, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza sponzorství konkrétního podniku | Theses on a related topic

485.
Kolařík, Tomáš
Faculty: Faculty of Economics and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Economics and Administration
Master's thesis defence: Marketing vědy a jeho specifika | Theses on a related topic

486.
Kolečkářová, Eva
Faculty: Faculty of Education
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary Schools / Primary School Teacher Training
Master's thesis defence: Vliv televizní reklamy na životní styl dětí mladšího školního věku | Theses on a related topic

487.
Kolesár, Michal
Faculty: Faculty of Economics and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Návrh komunikační kampaně | Theses on a related topic

488.
Koňařová, Zuzana
Faculty: Faculty of Economics and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Komunikační strategie | Theses on a related topic

489.
Konvičná, Jana
Faculty: Faculty of Informatics
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Applied Informatics / Applied Informatics
Master's thesis defence: Časopis Equilibrium a jeho redakční systém | Theses on a related topic

490.
Kopecká, Martina
Faculty: Faculty of Economics and Administration
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management
Bachelor's thesis defence: Komunikace z pohledu PR agentury | Theses on a related topic

491.
Kopicová, Markéta
Faculty: Faculty of Education
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School and Language School Teacher Training in English Language
Master's thesis defence: Reflections of American Nationalism in Coca-Cola Advertisments – Diachronic approach | Theses on a related topic

492.
Kopřiva, Filip
Faculty: Faculty of Arts
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Translation of Modern European Languages / Translation of German
Master's thesis defence: Zu Unterschieden in deutschen und tschechischen Übersetzungen von Werbetexten der Automobilindustrie | Theses on a related topic

493.
Kopřivová, Pavlína
Faculty: Faculty of Education
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School Teacher Training in Health Education, Lower Secondary School Teacher Training in Natural Science
Master's thesis defence: Vybraná témata výchovy ke zdraví - metodický deník | Theses on a related topic

494.
Korčáková, Michaela
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / German-language Translation
Master's thesis defence: Übersetzen von Werbetexten | Theses on a related topic

495.
Kostková, Pavla
Faculty: Faculty of Education
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School and Language School Teacher Training in English Language
Master's thesis defence: Advertising of food products | Theses on a related topic

496.
Košťálová, Lenka
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Srovnání komunikačních kampaní cílících na děti ve vybraných státech | Theses on a related topic

497.
Kotíková, Kateřina
Faculty: Faculty of Economics and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Tvorba komunikační kampaně | Theses on a related topic

498.
Kotinská, Darina
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Neonové nápisy na veřejných budovách v letech 1950–1970 v Praze | Theses on a related topic

499.
Kotlíková, Tereza
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Theory of Interactive Media / Theory of Interactive Media
Master's thesis defence: Proměna propagace českých profesionálních fotografů s nástupem sociálních sítí | Theses on a related topic

500.
Kotulová, Martina
Faculty: Faculty of Social Studies
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Gender Studies, Media Studies and Journalism
Bachelor's thesis defence: Mediální obraz maskulinity ve vybraných českých reklamách | Theses on a related topic