Theses on a related topic (having the same keywords):

discourse strategies, attention-catching devices, word play, rhyme, target readership, headline, body copy, pun, onomatopoeia, repetition, intertextuality, discourse of advertising, homophones, advertisement, persuasion, neologism, rhythm

Keywords ordered alphabetically | Keywords ordered by occurrence rate

351.
Šilhavá, Valerie
Faculty: Faculty of Arts
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Philology / Catalan Language and Literature
Bachelor's thesis defence: Ús de la llengua catalana en la publicitat i la seva variabilitat en funció del grup destinatari | Theses on a related topic Display description

352.
Šimáčková, Michaela
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Psychology / Psychology
Master's thesis defence: Emoční diskomfort vyvolaný persuazivní informací a jeho dopad na behaviorální záměr v ekologickém kontextu | Theses on a related topic

353.
Šimko, Matúš
Faculty: Faculty of Arts
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Philology / Catalan Language and Literature
Bachelor's thesis defence: Manlleus i calcs en la llengua catalana | Theses on a related topic

354.
Šimková, Lenka
Faculty: Faculty of Social Studies
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Obsahová analýza televizních reklamních komunikátů zaměřených na dětského diváka | Theses on a related topic

355.
Šindlerová, Johanka
Faculty: Faculty of Education
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Pre-school Teacher Training / Pre-school Teacher Training
Bachelor's thesis defence: Využití perkusních nástrojů v předškolním vzdělávání | Theses on a related topic

356.
Šipošová, Alena maiden name: Bestvinová
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Headlines And Subheadlines: Tense, Modality And Register Based on Discourse Analysis of the British Tabloid The Sun | Theses on a related topic

357.
Škorpíková, Eliška
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Philology / Czech Language and Literature
Bachelor's thesis defence: Prostředky persvaze v předvolebních kampaních | Theses on a related topic

358.
Škrobánek Sebera, Jan maiden name: Sebera
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature
Bachelor's thesis defence: The Temple Full of Arms: Metaphors in Churchill's Cold War Rhetoric | Theses on a related topic

359.
Šlapáková, Barbora Anna
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Aesthetics
Bachelor's thesis defence: Estetika tance: Teorie a praxe | Theses on a related topic

360.
Šmídová, Simonetta
Faculty: Faculty of Arts
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / German-language Translation
Master's thesis defence: Persuasion in Werbetexten von ŠKODA AUTO. Schwerpunktthema: Elektromobilität. | Theses on a related topic

361.
Šprtová, Klára
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Philology / Spanish Language and Literature
Bachelor's thesis defence: Análisis sociolingüístico de los anuncios publicitarios españoles de la marca Maggi | Theses on a related topic

362.
Šťastný, Michal
Faculty: Faculty of Education
Year: 2007, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary Schools / Lower Secondary School Teacher Training in Mathematics, Lower Secondary School Teacher Training in Physics
Master's thesis defence: Kombinatorika | Theses on a related topic

363.
Štefková, Júlia
Faculty: Faculty of Social Studies
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Environmental Humanities / Environmental Studies, International Relations
Bachelor's thesis defence: Motivácia k vegánstvu: Aké persuazívne prostriedky sú efektívne v prípade prechodu na vegánsky životný štýl? | Theses on a related topic

364.
Štěpánek, Pavel
Faculty: Faculty of Education
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School and Language School Teacher Training in English Language
Master's thesis defence: Inovativní výukové aktivity pro rozvoj výslovnosti náctiletých (akční výzkum) | Theses on a related topic

365.
Štěpánová, Karolína
Faculty: Faculty of Sports Studies
Year: 2022, studies terminated for failure to fulfill study requirements
Programme/field: Physical Education and Sport / Animator of Sport Activities, English Language for Education
Bachelor's thesis defence: Vliv specializovaného tréninku na rozvoj rytmicity v moderní gymnastice | Theses on a related topic

366.
Štourač, Jan
Faculty: Faculty of Social Studies
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: International Territorial Studies / International Relations and Energy Security
Master's thesis defence: Obohacení programů ke zlepšení energetické efektivity pomocí influenčních technik | Theses on a related topic

367.
Štrimpflová, Lenka maiden name: Rygarová
Faculty: Faculty of Medicine
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Nursing / General Nurse
Bachelor's thesis defence: Kvalita výživy ve stáří v domácím prostředí a možnost jejího ovlivnění mediální reklamou | Theses on a related topic

368.
Štruncová, Kateřina
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Love, Alienation and Identity in Ali Smith’s Novels | Theses on a related topic

369.
Šturmová, Jana
Faculty: Faculty of Social Studies
Year: 2013, studies terminated for failure to fulfill study requirements
Programme/field: Media and Communication Studies / Media Studies and Journalism, Psychology
Bachelor's thesis defence: Jak ovlivňuje mýtus krásy v reklamě dnešní dívky v 7. - 9. ročníku ZŠ | Theses on a related topic

370.
Šumberová, Marie
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Philology / French Language and Literature
Bachelor's thesis defence: Les néologismes dans la presse française contemporaine | Theses on a related topic

371.
Šúrová, Alena
Faculty: Faculty of Economics and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Uplatňování metod získávání a výběru pracovníků v podmínkách konkrétního podniku | Theses on a related topic

372.
Šusteková, Silvia
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Philology / Spanish Language and Literature
Bachelor's thesis defence: Recursos lingüísticos de persuasión en la publicidad | Theses on a related topic

373.
Tarczewska, Markéta
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Ph.D.
Programme/field: Philology (4-years) / Paleoslavic and Slavic Languages
Doctoral thesis defence: Dialogizacja monologu. Komunikatywne aspekty współczesnych polskich homilii | Theses on a related topic

374.
Tesařová, Beáta
Faculty: Faculty of Education
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Training in Foreign Languages - English Language
Bachelor's thesis defence: Helter-Skelter, Arty-Farty, Mish-Mash: A Linguistic Analysis of Reduplicative Expressions in English | Theses on a related topic

375.
Tesařová, Veronika
Faculty: Faculty of Arts
Year: 2016, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in German Language and Literature
Master's thesis defence: Die Textsorte Flyer in der Werbung für Bank-und Finanzdienstleistungen. | Theses on a related topic

376.
Texlová, Petra maiden name: Ludvíková
Faculty: Faculty of Education
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Special Education / Special Education - Communication Techniques
Bachelor's thesis defence: Podpora sluchové percepce u žáků mladšího školního věku | Theses on a related topic

377.
Tjunikovová, Inka
Faculty: Faculty of Law
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Aktuální projevy klamavé reklamy v české a zahraniční judikatuře a praxi | Theses on a related topic

378.
Toman, Jiří
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / French-language Translation
Master's thesis defence: La bande dessinée Astérix et Obélix , stratégies pour la traduction en tchèque | Theses on a related topic

379.
Tomášek, Ondřej
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Překládání komiksu | Theses on a related topic

380.
Tomášová, Markéta
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in Russian Language and Literature
Master's thesis defence: Intertekstuaľnosť v zagolovkach rossijskich i češskich SMI | Theses on a related topic

381.
Tomášová, Markéta
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Philology / Russian Language and Literature
Master's thesis defence: Intertekstuaľnosť v zagolovkach rossijskich i češskich SMI | Theses on a related topic

382.
Tóth, Erik
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature
Bachelor's thesis defence: Intertextuality in the Cinematic Production of Quentin Tarantino | Theses on a related topic

383.
Trnková, Martina
Faculty: Faculty of Sports Studies
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Physical Education and Sport / Lower and Upper Secondary School Teacher Training in Physical Education, Lower Secondary School Teacher Training in Mathematics
Master's thesis defence: Rytmické schopnosti tenečníků amerického stepu | Theses on a related topic

384.
Trnková, Veronika
Faculty: Faculty of Education
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Lower Secondary School Teacher Training in Czech Language and Literature, Lower Secondary School Teacher Training in German Language and Literature
Bachelor's thesis defence: Motiv veronských milenců v české literatuře 20. století | Theses on a related topic

385.
Trombiková, Martina
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Ph.D.
Programme/field: Philology (4-years) / German Literature
Doctoral thesis defence: Biblische Intertextualität in deutschen Romanen seit 1990: Verwendung, Funktion und Bedeutung | Theses on a related topic

386.
Uhrová, Veronika
Faculty: Faculty of Education
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Arts for Education, Special Education for Education
Bachelor's thesis defence: Působení kresby na rozvoj komunikačních schopností dětí s tělesným postižením | Theses on a related topic

387.
Uhrová, Veronika
Faculty: Faculty of Education
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Lower Secondary School Teacher Training in Arts, Lower Secondary School Teacher Training in German Language and Literature
Bachelor's thesis defence: Hravě na Jánském Vrchu | Theses on a related topic

388.
Urbanovská, Dana
Faculty: Faculty of Arts
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Aesthetics
Bachelor's thesis defence: Černý humor jako morální vada v TV reklamě | Theses on a related topic

389.
Urvová, Barbora
Faculty: Faculty of Law
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Regulace sexistické reklamy | Theses on a related topic

390.
Vaisová, Michaela
Faculty: Faculty of Social Studies
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Komunikační strategie prezidenta Miloše Zemana během jeho prezidentského období: Diskurzivní a rétorická analýza vybraných projevů | Theses on a related topic

391.
Vajdáková, Klára
Faculty: Faculty of Education
Year: 2020, studies terminated for failure to fulfill study requirements
Programme/field: Specialization in Education / Lower Secondary School Teacher Training in Czech Language and Literature, Lower Secondary School Teacher Training in German Language and Literature
Bachelor's thesis defence: Postmoderní postupy v románové trilogii Jiřího Kratochvila | Theses on a related topic

392.
Vaňharová, Miloslava
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in English Language and Literature
Master's thesis defence: The Family Saga of A. S. Byatt's Tetralogy | Theses on a related topic

393.
Vaníčková, Petra
Faculty: Faculty of Arts
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature, German Language and Literature
Bachelor's thesis defence: Stress and Rhythm in English and Czech | Theses on a related topic

394.
Vaňková, Kateřina
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Philology / Polish Language and Literature
Master's thesis defence: Romány Olgy Tokarczukové Denní dům, noční dům a Běguni z pohledu hlubinné ekologie | Theses on a related topic

395.
Vargová, Gabriella
Faculty: Faculty of Arts
Year: 2020, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Pulp to Classic: The Narrative Styles and Authorial Language of H.P.Lovecraft's Works of Short Fiction | Theses on a related topic

396.
Vémolová, Zuzana
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Towards a New Feminine Ideal: Sinful Beauties Mae West and Bessie Smith | Theses on a related topic

397.
Vémolová, Zuzana
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in English Language and Literature
Master's thesis defence: Towards a New Feminine Ideal: Sinful Beauties Mae West and Bessie Smith | Theses on a related topic

398.
Vepřek, Jarmil
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Philology / Czech Language and Literature
Master's thesis defence: Blog jako žánr potvrzující dynamický vývoj komunikačních možností současnosti | Theses on a related topic

399.
Veselá, Alena
Faculty: Faculty of Education
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Lower Secondary School Teacher Training in English Language and Literature, Lower Secondary School Teacher Training in Special Education
Bachelor's thesis defence: Sexism in the American and Czech Media | Theses on a related topic

400.
Veselá, Eva
Faculty: Faculty of Education
Year: 2007, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary Schools / Primary School Teacher Training
Master's thesis defence: Reklama a její vnímání dětmi. Zvukové a jazykové prostředky reklamy a jejich využití ve školním vyučování | Theses on a related topic