Theses on a related topic (having the same keywords):

williamson, mala, werbesprache, stylistics, stilistik, stilistische analyse, instyle, women beauty, aida, structure of advertisement, ad, copywriter pyramid, werbetexter, frauen in werbung, wortbildungsaspekt, stilfiguren, celebrities in werbung, judith williamson, jazyk reklamy, reklama, frauenzeitschrift, analysis, bovee, arens, makrostilistik, va-va volumen, fachterminus, bindestrich, produktnamen, phraseologie, phonetische stilelemente, nina janich, advertising, language of advertising, werbekommunikation, modezeitschrift, werbewirkung, mikrostilistik, elemente der anzeige, die werbetexter-pyramide, modewort, englische sprache wirkung, grammatische stilelemente, linguistik, jirina mala, frauenschonheit, janich, werbung, advertisement, arthur asa berger, anzeigenstruktur, women in advertising, werbung in theorie, zeitschrift, lexikalische stilelemente, fremdwortaspekt, tropen, syntaktische stilfiguren, linguistics

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Bartošová, Marie
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in German Language and Literature
Master's thesis defence: Die Werbung in der deutschen Frauenzeitschrift "InStyle" | Theses on a related topic Display description

2.
Fialová, Lucie
Faculty: Faculty of Education
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School Teacher Training in English Language and Literature, Lower Secondary School Teacher Training in Russian Language and Literature
Master's thesis defence: The language of advertising: An analysis of a technology company advertisements | Theses on a related topic

3.
Patočková, Veronika maiden name: Vybíhalová
Faculty: Faculty of Arts
Year: 2016, studies completed, degree conferred: Ph.D.
Programme/field: Philology (4-years) / German Language
Doctoral thesis defence: Linguistische Untersuchung von Werbeheadlines in ausgewählten deutschen Zeitschriften für Frauen und für Männer | Theses on a related topic

4.
Burianová, Milada
Faculty: Faculty of Arts
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature
Bachelor's thesis defence: The Language of Church Advertisements | Theses on a related topic

5.
Frantíková, Jana
Faculty: Faculty of Education
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School and Language School Teacher Training in English Language
Master's thesis defence: The Language of Advertisements | Theses on a related topic

6.
Srovnalíková, Lucie
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Die Werbung in der deutschen Zeitschrift "Stern" | Theses on a related topic

7.
Bodyová, Lenka
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / German-language Translation
Master's thesis defence: "Die Werbesprache und ihre Übersetzung" Analyse ausgewählter deutscher Werbetexte und ihrer Übersetzungen ins Tschechische | Theses on a related topic

8.
Hapková, Klára
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Philology / Czech Language and Literature, German Language and Literature
Bachelor's thesis defence: Die Welt der Werbung (Zur Funktion der Metapher darin) | Theses on a related topic

9.
Veselá, Lucie
Faculty: Faculty of Arts
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: South Slavonic and Balkan Studies / Croatian
Bachelor's thesis defence: Jazyková analýza reklam v chorvatštině a v češtině (na základě reklam na nápoje) | Theses on a related topic

10.
Adamiecová, Lucie
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Philology / Russian Language and Literature
Master's thesis defence: Jazyková hra jako lexikálně-sémantický postup v textech ruské komerční reklamy | Theses on a related topic

11.
Bednářová, Veronika
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Sprachwissenschaftliche Erforschung der Werbesprache, mit Berücksichtigung der Anglizismen | Theses on a related topic

12.
Bednářová, Veronika
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in German Language and Literature
Master's thesis defence: Sprachwissenschaftliche Erforschung der Werbesprache, mit Berücksichtigung der Anglizismen | Theses on a related topic

13.
Buchlovská, Klára
Faculty: Faculty of Arts
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Culture Management / Culture Management
Master's thesis defence: Marketingová komunikace regionálních muzeí | Theses on a related topic

14.
Dostálová, Dagmar
Faculty: Faculty of Arts
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / German-language Translation
Master's thesis defence: Übersetzung von Werbetexten. Dargestellt anhand von Materialien des Urlaubsservice der Österreich Werbung | Theses on a related topic

15.
Dubovská, Jana
Faculty: Faculty of Arts
Year: 2015, studies terminated for failure to fulfill study requirements
Programme/field: Philology / German Language and Literature
Master's thesis defence: Emotionale Strategien in der Werbesprache. Eine linguistische Textanalyse. | Theses on a related topic

16.
Holešová, Lenka
Faculty: Faculty of Education
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary and Language School Teacher Training in German Language
Master's thesis defence: Englische sprachliche Einflüsse in der deutschen Werbung | Theses on a related topic

17.
Kopřiva, Filip
Faculty: Faculty of Arts
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Translation of Modern European Languages / Translation of German
Master's thesis defence: Zu Unterschieden in deutschen und tschechischen Übersetzungen von Werbetexten der Automobilindustrie | Theses on a related topic

18.
Korčáková, Michaela
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / German-language Translation
Master's thesis defence: Übersetzen von Werbetexten | Theses on a related topic

19.
Kvizdová, Kristýna
Faculty: Faculty of Education
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Training in Foreign Languages - English Language
Bachelor's thesis defence: Coca-Cola Advertising: Discourse Analysis | Theses on a related topic

20.
Laureys, Filip
Faculty: Faculty of Social Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / International Relations, Media Studies and Journalism (combination/specialization: Digital Media)
Bachelor's thesis defence: Mediální projekt a produkt: Propagační snímek | Theses on a related topic

21.
Mabbettová, Anna
Faculty: Faculty of Education
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Training in Foreign Languages - English Language
Bachelor's thesis defence: Printed Chocolate Advertising: Discourse Analysis | Theses on a related topic

22.
Nejedlý, Ondřej
Faculty: Faculty of Law
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Klamavá reklama | Theses on a related topic

23.
Ondrejová, Ivana
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Philology / General Linguistics
Master's thesis defence: Persvazivní prostředky ve vybraném typu textů | Theses on a related topic

24.
Opavský, Lukáš
Faculty: Faculty of Education
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Training in Foreign Languages - English Language
Bachelor's thesis defence: Discourse Analysis of smartphone TV advertisements: From the introduction of an iPhone to the present day | Theses on a related topic

25.
Pich, Lukáš
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / German-language Translation
Master's thesis defence: Zur Übersetzung deutscher kreativer Werbetexte ins Tschechische | Theses on a related topic

26.
Pilátová, Adela
Faculty: Faculty of Education
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School and Language School Teacher Training in English Language
Master's thesis defence: The Language of Advertising: Analysis of Advertising Slogans in Fast Food Industry | Theses on a related topic

27.
Písaříková, Milada
Faculty: Faculty of Education
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School and Language School Teacher Training in English Language
Master's thesis defence: Analýza stylistických prostředků užívaných v inzerci z důvodu většího účinku na spotřebitele | Theses on a related topic

28.
Ptáček, Michal
Faculty: Faculty of Law
Year: 2005, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Ochrana dobré pověsti a názvu právnických osob a právo proti nekalé soutěži

29.
Ročňák, Jakub
Faculty: Faculty of Social Studies
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / International Relations, Media Studies and Journalism (combination/specialization: Media Studies)
Bachelor's thesis defence: Mediální konstrukce produktu: pivo jako socio-kulturní fenomén v televizní reklamě | Theses on a related topic

30.
Sitáni, Štefan
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature
Bachelor's thesis defence: Persuaze a jazyk reklamy: Analýza tiskových reklamních textů | Theses on a related topic

31.
Stejskalová, Kristýna
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / German-language Translation
Master's thesis defence: Sprachliche Analyse der Werbeslogans von pharmazeutischen Firmen und Vorschläge ihrer Übersetzungen ins Deutsche | Theses on a related topic

32.
Sušňová, Zuzana
Faculty: Faculty of Education
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Training in Foreign Languages - English Language
Bachelor's thesis defence: Discourse Analysis of McDonald's Billboards: The Relation between Discourse and Power | Theses on a related topic

33.
Šabľová, Barbora
Faculty: Faculty of Arts
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: German Language and Literature / German language and literature
Bachelor's thesis defence: Sprache der Stellenanzeigen im Wandel. Entwicklung der sprachlichen Form von gewerblichen Stellenanzeigen für Mechatroniker und Mechaniker zwischen 2011 und 2021. | Theses on a related topic

34.
Špiller, Jakub
Faculty: Faculty of Arts
Year: 2019, studies terminated for failure to fulfill study requirements
Programme/field: Philology / Czech Language and Literature
Bachelor's thesis defence: Prostředky persvaze v předvolebních kampaních | Theses on a related topic

35.
Tesařová, Veronika
Faculty: Faculty of Arts
Year: 2016, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in German Language and Literature
Master's thesis defence: Die Textsorte Flyer in der Werbung für Bank-und Finanzdienstleistungen. | Theses on a related topic

36.
Veselá, Alena
Faculty: Faculty of Education
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Lower Secondary School Teacher Training in English Language and Literature, Lower Secondary School Teacher Training in Special Education
Bachelor's thesis defence: Sexism in the American and Czech Media | Theses on a related topic

37.
Zajícová, Kateřina
Faculty: Faculty of Arts
Year: 2007, studies completed, degree conferred: Mgr.
Programme/field: Philology / General Linguistics, German Language and Literature
Master's thesis defence: Stilistische Elemente in der Werbung | Theses on a related topic

38.
Žajdlíková, Barbora
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Eine Analyse der Werbungen für die Zeitschrift „Focus-Schule“ und andere Werbungen in der Zeitschrift „GEOlino“ im Jahr 2011 | Theses on a related topic

39.
Adámková, Lenka
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in English Language and Literature
Master's thesis defence: Gender in Advertising | Theses on a related topic

40.
Alešíková, Dagmar
Faculty: Faculty of Arts
Year: 2020, studies completed, degree conferred: Ph.D.
Programme/field: Philology (4-years) / German Literature
Doctoral thesis defence: Die Bedeutung philologischer Anspielungen im autobiographischen Holocaustwerk der Autorin Ruth Klüger und ihre historisch-faktische Relevanz | Theses on a related topic
Doctoral thesis defence: 'Das Fremde' und das 'Eigene' im Brennpunkt der Kritik autobiographischer Holocaust-Zeitzeugnisse: „weiter leben. Eine Jugend“ von Ruth Klüger und „Mein Leben“ von Marcel Reich-Ranicki | Theses on a related topic

41.
Audyová, Kateřina
Faculty: Faculty of Education
Year: 2011, studies terminated for failure to fulfill study requirements
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School Teacher Training in English Language and Literature, Lower Secondary School Teacher Training in History
Master's thesis defence: Stephen Leacock - Překlad a analýza | Theses on a related topic

42.
Bajtová, Jana
Faculty: Faculty of Education
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary Schools / Primary School Teacher Training
Master's thesis defence: Finanční gramotnost na 1. stupni základní školy | Theses on a related topic

43.
Balada, Petr
Faculty: Faculty of Social Studies
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Bachelor's thesis defence: Videoklip: proměna média | Theses on a related topic

44.
Balcárková, Darja
Faculty: Faculty of Law
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Commercial Law Studies
Bachelor's thesis defence: Manuál pro tvorbu právně nezávadné reklamy na alkoholické nápoje a tabákové výrobky | Theses on a related topic

45.
Bandúrová, Monika
Faculty: Faculty of Law
Year: 2010, studies completed, degree conferred: JUDr.
Programme/field: Law and Legal Science / Law
Advanced Master's thesis defence: Právní aspekty cestovního ruchu | Theses on a related topic

46.
Barták, Tomáš
Faculty: Faculty of Law
Year: 2016, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Nové agresivní formy marketingu a jejich právní limity | Theses on a related topic
Master's thesis defence: Nové agresivní formy marketingu a jejich právní limity | Theses on a related topic

47.
Bartáková, Eva
Faculty: Faculty of Social Studies
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Gender Studies, Media Studies and Journalism
Bachelor's thesis defence: „Dostal jsem ji jazykem": Přístup krajských živnostenských úřadů k sexismu v reklamě | Theses on a related topic

48.
Bartáková, Petra
Faculty: Faculty of Social Studies
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Zkušenosti a postoje divaček lifestyle YouTube videí optikou teorie užití a uspokojení | Theses on a related topic

49.
Bártová, Andrea
Faculty: Faculty of Arts
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Analysis of Food Metaphors in English and Italian | Theses on a related topic

50.
Běhounková, Petra
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Major shifts in shaping Coca-Cola print advertisements | Theses on a related topic