Theses on a related topic (having the same keywords):

discourse strategies, attention-catching devices, word play, rhyme, target readership, headline, body copy, pun, onomatopoeia, repetition, intertextuality, discourse of advertising, homophones, advertisement, persuasion, neologism, rhythm

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Kubová, Kristýna
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in English Language and Literature
Master's thesis defence: Attention-Catching Devices in English Print Advertisements | Theses on a related topic Display description

2.
Burianová, Milada
Faculty: Faculty of Arts
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature
Bachelor's thesis defence: The Language of Church Advertisements | Theses on a related topic

3.
Nemčoková, Katarína
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Ph.D.
Programme/field: Philology (4-years) / English Linguistics
Doctoral thesis defence: Discourse Strategies of Storytelling, Intertextuality and Metaphor in American Printed Advertising | Theses on a related topic

4.
Stejskalová, Kristýna
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / German-language Translation
Master's thesis defence: Sprachliche Analyse der Werbeslogans von pharmazeutischen Firmen und Vorschläge ihrer Übersetzungen ins Deutsche | Theses on a related topic

5.
Hanušová, Irena maiden name: Kaletová
Faculty: Faculty of Arts
Year: 2020, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / Russian-language Translation
Master's thesis defence: Komentovaný překlad vybraných básní Jevgenije Ricové z básnické sbírky Gorod bolšoj. Golova bolit | Theses on a related topic

6.
Kopicová, Markéta
Faculty: Faculty of Education
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School and Language School Teacher Training in English Language
Master's thesis defence: Reflections of American Nationalism in Coca-Cola Advertisments – Diachronic approach | Theses on a related topic

7.
Macková, Michaela
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / English-language Translation
Master's thesis defence: Specifics of Comics Translation | Theses on a related topic

8.
Massey, Dita
Faculty: Faculty of Education
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Training in Foreign Languages - English Language
Bachelor's thesis defence: Musical Aptitude: A Factor in the Improvement of Pronunciation Skills? | Theses on a related topic

9.
Nováček, Martin
Faculty: Faculty of Sports Studies
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Physical Education and Sport / Lower and Upper Secondary School Teacher Training in Physical Education (combination/specialization: Training of condition)
Master's thesis defence: Závislost počtu opakování na rychlosti cvičení u vybraných cviků silového charakteru | Theses on a related topic

10.
Patočková, Veronika maiden name: Vybíhalová
Faculty: Faculty of Arts
Year: 2016, studies completed, degree conferred: Ph.D.
Programme/field: Philology (4-years) / German Language
Doctoral thesis defence: Linguistische Untersuchung von Werbeheadlines in ausgewählten deutschen Zeitschriften für Frauen und für Männer | Theses on a related topic

11.
Peterková, Lada
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in English Language and Literature, Upper Secondary School Teacher Training in Italian Language and Literature
Master's thesis defence: Persuasive Strategies in the Discourse of Advertising | Theses on a related topic

12.
Poláčková, Alena
Faculty: Faculty of Education
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Secondary School Teacher Training in Arts and Visual Creative Works / Secondary School Teacher Training in Arts and Visual Creative Works
Master's thesis defence: Záznamy, otisky, rastry | Theses on a related topic

13.
Rodr, Tomáš
Faculty: Faculty of Arts
Year: 2008, studies terminated for failure to fulfill study requirements
Programme/field: Philology / English Language and Literature
Bachelor's thesis defence: The Czech Translations of Alfred Lord Tennyson and John Keats | Theses on a related topic
Bachelor's thesis defence: Czech Translation of John Keats with special emphasis on the semantics | Theses on a related topic
Bachelor's thesis defence: The Issue of Narattor in Julian Barnes's Works | Theses on a related topic

14.
Rozehnalová, Adéla
Faculty: Faculty of Arts
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in English Language and Literature
Master's thesis defence: The Use of Puns in ELT | Theses on a related topic

15.
Sedláková Zmeková, Lucie
Faculty: Faculty of Education
Year: 2005, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in Art, Upper Secondary School Teacher Training in Special Education
Master's thesis defence: Využití básniček a říkadel ve výchově zrakově postižených dětí v předškolním věku

16.
Taiberová, Alena
Faculty: Faculty of Education
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Arts for Education, Special Education for Education
Bachelor's thesis defence: Rytmus jako princip tvorby | Theses on a related topic

17.
Vacková, Eva
Faculty: Faculty of Education
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Special Education / Special Education - Communication Techniques
Bachelor's thesis defence: Využití literatury v rozvoji komunikačních schopností dětí předškolního věku | Theses on a related topic

18.
Zagyiová, Boglárka
Faculty: Faculty of Arts
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature, Italian Language and Literature
Bachelor's thesis defence: The Influence of 19th Century Negro Spirituals on Contemporary American Music | Theses on a related topic

19.
Adamec, Peter
Faculty: Faculty of Education
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School and Language School Teacher Training in English Language
Master's thesis defence: Persuasion in political discourse | Theses on a related topic

20.
Adamiecová, Lucie
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Philology / Russian Language and Literature
Master's thesis defence: Jazyková hra jako lexikálně-sémantický postup v textech ruské komerční reklamy | Theses on a related topic

21.
Andruchová, Viktória
Faculty: Faculty of Arts
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature
Bachelor's thesis defence: Hell or Blessing: The Portrayal of Repetition in Black Mirror and Groundhog Day | Theses on a related topic

22.
Applová, Jana
Faculty: Faculty of Informatics
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Applied Informatics / Bioinformatics
Bachelor's thesis defence: Segmentace DNA sekvencí ze sekvenátoru dle repetitivnosti a její vliv na další analýzy | Theses on a related topic
Bachelor's thesis defence: Segmentace DNA sekvencí ze sekvenátoru dle repetitivnosti a její vliv na další analýzy | Theses on a related topic

23.
Babjáková, Simona
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Philology / Spanish Language and Literature
Bachelor's thesis defence: Uso de italianismos en artículos del ámbito de cultura y política en el periódico El País | Theses on a related topic

24.
Babjár, Jan
Faculty: Faculty of Education
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / English Language for Education
Bachelor's thesis defence: A Gatsby for Our Times: Race and Materialism in Luhrmann's Film Adaptation and Fitzgerald's Novel Compared in Cultural and Cinematic Contexts | Theses on a related topic

25.
Badalová, Lucie
Faculty: Faculty of Education
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Basics of Social Studies for Education, Music for Education
Bachelor's thesis defence: Problematika interpretace písní Bohuslava Martinů | Theses on a related topic

26.
Bajtová, Jana
Faculty: Faculty of Education
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary Schools / Primary School Teacher Training
Master's thesis defence: Finanční gramotnost na 1. stupni základní školy | Theses on a related topic

27.
Balážová, Veronika
Faculty: Faculty of Education
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / English Language for Education
Bachelor's thesis defence: Formation of neologisms and proper names in the Harry Potter heptalogy by J. K. Rowling and their translations into Czech, Slovak and German | Theses on a related topic

28.
Balcerčíková, Jana
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature, French Language and Literature
Bachelor's thesis defence: Les dérivés en -esque : propriétés morphosyntaxiques et sémantiques | Theses on a related topic

29.
Bandúrová, Monika
Faculty: Faculty of Law
Year: 2010, studies completed, degree conferred: JUDr.
Programme/field: Law and Legal Science / Law
Advanced Master's thesis defence: Právní aspekty cestovního ruchu | Theses on a related topic

30.
Bartáková, Eva
Faculty: Faculty of Social Studies
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Gender Studies, Media Studies and Journalism
Bachelor's thesis defence: „Dostal jsem ji jazykem": Přístup krajských živnostenských úřadů k sexismu v reklamě | Theses on a related topic

31.
Bartošová, Marie
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in German Language and Literature
Master's thesis defence: Die Werbung in der deutschen Frauenzeitschrift "InStyle" | Theses on a related topic

32.
Bartošová, Marie
Faculty: Faculty of Arts
Year: 2014, studies terminated for failure to fulfill study requirements
Programme/field: Philology / English Language and Literature, English Language and Literature, German Language and Literature
Master's thesis defence: Die Werbung in der deutschen Frauenzeitschrift "InStyle" | Theses on a related topic

33.
Basovníková, Marie
Faculty: Faculty of Education
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Special Education / Special Education
Bachelor's thesis defence: Alternativní přístupy ve vzdělávání dětí se sluchovým postižením v předškolním věku | Theses on a related topic

34.
Bednářová, Jitka
Faculty: Faculty of Education
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Training in Foreign Languages - English Language
Bachelor's thesis defence: Cat Stevens' texts: Translation and Analysis | Theses on a related topic

35.
Bednářová, Veronika
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Sprachwissenschaftliche Erforschung der Werbesprache, mit Berücksichtigung der Anglizismen | Theses on a related topic

36.
Bednářová, Veronika
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in German Language and Literature
Master's thesis defence: Sprachwissenschaftliche Erforschung der Werbesprache, mit Berücksichtigung der Anglizismen | Theses on a related topic

37.
Bedřichová, Lucie
Faculty: Faculty of Arts
Year: 2006, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Titulky a podtitulky v novinovém zpravodajství Analýza novinových titulků v the Guardian (prosinec 2005 - únor 2006) | Theses on a related topic

38.
Běhounková, Petra
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Major shifts in shaping Coca-Cola print advertisements | Theses on a related topic

39.
Belicová, Natália
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Advertising Brexit: Elements of Persuasion in the Facebook Campaign | Theses on a related topic

40.
Bellová, Hana
Faculty: Faculty of Education
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Training in Foreign Languages - English Language
Bachelor's thesis defence: The Evolution of Means of Persuasion: Discourse Analysis of sample inaugural speeches of US Presidents 1833-1997 | Theses on a related topic

41.
Benčíková, Lucie
Faculty: Faculty of Arts
Year: 2019, studies terminated for failure to fulfill study requirements
Programme/field: Philology / Czech Language and Literature
Bachelor's thesis defence: Postmoderní prvky ve vybrané próze Jiřího Kratochvila | Theses on a related topic

42.
Beneš Kováčová, Dominika maiden name: Kováčová
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature, Russian Language and Literature
Master's thesis defence: Toward the Conversationalization of Public Discourse: Showbiz Vlog News | Theses on a related topic

43.
Bernatíková, Tereza
Faculty: Faculty of Education
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School Teacher Training in Civics, Lower Secondary School Teacher Training in Czech Language and Literature
Master's thesis defence: Role médií ve spotřební společnosti z pohledu žáků 2. stupně ZŠ | Theses on a related topic

44.
Bernkopfová, Jana
Faculty: Faculty of Education
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Arts Education, Visual Arts
Master's thesis defence: Teritorium | Theses on a related topic

45.
Bláha, Michal
Faculty: Faculty of Education
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Lower Secondary School Teacher Training in Civics, Lower Secondary School Teacher Training in English Language and Literature
Bachelor's thesis defence: Kýč a soudobá společnost | Theses on a related topic

46.
Bobrzyková, Olga
Faculty: Faculty of Education
Year: 2016, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary and Language School Teacher Training in Russian Language
Master's thesis defence: Neologismy v poezii V. Chlebnikova. Stylistické použití. | Theses on a related topic

47.
Bodyová, Lenka
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / German-language Translation
Master's thesis defence: "Die Werbesprache und ihre Übersetzung" Analyse ausgewählter deutscher Werbetexte und ihrer Übersetzungen ins Tschechische | Theses on a related topic

48.
Borůvková, Hana maiden name: Blahová
Faculty: Faculty of Social Studies
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Humanities / Combined Art Studies, Sociology
Bachelor's thesis defence: Konzumní společnost a konzumní kultura | Theses on a related topic

49.
Boudová, Petra maiden name: Lopuchovská
Faculty: Faculty of Education
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Training in Foreign Languages - Russian Language
Bachelor's thesis defence: Intonační konstrukce tázacích vět v ruském jazyce a nejčaštější chyby českých studentů v jejich užití | Theses on a related topic

50.
Bradáčková, Martina
Faculty: Faculty of Arts
Year: 2016, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in Spanish Language and Literature
Master's thesis defence: Comparación pragmática de los titulares en las variantes española y salvadoreña del periódico El Mundo | Theses on a related topic