Theses on a related topic (having the same keywords):

herni prumysl, digitalni hry, subscription model, buy-to-play, mikrotransakce, reklama, play-to-earn, behavioralni ekonomie

Keywords ordered alphabetically | Keywords ordered by occurrence rate

351.
Pavličová, Lenka
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Philology / Baltic Languages and Literatures, French Language and Literature
Bachelor's thesis defence: La contribution de la synesthésie dans les publicités cosmétiques et alimentaires en France : analyse sémantique | Theses on a related topic Display description

352.
Pawlik, Jan
Faculty: Faculty of Law
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Law and Business
Bachelor's thesis defence: Guerilla marketing a jeho právní regulace | Theses on a related topic

353.
Pazdera, Jaroslav
Faculty: Faculty of Education
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Lower Secondary School Teacher Training in Health Education, Lower Secondary School Teacher Training in Special Education
Bachelor's thesis defence: Vliv reklamy na žáky 2. stupně ZŠ při výběru potravinových produktů | Theses on a related topic

354.
Pazdera, Jaroslav
Faculty: Faculty of Education
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School Teacher Training in Health Education, Lower Secondary School Teacher Training in Special Education
Master's thesis defence: Vliv reklamy na alkoholické produkty u žáků 2. stupně ZŠ | Theses on a related topic

355.
Pejková, Tereza
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Information and Library Studies / Information and Library Studies
Bachelor's thesis defence: Sponzoring v akademických knihovnách | Theses on a related topic

356.
Pekárková, Anna
Faculty: Faculty of Education
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Mathematics for Education / Civics and Basics of Social Studies for Education, Mathematics for Education
Bachelor's thesis defence: Mediální svět a kritické myšlení v rámci občanské výchovy | Theses on a related topic

357.
Pelánová, Kateřina
Faculty: Faculty of Social Studies
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Recepce reklamy a komerčních stránek uživateli Facebooku | Theses on a related topic

358.
Pelcová, Michaela
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Persuasive Language in Job Advertising of Multinational Corporations | Theses on a related topic

359.
Pelešková, Hana
Faculty: Faculty of Law
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Ochrana osobních údajů v médiích | Theses on a related topic

360.
Pernicová, Marcela
Faculty: Faculty of Arts
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Theory of Interactive Media / Theory of Interactive Media
Master's thesis defence: Postoj hráčů k monetizaci herního obsahu | Theses on a related topic

361.
Perniš, Peter
Faculty: Faculty of Law
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Vybrané klamlivé obchodné praktiky a ich právna úprava | Theses on a related topic

362.
Person, Peter
Faculty: Faculty of Economics and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Facebook Marketing | Theses on a related topic

363.
Petrová, Lenka
Faculty: Faculty of Social Studies
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Stereotypizace ženy v televizní reklamě: komparace české a portugalské reklamní produkce (Tv Nova, TVI) | Theses on a related topic

364.
Petrušková, Veronika
Faculty: Faculty of Social Studies
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Proměna mediální reprezentace ženy v reklamě v ženských lifestylových časopisech Žena a život a Elle mezi lety 1996 až 2016: komparativní obsahová analýza | Theses on a related topic

365.
Picka, Karel
Faculty: Faculty of Education
Year: 2021, studies completed, degree conferred: Ph.D.
Programme/field: Education (4-years) / Education
Doctoral thesis defence: Využití počítačových her jako didaktického nástroje na základní škole | Theses on a related topic

366.
Picková, Kateřina
Faculty: Faculty of Social Studies
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Gender Studies, Media Studies and Journalism
Bachelor's thesis defence: Tělo jako médium (dokument) | Theses on a related topic

367.
Pich, Lukáš
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / German-language Translation
Master's thesis defence: Zur Übersetzung deutscher kreativer Werbetexte ins Tschechische | Theses on a related topic

368.
Podhradský, Michael
Faculty: Faculty of Education
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / English Language for Education
Bachelor's thesis defence: Digitální hry jako podpůrný nástroj učení anglického jazyka v ČR | Theses on a related topic

369.
Pohlová, Irena
Faculty: Faculty of Social Studies
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Individualismus a narcismus v mediální komunikaci na příkladu reklamní kampaně firmy Bernard | Theses on a related topic

370.
Poláková, Kateřina
Faculty: Faculty of Sports Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport
Bachelor's thesis defence: Propagace a reklama Squash centra Třinec | Theses on a related topic

371.
Polášek, Miroslav
Faculty: Faculty of Law
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Law and Business
Bachelor's thesis defence: Srovnávací reklama v evropském a českém právu | Theses on a related topic

372.
Poppová, Zora
Faculty: Faculty of Social Studies
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Environmental Humanities / Economic Policy, Environmental Studies
Bachelor's thesis defence: Ochrana životního prostředí jako politikum v sebeprezentaci železničních společností | Theses on a related topic

373.
Pořízková, Lenka
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Aesthetics
Bachelor's thesis defence: Kritika moderního a současného designu a užitého umění v díle historika Paula Johnsona | Theses on a related topic
Bachelor's thesis defence: Kritika moderního a současného designu a užitého umění v díle historika Paula Johnsona | Theses on a related topic

374.
Príbeli, Alexandra
Faculty: Faculty of Social Studies
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Reklamní komunikace optikou adolescentů | Theses on a related topic

375.
Priesnitzová, Lucie
Faculty: Faculty of Law
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Law and Business
Bachelor's thesis defence: Klamavá reklama | Theses on a related topic
Bachelor's thesis defence: Klamavá reklama | Theses on a related topic

376.
Procházková, Lucie
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Education / Education
Bachelor's thesis defence: Marketing a PR základní školy ve městě a na vesnici | Theses on a related topic

377.
Prokop, Jan
Faculty: Faculty of Economics and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Komunikační mix konkrétního podniku | Theses on a related topic
Master's thesis defence: Využití fondů Evropské unie jako nástroje pro zvýšení inovace a konkurenceschopnosti MSP | Theses on a related topic

378.
Protivínský, Tomáš
Faculty: Faculty of Social Studies
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Psychology / Psychology
Master's thesis defence: Konfirmační zkreslení a vliv zpětné vazby na jeho překonání | Theses on a related topic

379.
Prouza, Michal
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Využití technologie Web 2.0 v marketingové propagaci | Theses on a related topic

380.
Prouza, Michal
Faculty: Faculty of Social Studies
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Bachelor's thesis defence: Marketingová komunikace prostřednictvím Webu 2.0 | Theses on a related topic

381.
Přibylová, Petra
Faculty: Faculty of Education
Year: 2016, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Teacher Training of Specialized Subjects for Secondary Schools
Master's thesis defence: Vliv reklamy na stravování žáků středních škol | Theses on a related topic

382.
Přikrylová, Anežka
Faculty: Faculty of Social Studies
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism, Social Anthropology
Bachelor's thesis defence: Pojetí autenticity v prostředí českých módních blogů | Theses on a related topic

383.
Přikrylová, Hana
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Information and Library Studies / Information and Library Studies
Bachelor's thesis defence: Behaviorální marketing na internetu | Theses on a related topic

384.
Přívětivá, Daniela
Faculty: Faculty of Education
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Arts for Education, Visual Arts for Education
Bachelor's thesis defence: Komerční I | Theses on a related topic

385.
Ptáček, Michal
Faculty: Faculty of Law
Year: 2005, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Ochrana dobré pověsti a názvu právnických osob a právo proti nekalé soutěži

386.
Půček, Vojtěch
Faculty: Faculty of Economics and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Public Economics and Administration / Public Economics and Administration
Master's thesis defence: Volby očima dětí | Theses on a related topic

387.
Pudelková, Vendula
Faculty: Faculty of Social Studies
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism (combination/specialization: Digital Media), Sociology
Bachelor's thesis defence: Reklama 2.0 aneb reklamní sdělení ve věku nových médií | Theses on a related topic

388.
Punčochářová, Věra
Faculty: Faculty of Education
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Basics of Social Studies for Education, Czech Language and Literature for Education
Bachelor's thesis defence: Jazyk reklamy a chyby v reklamním textu | Theses on a related topic

389.
Pýchová, Dominika
Faculty: Faculty of Education
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Arts for Education, Visual Arts for Education
Bachelor's thesis defence: Jednotný vizuální styl - Zemědělské družstvo Velký Beranov | Theses on a related topic

390.
Racková, Karolína
Faculty: Faculty of Education
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Lower Secondary School English Language Teacher Training / Lower Secondary School English Language Teacher Training, Lower Secondary School Teacher Training in French Language
Master's thesis defence: Travel agencies' advertisements - persuasive strategies and stylistic features | Theses on a related topic

391.
Radil, Ondřej
Faculty: Faculty of Law
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Agresivní praktiky v nekalé soutěži | Theses on a related topic

392.
Rajnochová, Tereza
Faculty: Faculty of Arts
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature, Spanish Language and Literature
Bachelor's thesis defence: Interetextuality in Guinness Advertising | Theses on a related topic

393.
Randáková, Markéta
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Product placement a jeho využití ve scénickém umění | Theses on a related topic

394.
Rektorová, Rosana
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Philology / Norwegian Language and Literature
Bachelor's thesis defence: Norské módní blogy v rámci teorie komunikace | Theses on a related topic

395.
Richter, Bronislav
Faculty: Faculty of Law
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Reklama podle obchodního zákoníku | Theses on a related topic

396.
Ročňák, Jakub
Faculty: Faculty of Social Studies
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / International Relations, Media Studies and Journalism (combination/specialization: Media Studies)
Bachelor's thesis defence: Mediální konstrukce produktu: pivo jako socio-kulturní fenomén v televizní reklamě | Theses on a related topic

397.
Rokosová, Lucie
Faculty: Faculty of Economics and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Regional Development and Administration
Master's thesis defence: Využití a význam marketingu při propagaci kulturních akcí ve Zlíně | Theses on a related topic

398.
Rokytová, Michaela
Faculty: Faculty of Education
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School Teacher Training in Arts, Lower Secondary School Teacher Training in Civics
Master's thesis defence: Mediální svět a reklama – žáci základních škol – výtvarná výchova | Theses on a related topic

399.
Růčková, Alžběta
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in Estetic Education
Master's thesis defence: Kýč jako téma mediální výchovy | Theses on a related topic

400.
Rudelová, Dorota
Faculty: Faculty of Law
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Právo proti nekalé soutěži a zákon o provozování rozhlasového a televizního vysílání | Theses on a related topic