Theses on a related topic (having the same keywords):

prumerny adresat, prumerny spotrebitel, average recipient, reakce spotrebitele na srovnavaci reklamu, reklama, srovnavaci reklama, average consumer, advertising, consumer reactions to comparative advertising, comparative advertising

Keywords ordered alphabetically | Keywords ordered by occurrence rate

551.
Werner, Erik
Faculty: Faculty of Economics and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Plánování mediální strategie podniku | Theses on a related topic Display description

552.
Winkler, Radoslav
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Využití mediálního marketingu v hotelnictví | Theses on a related topic
Bachelor's thesis defence: Využití mediálního marketingu v hotelnictví | Theses on a related topic

553.
Wunschová, Karoline
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Combined Art Studies
Bachelor's thesis defence: Zásahy do veřejného prostoru s případovou studií projektu Sochy v ulicích | Theses on a related topic

554.
Zajícová, Kateřina
Faculty: Faculty of Arts
Year: 2007, studies completed, degree conferred: Mgr.
Programme/field: Philology / General Linguistics, German Language and Literature
Master's thesis defence: Stilistische Elemente in der Werbung | Theses on a related topic

555.
Zakálová, Veronika
Faculty: Faculty of Arts
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Japanese Studies / Japanese Studies
Bachelor's thesis defence: Japonská reklama a charakteristiky cudzincov v nej | Theses on a related topic

556.
Zaoralová, Jitka
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Komunikační strategie Wannieck Gallery | Theses on a related topic

557.
Zapletalová, Alena
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Drawing Inferences from Implied Advertising Claims | Theses on a related topic

558.
Zapletalová, Alena
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in English Language and Literature
Master's thesis defence: Drawing Inferences from Implied Advertising Claims | Theses on a related topic

559.
Zavacký, Peter
Faculty: Faculty of Law
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Nekalá súťaž a obchodné firmy | Theses on a related topic

560.
Zavoralová, Marie
Faculty: Faculty of Law
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Rozhodovací praxe Evropského soudního dvora ve věcech nekalé soutěže | Theses on a related topic

561.
Zedková, Elena
Faculty: Faculty of Arts
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Online reklama kosmetických značek na sociálních sítích v době zdravotní a válečné krize | Theses on a related topic

562.
Zemanová, Andrea
Faculty: Faculty of Social Studies
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Humanities / History, Media Studies and Journalism (combination/specialization: Journalism)
Bachelor's thesis defence: Prvorepublikový inzerát optikou stranického tisku | Theses on a related topic

563.
Zíbrtová, Klára
Faculty: Faculty of Education
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Education / Social and Free Time Education
Bachelor's thesis defence: Média a jejich vliv na děti | Theses on a related topic

564.
Žajdlíková, Barbora
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Eine Analyse der Werbungen für die Zeitschrift „Focus-Schule“ und andere Werbungen in der Zeitschrift „GEOlino“ im Jahr 2011 | Theses on a related topic

565.
Žaloudek, Matěj
Faculty: Faculty of Law
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Klamavost a zaměnitelnost obchodní firmy | Theses on a related topic

566.
Židlíková, Anna
Faculty: Faculty of Social Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism, Psychology
Bachelor's thesis defence: Vliv reklamy na tělesné sebepojetí u mužů | Theses on a related topic

567.
Žižlavská, Alžběta
Faculty: Faculty of Social Studies
Year: 2006, studies terminated for failure to fulfill study requirements
Programme/field: Psychology / Psychology, Sociology
Bachelor's thesis defence: Kvalitativní výzkum účinnosti reklamy
Bachelor's thesis defence: Výzkum účinnosti reklamního spotu | Theses on a related topic

568.
Žurmanová, Barbara
Faculty: Faculty of Education
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary Schools / Lower Secondary School Teacher Training in German Language and Literature, Lower Secondary School Teacher Training in History
Master's thesis defence: Werbung und Werbesprache | Theses on a related topic