Theses on a related topic (having the same keywords):

stylistics, persvaze, travel catalogues, reklama, cestovni katalogy, advertising, verbalni persvazivni prostredky, marketing, verbal persuasive means, stylistika, persuasion

Keywords ordered alphabetically | Keywords ordered by occurrence rate

101.
Holubovský, Vít
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Personalizace reklamy v digitálních médiích: Analýza prostředků, kterými média sledují chování uživatelů | Theses on a related topic Display description

102.
Homolková, Ivana
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Sprachliche Analyse der deutschen und tschechischen Werbeslogans im Bereich der Sanitärtechnik | Theses on a related topic

103.
Hrazděrová, Zuzana
Faculty: Faculty of Science
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Mathematics / Finance Mathematics
Master's thesis defence: Klamavá reklama a minimální standardy kvality | Theses on a related topic

104.
Hrázský, Petr
Faculty: Faculty of Social Studies
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism, Sociology
Bachelor's thesis defence: Frazém, klišé, aktualizace v tištěných médiích | Theses on a related topic
Bachelor's thesis defence: Frazém, klišé, aktualizace v tištěných médiích | Theses on a related topic

105.
Hrnčiar, Peter
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Master's thesis defence: Native advertising – keď sa reklama začne skrývať | Theses on a related topic

106.
Hrubý, Adam
Faculty: Faculty of Informatics
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Applied Informatics / Applied Informatics
Bachelor's thesis defence: Vizuální kampaň hudební skupiny | Theses on a related topic

107.
Hrušková, Lenka
Faculty: Faculty of Law
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Law and Business
Bachelor's thesis defence: Televizní reklama v judikatuře | Theses on a related topic

108.
Hudcovský, Tomáš
Faculty: Faculty of Economics and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Měření efektivnosti marketingových aktivit podniku | Theses on a related topic

109.
Hudec, Lukáš
Faculty: Faculty of Education
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / English Language for Education
Bachelor's thesis defence: Martin Luther King’s persuasive strategies in selected political speeches | Theses on a related topic

110.
Hudec, Martin
Faculty: Faculty of Economics and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Návrh komunikační kampaně | Theses on a related topic

111.
Hudec, Martin
Faculty: Faculty of Economics and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Smyslový marketing | Theses on a related topic

112.
Hušková, Radka
Faculty: Faculty of Arts
Year: 2006, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Phraseologismen und die Fachsprache des Reiseführers. Vergleich der deutschen Ausgabe in Deutschland und Tschechien | Theses on a related topic

113.
Hvězdová, Jana maiden name: Korotvičková
Faculty: Faculty of Education
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School Teacher Training in Civics, Lower Secondary School Teacher Training in English Language and Literature
Master's thesis defence: Reklama a její vliv na dospívající | Theses on a related topic

114.
Hynková, Beáta
Faculty: Faculty of Law
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Commercial Law Studies
Bachelor's thesis defence: Politici a jiné veřejné autority v reklamě | Theses on a related topic

115.
Chatrný, Aleš
Faculty: Faculty of Economics and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Návrh komunikační kampaně | Theses on a related topic

116.
Chlanová, Iveta
Faculty: Faculty of Economics and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic

117.
Chýla, Marek
Faculty: Faculty of Sports Studies
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Využití marketingu českých sportovních klubů v masmédiích | Theses on a related topic

118.
Izera, Martin
Faculty: Faculty of Economics and Administration
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management (combination/specialization: Management)
Bachelor's thesis defence: Komunikační mix podniku | Theses on a related topic

119.
Jandásková, Kateřina
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Rozšířená realita jako nástroj digitálního marketingu | Theses on a related topic

120.
Janíčková, Barbora
Faculty: Faculty of Education
Year: 2005, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary Schools / Lower Secondary School Teacher Training in English Language and Literature, Lower Secondary School Teacher Training in Mathematics
Master's thesis defence: The Language of Advertising

121.
Janků, Pavel
Faculty: Faculty of Law
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Reklama a nekalá soutěž | Theses on a related topic

122.
Jašková, Bibiana
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Portrayal of Native Americans in Selected Advertisements | Theses on a related topic

123.
Ječmínková, Jana
Faculty: Faculty of Education
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary Schools / Primary School Teacher Training
Master's thesis defence: Finanční gramotnost na 1. stupni ZŠ (se zaměřením na 1. období vzdělávání) | Theses on a related topic

124.
Jestřábová, Klára
Faculty: Faculty of Social Studies
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Sociology / Sociology
Master's thesis defence: Marketingové důsledky stárnutí populace: Senior jako zákazník a spotřebitel | Theses on a related topic

125.
Jirásková, Alžběta
Faculty: Faculty of Education
Year: 2016, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School Teacher Training in Czech Language and Literature, Lower Secondary School Teacher Training in English Language and Literature
Master's thesis defence: Hledisko etické výchovy ve slohovém vyučování na druhém stupni základní školy | Theses on a related topic

126.
Jordanová, Andrea
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Philology / Bulgarian Language and Literature
Master's thesis defence: Jazyková analýza manipulativních strategií reklam v bulharštině a češtině (na bázi reklam finančních institucí) | Theses on a related topic

127.
Jurásková, Tereza maiden name: Koutná
Faculty: Faculty of Education
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Czech Language and Literature for Education / Civics and Basics of Social Studies for Education, Czech Language and Literature for Education
Bachelor's thesis defence: Prózy „Lékařů bez hranic“ v kontextu literatury faktu | Theses on a related topic

128.
Jurásková, Tereza maiden name: Koutná
Faculty: Faculty of Education
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Lower Secondary School Teacher Training in Czech Language and Literature / Lower Secondary School Teacher Training in Civics, Lower Secondary School Teacher Training in Czech Language and Literature
Master's thesis defence: Podoby současných českých knižních rozhovorů | Theses on a related topic

129.
Jurczygová, Magdaléna
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in German Language and Literature
Master's thesis defence: Stilmittel in Goethes Werken mit antiken Motiven | Theses on a related topic

130.
Jurčíková, Eva
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Analýza marketingového prostředí a návrh komunikačního mixu pro Galerii současného umění v Českých Budějovicích. | Theses on a related topic

131.
Kalandříková, Lucie
Faculty: Faculty of Education
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Basics of Social Studies for Education, Music for Education
Bachelor's thesis defence: Hudba v televizních reklamách a její možné působení na diváka | Theses on a related topic

132.
Kalandříková, Lucie
Faculty: Faculty of Education
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Lower Secondary School Teacher Training in Civics, Secondary School Teacher Training in Music
Master's thesis defence: Analýza hudby v rádiových reklamách a její možné působení na posluchače | Theses on a related topic

133.
Kamarýtová, Dominika
Faculty: Faculty of Law
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Commercial Law Studies / Commercial Law Studies
Bachelor's thesis defence: Angažmá politiků v reklamě | Theses on a related topic

134.
Kameník, Radim
Faculty: Faculty of Social Studies
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Political Science / Political Science, Sociology
Bachelor's thesis defence: Recepce reklamních sdělení a efekt třetí osoby | Theses on a related topic

135.
Kašparová, Barbora
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Virální marketing optikou teorie nových médií | Theses on a related topic

136.
Kašparová, Eliška
Faculty: Faculty of Education
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Lower Secondary School Teacher Training in Czech Language and Literature / Lower Secondary School Teacher Training in Civics, Lower Secondary School Teacher Training in Czech Language and Literature
Master's thesis defence: Větná stavba promluv politických debat | Theses on a related topic

137.
Katrušáková, Iva
Faculty: Faculty of Arts
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in Estetic Education
Master's thesis defence: Vizuální vnímání světa: Úloha reklamy v uměleckém procesu | Theses on a related topic

138.
Keppert, Marek
Faculty: Faculty of Social Studies
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism, Security & Strategic Studies
Bachelor's thesis defence: Návrh prevenční komunikační kampaně proti rakovině děložního těla | Theses on a related topic

139.
Khatebová, Simona maiden name: Valčevská
Faculty: Faculty of Arts
Year: 2024, studies completed, degree conferred: Ph.D.
Programme/field: Czech Language / Czech language
Doctoral thesis defence: Vybrané aspekty stylu diskuzí na komunitních webech se zřetelem ke generačním rozdílům mezi jejich účastníky | Theses on a related topic

140.
Kirnág, Kristián Xavér
Faculty: Faculty of Social Studies
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Economic Policy, Media Studies and Journalism
Bachelor's thesis defence: Obsahová analýza článků online médií o digitálních hrách | Theses on a related topic

141.
Kislerová, Michala
Faculty: Faculty of Law
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Commercial Law Studies
Bachelor's thesis defence: Manuál pro tvorbu právně nezávadné reklamy zaměřené na děti | Theses on a related topic

142.
Klaudová, Veronika
Faculty: Faculty of Economics and Administration
Year: 2006, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Regional Development and Administration
Master's thesis defence: Komunikační strategie vybrané destinace | Theses on a related topic

143.
Klejchová, Ivana
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in French Language and Literature
Master's thesis defence: Comparaison des traductions tchèques des romans de Raymond Queneau | Theses on a related topic

144.
Klejchová, Ivana
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / French-language Translation
Master's thesis defence: Analyse de deux traductions des passages français dans le roman de Tolstoï "La Guerre et la Paix" | Theses on a related topic

145.
Kobelková, Běla
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Metaphorik und Idiomatik der Zeitschriften für Geschichte in Deutschland und in Tschechien (ein stilistischer Vergleich) | Theses on a related topic

146.
Kočicová, Marie
Faculty: Faculty of Arts
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Translation of Modern European Languages / Translation of German
Master's thesis defence: Adäquatheit der Übersetzung. Dargestellt am literarischen Text: Sebastian Fitzek: Amokspiel - Šílená hra | Theses on a related topic

147.
Konečná, Alena
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature
Bachelor's thesis defence: Ebonics in White Discourse | Theses on a related topic

148.
Kotlíková, Tereza
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Theory of Interactive Media / Theory of Interactive Media
Master's thesis defence: Proměna propagace českých profesionálních fotografů s nástupem sociálních sítí | Theses on a related topic

149.
Kourková, Jana
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Stilistische Textanalyse der Rubrik Kultur in den Wochenzeitungen "Prager Zeitung" und "Die Zeit" | Theses on a related topic

150.
Kourková, Jana
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in German Language and Literature
Master's thesis defence: Stilistische Textanalyse der Rubrik Kultur in den Wochenzeitungen "Prager Zeitung" und "Die Zeit" | Theses on a related topic