Theses on a related topic (having the same keywords):

marketingova komunikace, b2b, povedomi o znacce, brand awareness, komunikacni kampan, motivace ke koupi, hierarchicke modely ucinku, nakupni chovani. marketing communication, brand attitude, hierarchy of effects models., loajalita, postoj ke znacce, purchasing motivation, communication campaign, loyality

Keywords ordered alphabetically | Keywords ordered by occurrence rate

101.
Hanzalová, Jana
Faculty: Faculty of Economics and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Marketing v tržním výklenku | Theses on a related topic Display description

Bachelor's thesis defence: Marketingový plán | Theses on a related topic Display description

102.
Hastíková, Gabriela
Faculty: Faculty of Arts
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Analýza marketingové komunikace podniku Moje dílna z.s. v online prostředí. | Theses on a related topic

103.
Helán, Jakub
Faculty: Faculty of Economics and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic

104.
Hermochová, Sabina
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Culture Management / Culture Management
Master's thesis defence: Marketingová komunikace kin v online prostředí: komparace artových kin a multiplexů | Theses on a related topic

105.
Hodková, Kateřina
Faculty: Faculty of Social Studies
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Social Policy and Social Work / Social Policy and Social Work (combination/specialization: Personnel Management and Organizational Development)
Master's thesis defence: Komparace příčin fluktuace personálu v průmyslových firmách se zahraničním a českým vlastníkem | Theses on a related topic

106.
Holčáková, Barbora
Faculty: Faculty of Economics and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Tvorba komunikační kampaně | Theses on a related topic

107.
Holek, Radovan
Faculty: Faculty of Economics and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza reklamní kampaně | Theses on a related topic

108.
Holíková, Eva
Faculty: Faculty of Arts
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Culture Management / Culture Management
Master's thesis defence: Marketingová komunikace kulturních aktivit MKS Třebíč se zaměřením na studenty (15-26 let) | Theses on a related topic

109.
Horák, Jan
Faculty: Faculty of Economics and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Motivační systémy podniků | Theses on a related topic

110.
Houšťová, Jitka
Faculty: Faculty of Education
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Teacher Training of Specialized Subjects for Secondary Schools
Master's thesis defence: Školní prodejna v odborném výcviku | Theses on a related topic

111.
Hovorka, Jindřich
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza účinků zvolených komunikačních nástrojů | Theses on a related topic

112.
Hrazdirová, Julie
Faculty: Faculty of Economics and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza komunikačního mixu | Theses on a related topic

113.
Hrdlička, Miloslav
Faculty: Faculty of Law
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Teoretické a praktické problémy elektronické kontraktace | Theses on a related topic

114.
Hude, Dominik
Faculty: Faculty of Sports Studies
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Sports Management
Bachelor's thesis defence: Návrh komunikačního mixu sportovního centra | Theses on a related topic

115.
Hudec, Martin
Faculty: Faculty of Economics and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Návrh komunikační kampaně | Theses on a related topic

116.
Chatrný, Aleš
Faculty: Faculty of Economics and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Návrh komunikační kampaně | Theses on a related topic

117.
Chlanová, Iveta
Faculty: Faculty of Economics and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic

118.
Chudobová, Simona
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Information and Library Studies / Information and Library Studies
Bachelor's thesis defence: Komunikační strategie Městské knihovny Antonína Marka Turnov | Theses on a related topic

119.
Iblová, Mirka
Faculty: Faculty of Economics and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza komunikačního mixu vybraného podniku | Theses on a related topic

120.
Jablonická, Kamila
Faculty: Faculty of Arts
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Theory and History of Film and Audiovisual Culture / Theory and History of Film and Audiovisual Culture
Bachelor's thesis defence: Loajalita, prestiž a umění. Státní ceny pro animátory v době normalizace | Theses on a related topic

121.
Janáková, Renáta
Faculty: Faculty of Economics and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Analýza komunikační kampaně | Theses on a related topic

122.
Javorská, Tereza
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Návrh komunikační strategie pro kulturní centrum Stadion | Theses on a related topic

123.
Juráková, Ivana
Faculty: Faculty of Economics and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza marketingové komunikace podniku, působícího na B2B trhu | Theses on a related topic

124.
Juráková, Veronika
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Information and Library Studies / Information and Library Studies
Bachelor's thesis defence: Marketingová komunikace se zaměřením na public relations v knihovně Jiřího Mahena v Brně | Theses on a related topic

125.
Jurčíková, Eva
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Analýza marketingového prostředí a návrh komunikačního mixu pro Galerii současného umění v Českých Budějovicích. | Theses on a related topic

126.
Jursa, Marek
Faculty: Faculty of Economics and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic

127.
Kachlík, Lukáš
Faculty: Faculty of Economics and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Výběr obchodních partnerů v oblasti distribuce – případová studie Gastrozone s.r.o. | Theses on a related topic
Bachelor's thesis defence: Výběr obchodních partnerů v oblasti distribuce – případová studie Gastrozone s.r.o. | Theses on a related topic

128.
Kalina, Vladimír
Faculty: Faculty of Law
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Public Policy / Public Administration
Master's thesis defence: Zásada loajality a národní identita v Evropské unii (čl. 4 Smlouvy o EU) | Theses on a related topic

129.
Kaplan, Tomáš
Faculty: Faculty of Social Studies
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Humanities / Czech Language and Literature, Media Studies and Journalism (combination/specialization: Media Studies)
Bachelor's thesis defence: Nezávislí intelektuálové nebo informační makléři? (Historické proměny obrazu novinářů a novinářství ve vybraných médiích)
Bachelor's thesis defence: Nezávislí intelektuálové nebo indormační makléři? (Historické proměny obrazu novinářů a novinářství ve vybraných médiích) | Theses on a related topic
Bachelor's thesis defence: Nezávislí intelektuálové nebo indormační makléři? (Historické proměny obrazu novinářů a novinářství ve vybraných médiích) | Theses on a related topic

130.
Kašáková, Hana maiden name: Šedová
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Analýza marketingové komunikace Divadla Na zábradlí | Theses on a related topic

131.
Kašparová, Barbora
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Master's thesis defence: Nástroje digitálního marketingu v diskurzu teorie nových médií | Theses on a related topic

132.
Klabíková, Markéta
Faculty: Faculty of Arts
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Analýza komunikačních procesů v České televizi | Theses on a related topic

133.
Klepáčková, Nikola
Faculty: Faculty of Economics and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza vize a mise | Theses on a related topic

134.
Klingerová, Anna
Faculty: Faculty of Economics and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Management / Business Management
Master's thesis defence: Marketingová komunikace pro zahraniční oddělení univerzity | Theses on a related topic

135.
Kmeťová, Zuzana
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Information and Library Studies / Information and Library Studies
Bachelor's thesis defence: Možnosti elektronického obchodu s ohľadom na dôveryhodnosť a bezpečnosť pre užívateľa | Theses on a related topic

136.
Knapová, Ivana
Faculty: Faculty of Economics and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Guerilla marketing- analysis of a practical example | Theses on a related topic

137.
Kočárová, Zuzana
Faculty: Faculty of Economics and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Marketingový plán podniku | Theses on a related topic

138.
Kohoutková, Dagmar
Faculty: Faculty of Economics and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: The responsibility of a firm towards its employees | Theses on a related topic

139.
Kolářová, Alena
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Economics
Bachelor's thesis defence: Komunikace ESF s partnerskými středními školami | Theses on a related topic

140.
Kolesár, Michal
Faculty: Faculty of Economics and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Návrh komunikační kampaně | Theses on a related topic

141.
Komárek, Radek
Faculty: Faculty of Law
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Commercial Law Studies
Bachelor's thesis defence: Přijetí nabídky – praktická studie vybraných případů | Theses on a related topic
Bachelor's thesis defence: Přijetí nabídky – praktická studie vybraných případů | Theses on a related topic
Bachelor's thesis defence: Přijetí nabídky – praktická studie vybraných případů | Theses on a related topic

142.
Komendová, Pavla
Faculty: Faculty of Law
Year: 2017, studies completed, degree conferred: JUDr.
Programme/field: Law and Legal Science / Law (combination/specialization: Commercial Law)
Advanced Master's thesis defence: Povinnosti statutárního orgánu obchodní korporace se zaměřením na povinnost péče řádného hospodáře | Theses on a related topic

143.
Kopecká, Martina
Faculty: Faculty of Economics and Administration
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management
Bachelor's thesis defence: Komunikace z pohledu PR agentury | Theses on a related topic

144.
Kordiovská, Kateřina
Faculty: Faculty of Economics and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic

145.
Košťálová, Lenka
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Srovnání komunikačních kampaní cílících na děti ve vybraných státech | Theses on a related topic

146.
Košťálová, Lenka
Faculty: Faculty of Economics and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Economics and Administration
Bachelor's thesis defence: Diktátorství pohledem teorie veřejné volby | Theses on a related topic

147.
Koutná, Eva maiden name: Struhařová
Faculty: Faculty of Economics and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza nespokojenosti zákazníka vyjádřená on-line | Theses on a related topic

148.
Kožoušková, Adéla
Faculty: Faculty of Economics and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Komunikační mix firmy vstupující na zahraniční trh | Theses on a related topic

149.
Kratochvílová, Natálie maiden name: Barcalová
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Obraz města a jeho komunikace | Theses on a related topic

150.
Krupa, Martina maiden name: Heřmanová
Faculty: Faculty of Law
Year: 2022, studies under way
Programme/field: Law and Legal Science / Law (combination/specialization: Commercial Law)
Advanced Master's thesis defence: Compliance program jako součást corporate governance obchodních společností | Theses on a related topic
Advanced Master's thesis defence: Compliance program jako součást corporate governance obchodních společností | Theses on a related topic