Theses on a related topic (having the same keywords):

marketingova komunikace, b2b, povedomi o znacce, brand awareness, komunikacni kampan, motivace ke koupi, hierarchicke modely ucinku, nakupni chovani. marketing communication, brand attitude, hierarchy of effects models., loajalita, postoj ke znacce, purchasing motivation, communication campaign, loyality

Keywords ordered alphabetically | Keywords ordered by occurrence rate

201.
Prouza, Michal
Faculty: Faculty of Social Studies
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Bachelor's thesis defence: Marketingová komunikace prostřednictvím Webu 2.0 | Theses on a related topic Display description

202.
Přidalová, Tereza
Faculty: Faculty of Arts
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Culture Management / Culture Management
Master's thesis defence: Marketingová komunikace symfonického orchestru ke generaci Z | Theses on a related topic

203.
Přikrylová, Eliška
Faculty: Faculty of Economics and Administration
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Business Management / Business Management
Master's thesis defence: Marketingová komunikace pojišťovny Kooperativa | Theses on a related topic

204.
Pustková, Karolína
Faculty: Faculty of Economics and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Management / Business Management
Master's thesis defence: Mezinárodní marketingová strategie | Theses on a related topic

205.
Reiskup, Lukáš
Faculty: Faculty of Law
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Právní regulace marketingové komunikace v kyberprostoru | Theses on a related topic
Master's thesis defence: Právní regulace marketingové komunikace v kyberprostoru | Theses on a related topic

206.
Ryšavá, Adéla
Faculty: Faculty of Economics and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza využití nízkonákladových komunikačních nástrojů | Theses on a related topic

207.
Sedláčková, Adéla
Faculty: Faculty of Economics and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Influencer marketing | Theses on a related topic

208.
Schönwälder, Adam
Faculty: Faculty of Economics and Administration
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Změna typu vyjednávání s dodavateli v FMCG řetězcích mezi lety 2021-2022 | Theses on a related topic

209.
Sikorová, Romana
Faculty: Faculty of Economics and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic

210.
Slanec, Radek
Faculty: Faculty of Economics and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Loajalita zákazníka zvoleného podniku | Theses on a related topic

211.
Slezáková, Veronika
Faculty: Faculty of Economics and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Vyhodnocení komunikační kampaně | Theses on a related topic

212.
Snášelová, Tereza
Faculty: Faculty of Economics and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic

213.
Stadlerová, Lucie maiden name: Mlýnková
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Information and Library Studies / Information and Library Studies
Master's thesis defence: Propagace Hudebního oddělení Knihovny Jiřího Mahena v Brně metodou storytelling | Theses on a related topic

214.
Stařičný, Pavel
Faculty: Faculty of Law
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Alternativní formy řešení sporů on-line | Theses on a related topic

215.
Strelbytska, Yelyzaveta
Faculty: Faculty of Economics and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Business Management / Business Management
Master's thesis defence: Sharing economy: the effect of brand equity on purchasing intentions of young consumers | Theses on a related topic

216.
Stupková, Petra
Faculty: Faculty of Economics and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Marketingová komunikace konkrétního družstva se zaměřením na podporu prodeje | Theses on a related topic

217.
Suchánková, Markéta
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Koncepce marketingové strategie Filharmonie Bohuslava Martinů ve Zlíně | Theses on a related topic

218.
Svetlík, Martin
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Marketingová komunikace v nových médiích | Theses on a related topic

219.
Šeba, Michal
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Aplikace marketingové komunikace v základním uměleckém školství | Theses on a related topic

220.
Šenfeldová, Barbora
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Bezručova Opava (1958–2009), analýza dramaturgické, marketingové a ekonomické stránky festivalu | Theses on a related topic

221.
Šimůnková, Blanka
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Výzkum komunikačních preferencí náctiletých | Theses on a related topic

222.
Šiška, Martin
Faculty: Faculty of Economics and Administration
Year: 2008, studies terminated for failure to fulfill study requirements
Programme/field: Economy and Management / Management (combination/specialization: Management)
Bachelor's thesis defence: Analýza distribuce v oblasti e-businessu | Theses on a related topic

223.
Štarková, Iveta
Faculty: Faculty of Economics and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Optimizing the Return on Investment for Google Adwords in B2B companies applied to the North American Market | Theses on a related topic

224.
Štecák, Lukáš
Faculty: Faculty of Economics and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Návrh komunikační kampaně a její implementace | Theses on a related topic

225.
Šulák, Filip
Faculty: Faculty of Economics and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Tvorba komunikační kampaně | Theses on a related topic

226.
Šutová, Hana
Faculty: Faculty of Economics and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: System Engineering and Informatics / Business Informatics
Bachelor's thesis defence: Účinnost a účelnost online marketingové komunikace | Theses on a related topic

227.
Urbanec, Jaromír
Faculty: Faculty of Economics and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Marketingový výzkum | Theses on a related topic

228.
Ušpáková, Kristýna maiden name: Bočková
Faculty: Faculty of Economics and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Komunikační strategie vybraného podniku | Theses on a related topic

229.
Vagnerová, Andrea
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Marketingová komunikace divadel se zaměřením na online komunikační nástroje | Theses on a related topic

230.
Vaisová, Michaela
Faculty: Faculty of Economics and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic

231.
Válková, Adéla
Faculty: Faculty of Arts
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Theory of Interactive Media / Theory of Interactive Media
Bachelor's thesis defence: Analýza komunikace České televize a BBC na online sociálních sítích | Theses on a related topic

232.
Vaněčková, Lucie
Faculty: Faculty of Economics and Administration
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Sociální média a jejich dopad na marketingovou komunikaci | Theses on a related topic

233.
Vejrosta, Jiří
Faculty: Faculty of Economics and Administration
Year: 2005, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Regional Development and Administration
Master's thesis defence: Využití marketingových metod při řízení vybraného územního samosprávného celku

234.
Veletová, Tereza
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Information and Library Studies / Information and Library Studies
Master's thesis defence: Návrh propagace pro portál Knihovny.cz | Theses on a related topic

235.
Vintrová, Zuzana
Faculty: Faculty of Social Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism, Sociology
Bachelor's thesis defence: Sexistické prasátečko jako občanská samoregulační iniciativa | Theses on a related topic

236.
Vítámvásová, Lucie
Faculty: Faculty of Arts
Year: 2020, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Strategický marketingový plán pro soubor dvou památkových objektů | Theses on a related topic

237.
Vobecká, Kristýna
Faculty: Faculty of Social Studies
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Environmental Humanities / Environmental Studies
Master's thesis defence: Analýza komunikačních kampaní v oblasti ochrany životního prostředí | Theses on a related topic

238.
Vondráková, Markéta
Faculty: Faculty of Economics and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Finance and Accounting / Finance
Bachelor's thesis defence: Přístup komerčních bank ke klientům | Theses on a related topic

239.
Vrbecký, Lukáš
Faculty: Faculty of Informatics
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Applied Informatics / Applied Informatics
Bachelor's thesis defence: Nástroje pro monitorování aktivit v počítačové síti s ohledem na bezpečnost | Theses on a related topic
Bachelor's thesis defence: Využití standardu RosettaNet pro implementaci logistických procesů | Theses on a related topic

240.
Vybíral, Radoslav
Faculty: Faculty of Economics and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Spokojenost zákazníka | Theses on a related topic

241.
Wagner, Petr
Faculty: Faculty of Economics and Administration
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: System Engineering and Informatics / Economic Information Systems
Bachelor's thesis defence: Elektronické obchodování-případová studie | Theses on a related topic

242.
Walica, Petra maiden name: Adamková
Faculty: Faculty of Economics and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Zefektivnění poprodejních služeb podniku | Theses on a related topic

243.
Wollnerová, Soňa
Faculty: Faculty of Economics and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Analýza marketingové komunikace vybraného podniku | Theses on a related topic

244.
Zárubová, Adéla
Faculty: Faculty of Economics and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Analýza marketingové komunikace vybraného podniku | Theses on a related topic

245.
Zbranek, Richard
Faculty: Faculty of Economics and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic

246.
Žáková, Alžběta
Faculty: Faculty of Economics and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Spokojenost zákazníka a výkonnost podniku | Theses on a related topic

247.
Žákovská, Markéta
Faculty: Faculty of Arts
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Culture Management / Culture Management
Master's thesis defence: Influencer marketing a jeho potenciál při propagaci kulturních akcí | Theses on a related topic

248.
Železná, Lucie
Faculty: Faculty of Economics and Administration
Year: 2006, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Význam marketingové komunikace v řízení organizací veřejného sektoru | Theses on a related topic