Theses on a related topic (having the same keywords):

lionization, persuasive strategies, color symbolism, reklama, jazyk reklamy, advertsing, print advertising, language of advertising, persuasive devices, personalization, tiskova reklama, persuaze, animalizace, celebrity endorsement, persuasion

Keywords ordered alphabetically | Keywords ordered by occurrence rate

101.
Čajková, Michaela
Faculty: Faculty of Economics and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / European Economy, Administrative and Cultural Studies
Bachelor's thesis defence: Právní problémy volného televizního vysílání v EU | Theses on a related topic Display description

102.
Čavojská, Stanislava maiden name: Pernišová
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Education / Education
Master's thesis defence: Vplyv reklamy na deti | Theses on a related topic

103.
Čedíková, Aneta
Faculty: Faculty of Social Studies
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Personalizace v české politice po roce 2013 | Theses on a related topic

104.
Čech, Kamil
Faculty: Faculty of Arts
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Theory of Interactive Media / Theory of Interactive Media
Bachelor's thesis defence: Tvorba, realizace a zhodnocení reklamní kampaně pro firmu SNEAKERGALLERY | Theses on a related topic

105.
Čejka, Miloš
Faculty: Faculty of Social Studies
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Psychology / Psychology
Bachelor's thesis defence: Iritační reklamní podnět a jeho vliv na preferenci značky | Theses on a related topic

106.
Čepeláková, Eva
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Combined Art Studies
Bachelor's thesis defence: Současná móda a její vliv na společnost | Theses on a related topic
Bachelor's thesis defence: Jak lidé vnímají současnou módu: role masových médií | Theses on a related topic

107.
Čierna, Patrícia
Faculty: Faculty of Arts
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Philology / Balkan Languages and Literatures
Bachelor's thesis defence: Jazykový obraz Bulharska v reklamných textoch českých/slovenských cestovných kancelárií | Theses on a related topic

108.
Číhalová, Kristýna
Faculty: Faculty of Education
Year: 2024, studies under way
Programme/field: English Language for Education / English Language for Education
Bachelor's thesis defence: Personalized Learning through Songs in Junior High School ELT | Theses on a related topic

109.
Dědeček, Aleš
Faculty: Faculty of Sports Studies
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Physical Education and Sport
Bachelor's thesis defence: Sportovní reklama | Theses on a related topic

110.
Denev, Alex
Faculty: Faculty of Sports Studies
Year: 2020, studies completed, degree conferred: Mgr.
Programme/field: Physical Education and Sport / Management in Sport
Master's thesis defence: Komparace využití marketingových nástrojů u klubů české a bulharské fotbalové ligy | Theses on a related topic
Master's thesis defence: Komparace využití marketingových nástrojů u klubů české a bulharské fotbalové ligy | Theses on a related topic

111.
Deset, Ján
Faculty: Faculty of Law
Year: 2007, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Srovnání sankcí v oblasti soutěže zejména reklamy v rámci českého a angloamerického právního systému | Theses on a related topic

112.
Dlapová, Vendula
Faculty: Faculty of Education
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Education - Vocational Training
Bachelor's thesis defence: Vliv sociálních sítí na jedince | Theses on a related topic

113.
Doležalová, Petra
Faculty: Faculty of Education
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Education - Vocational Training
Bachelor's thesis defence: Reklama a její vliv na adolescenty a jejich chování | Theses on a related topic

114.
Donát, Josef
Faculty: Faculty of Law
Year: 2006, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Autorská práva v reklamě | Theses on a related topic

115.
Dörr, Jindřiška
Faculty: Faculty of Education
Year: 2007, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in English Language and Literature, Upper Secondary School Teacher Training in Social Studies Basics
Master's thesis defence: Vliv médií na utváření hodnot veřejnosti | Theses on a related topic

116.
Dostál, Tomáš
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Analýza komunikačního mixu | Theses on a related topic

117.
Dostálová-Bystřinová, Markéta
Faculty: Faculty of Social Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Psychology / Psychology, Sociology
Bachelor's thesis defence: Door-in-the-face technika: role sociální identity žadatele a obsahu požadavku | Theses on a related topic

118.
Drabina, Pavel
Faculty: Faculty of Social Studies
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Environmental Studies, Media Studies and Journalism (combination/specialization: Digital Media)
Bachelor's thesis defence: Výrazové prostředky nových médií a televizní reklama | Theses on a related topic

119.
Dvořák, Pavel
Faculty: Faculty of Sports Studies
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Marketing basketbalového mistrovství světa 2013 v kategorii U19 pořádané v ČR | Theses on a related topic

120.
Dvořák, Petr
Faculty: Faculty of Social Studies
Year: 2023, studies completed, degree conferred: Ph.D.
Programme/field: Political Science / Political Science
Doctoral thesis defence: Vliv povolání na rozhodování voličů v České republice | Theses on a related topic

121.
Faltusová, Zuzana
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / Spanish-language Translation
Master's thesis defence: Localización desde el punto de vista de la traductología y su aplicación en práctica | Theses on a related topic

122.
Fecák, Ján
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: System Engineering and Informatics / Economic Information Systems
Bachelor's thesis defence: Tvorba úspěšného webu / portálu (případová studie) | Theses on a related topic
Bachelor's thesis defence: Tvorba úspěšného webu / portálu (případová studie) | Theses on a related topic

123.
Fiala, Pavlína maiden name: Doležalová
Faculty: Faculty of Education
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Gallery Education and Arts Facilitation, Special Education
Master's thesis defence: Reklama na umění, umění v reklamě | Theses on a related topic

124.
Filípková, Eliška
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Product placement ve filmech Marvel Cinematic Universe | Theses on a related topic

125.
Filipová, Květa
Faculty: Faculty of Economics and Administration
Year: 2007, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza marketingové kampaně | Theses on a related topic

126.
Fílová, Michaela
Faculty: Faculty of Arts
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Psychology / Psychology
Master's thesis defence: Podprahová reklama: Vliv audiálních a vizuálních podprahových sdělení na postoje mladých dospělých | Theses on a related topic

127.
Flaugnatti, Simon
Faculty: Faculty of Informatics
Year: 2015, studies terminated for failure to fulfill study requirements
Programme/field: Applied Informatics / Applied Informatics
Bachelor's thesis defence: Zefektivnění a propagace internetového obchodu | Theses on a related topic
Bachelor's thesis defence: Zefektivnění a propagace internetového obchodu | Theses on a related topic

128.
Florian, Jan
Faculty: Faculty of Sports Studies
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport
Bachelor's thesis defence: Analýza komunikačního mixu vybrané organizace | Theses on a related topic

129.
Fojtíková, Kateřina
Faculty: Faculty of Education
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Arts for Education, Visual Arts for Education
Bachelor's thesis defence: Ilustrace - Známí, neznámí | Theses on a related topic

130.
Fojtíková, Kateřina
Faculty: Faculty of Education
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Pre-school and After-school Education / Pre-school Teacher Training
Bachelor's thesis defence: Role médií v předškolním vzdělávání | Theses on a related topic

131.
Foltýnová, Anna
Faculty: Faculty of Social Studies
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism, Public Policy and Human Resources
Bachelor's thesis defence: Etika reklamy: série publicistických rozhovorů pro Respekt | Theses on a related topic

132.
Fridrich, Bohdan
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Jak nová média formují vztah interpreta a konzumenta? | Theses on a related topic

133.
Frimmerová, Tereza
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Sprache als Widerspiegelung der Geschlechtsunterschiede unter besonderer Berücksichtigung der Frauenposition im heutigen Deutsch | Theses on a related topic

134.
Fryš, Petr
Faculty: Faculty of Social Studies
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism, Sociology
Bachelor's thesis defence: Efektivita internetové reklamy v rámci českého trhu | Theses on a related topic

135.
Galbavá, Lenka
Faculty: Faculty of Social Studies
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Obraz ženy vo vybraných reklamách spoločnosti Kofola: semiotická analýza | Theses on a related topic

136.
Galgonová, Silvia
Faculty: Faculty of Social Studies
Year: 2007, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Historické premeny konštrukcií genderových stereotypov v lifestylovych časopisoch | Theses on a related topic

137.
Gálik, Stanislav
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Psychology / Psychology
Master's thesis defence: Persuázia – fundamentálne princípy a kauzalita | Theses on a related topic

138.
Gálik, Stanislav
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: PhDr.
Programme/field: Psychology / Psychology
Advanced Master's thesis defence: Persuázia - teoretické ukotvenie a praktické aplikácie | Theses on a related topic

139.
Gambová, Iva
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Philology / Czech Language and Literature
Bachelor's thesis defence: Vybrané prostředky persvaze v pořadu Otázky Václava Moravce | Theses on a related topic

140.
Gebauerová, Květa
Faculty: Faculty of Social Studies
Year: 2012, studies terminated for failure to fulfill study requirements
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Mediální obraz T. G. Masaryka v boji o pravost rukopisů Královédvorského a Zelenohorského | Theses on a related topic
Master's thesis defence: Mediální obraz T. G. Masaryka v boji o pravost rukopisů Královédvorského a Zelenohorského | Theses on a related topic
Master's thesis defence: Mediální obraz T. G. Masaryka v boji o pravost rukopisů Královédvorského a Zelenohorského | Theses on a related topic

141.
Gimranova, Victoria
Faculty: Faculty of Economics and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Sexismus v českých a ruských reklamách | Theses on a related topic

142.
Gogelová, Gabriela
Faculty: Faculty of Arts
Year: 2020, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in Social Studies Basics
Master's thesis defence: Etika v sociálních sítích | Theses on a related topic

143.
Gogová, Viktorie
Faculty: Faculty of Sports Studies
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Sports Management / Sports Management
Master's thesis defence: Nákupní chování spotřebitelů na trhu s doplňky stravy. | Theses on a related topic

144.
Gurka, Pavel
Faculty: Faculty of Social Studies
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Environmental Humanities / Environmental Studies, Sociology
Bachelor's thesis defence: Automobilismus v perspektivě Giddensových Důsledků modernity | Theses on a related topic
Bachelor's thesis defence: Dálnice jako sociální prostor pozdní modernity | Theses on a related topic

145.
Hahnová, Silvie
Faculty: Faculty of Education
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Education / Social Education
Bachelor's thesis defence: Obraz a postavení ženy v časopisech pro ženy | Theses on a related topic

146.
Hajný, Martin
Faculty: Faculty of Law
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Law and Business
Bachelor's thesis defence: Vliv práva Evropských společenství a judikatury Evropského soudního dvora na českou regulaci nekalé soutěže | Theses on a related topic

147.
Halás, Jakub
Faculty: Faculty of Sports Studies
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Úloha sponzoringu ve sportu | Theses on a related topic

148.
Haleš, Martin
Faculty: Faculty of Law
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Právní regulace on-line reklamy | Theses on a related topic

149.
Hanzelka, Roman
Faculty: Faculty of Law
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Předváděcí akce - právní a ekonomické aspekty | Theses on a related topic

150.
Hanzikova, Ludmila
Faculty: Faculty of Arts
Year: 2010, studies terminated for failure to fulfill study requirements
Programme/field: Philology / Spanish Language and Literature
Master's thesis defence: Los principales procedimientos neológicos en el lenguaje publicitario | Theses on a related topic