Theses on a related topic (having the same keywords):

marketingova komunikace, nastroje komunikacniho mixu, osobni prodej, marketing communications, internet marketing, sales promotion, personal selling, internetovy marketing, reklama, marketing communication mix, komunikacni mix, public relations, marketing communication tools, advertising, podpora prodeje

Keywords ordered alphabetically | Keywords ordered by occurrence rate

601.
Obrátilová, Alena
Faculty: Faculty of Arts
Year: 2012, studies terminated for failure to fulfill study requirements
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media, Theory of Interactive Media
Bachelor's thesis defence: Podprahové vnímání jako princip reklamního sdělení nových médií | Theses on a related topic Display description

602.
Odehnalová, Lenka maiden name: Veselá
Faculty: Faculty of Education
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Teacher Training of Specialized Subjects for Secondary Schools – Specialisation Commerce and Services
Master's thesis defence: Nábor SOU (kuchař - číšník) | Theses on a related topic

603.
Ondráčková, Anna
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / German-language Translation
Master's thesis defence: Weinwerbung aus textlinguistischer und translatologischer Sicht | Theses on a related topic

604.
Ondráčková, Michaela
Faculty: Faculty of Science
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Mathematics / Mathematics with a view to Education, Music for Education
Bachelor's thesis defence: Hudební postoje žáků 2. stupně ZŠ k vážné hudbě a míra jejich možných ovlivnění televizní reklamou | Theses on a related topic

605.
Ondráková, Pavlína
Faculty: Faculty of Social Studies
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Media Studies and Journalism / Media Studies and Journalism
Master's thesis defence: Důvody novinářů pro odchod do PR a marketingu | Theses on a related topic

606.
Opletal, Radek
Faculty: Faculty of Sports Studies
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Animator of Movement Activities, Lower Secondary School Teacher Training in Special Education
Bachelor's thesis defence: Osobnost sportovce v reklamě | Theses on a related topic

607.
Opletalová, Jana
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Artvertising v módním průmyslu | Theses on a related topic

608.
Oprchalová, Linda
Faculty: Faculty of Economics and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Komunikační strategie vybraného podniku | Theses on a related topic

609.
Ošmerová, Petra maiden name: Schacherlová
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Taboo in Advertising Discourse | Theses on a related topic

610.
Otrusina, Petr
Faculty: Faculty of Law
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: K srovnání obecné a konkrétní regulace reklamy | Theses on a related topic

611.
Otýpková, Lenka
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Psychology / Psychology
Master's thesis defence: Vliv reklamy na hrové chování dětí | Theses on a related topic

612.
Pacíková, Lenka
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature, Russian Language and Literature
Master's thesis defence: The Level of Formality versus Informality in Advetising for Medical Professionals | Theses on a related topic

613.
Pánek, Martin
Faculty: Faculty of Sports Studies
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport
Bachelor's thesis defence: Marketing florbalového klubu TJ Znojmo LAUFEN CZ | Theses on a related topic

614.
Papoušek, Václav
Faculty: Faculty of Informatics
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Applied Informatics / Service Science, Management and Engineering
Master's thesis defence: Případová studie marketingové strategie internetové aplikace | Theses on a related topic
Master's thesis defence: Případová studie marketingové strategie internetové aplikace | Theses on a related topic

615.
Patíková, Petra
Faculty: Faculty of Economics and Administration
Year: 2006, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Regional Development and Administration
Master's thesis defence: Analýza využití marketingových metod při řízení vybraného města | Theses on a related topic

616.
Patloka, Jáchym
Faculty: Faculty of Law
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Commercial Law Studies / Commercial Law Studies
Bachelor's thesis defence: Reklama na tabákové výrobky | Theses on a related topic
Bachelor's thesis defence: Reklama na tabákové výrobky | Theses on a related topic

617.
Pavličová, Lenka
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Philology / Baltic Languages and Literatures, French Language and Literature
Bachelor's thesis defence: La contribution de la synesthésie dans les publicités cosmétiques et alimentaires en France : analyse sémantique | Theses on a related topic

618.
Pawlik, Jan
Faculty: Faculty of Law
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Law and Business
Bachelor's thesis defence: Guerilla marketing a jeho právní regulace | Theses on a related topic

619.
Pazdera, Jaroslav
Faculty: Faculty of Education
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School Teacher Training in Health Education, Lower Secondary School Teacher Training in Special Education
Master's thesis defence: Vliv reklamy na alkoholické produkty u žáků 2. stupně ZŠ | Theses on a related topic

620.
Pečenková, Libuše
Faculty: Faculty of Arts
Year: 2020, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Principy obsahu komunikace Moravské galerie s veřejností v období od 80. let 20. století do současnosti | Theses on a related topic

621.
Pekárková, Anna
Faculty: Faculty of Education
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Mathematics for Education / Civics and Basics of Social Studies for Education, Mathematics for Education
Bachelor's thesis defence: Mediální svět a kritické myšlení v rámci občanské výchovy | Theses on a related topic

622.
Pelclová, Jana maiden name: Leciánová
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Ph.D.
Programme/field: Philology (4-years) / English Linguistics
Doctoral thesis defence: Persuasive strategies in advertising discourse. A lexico-grammatical and socio-pragmatic analysis | Theses on a related topic

623.
Pelešková, Hana
Faculty: Faculty of Law
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Ochrana osobních údajů v médiích | Theses on a related topic

624.
Person, Peter
Faculty: Faculty of Economics and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Facebook Marketing | Theses on a related topic

625.
Peterková, Lada
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature, Italian Language and Literature
Master's thesis defence: Persuasive Strategies in the Discourse of Advertising | Theses on a related topic

626.
Peterková, Lada
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in English Language and Literature, Upper Secondary School Teacher Training in Italian Language and Literature
Master's thesis defence: Persuasive Strategies in the Discourse of Advertising | Theses on a related topic

627.
Petríkovičová, Adriana
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Information and Library Studies / Information and Library Studies
Bachelor's thesis defence: Návrh a realizace propagační kampaně Týden splněných přání na podporu neziskových organizací | Theses on a related topic

628.
Petrová, Lenka
Faculty: Faculty of Social Studies
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Stereotypizace ženy v televizní reklamě: komparace české a portugalské reklamní produkce (Tv Nova, TVI) | Theses on a related topic

629.
Petrušková, Veronika
Faculty: Faculty of Social Studies
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Proměna mediální reprezentace ženy v reklamě v ženských lifestylových časopisech Žena a život a Elle mezi lety 1996 až 2016: komparativní obsahová analýza | Theses on a related topic

630.
Petříčková, Adéla
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Marketing jako nástroj k integraci umění a široké veřejnosti s důrazem na prodej a nákup uměleckých děl | Theses on a related topic

631.
Picková, Kateřina
Faculty: Faculty of Social Studies
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Gender Studies, Media Studies and Journalism
Bachelor's thesis defence: Tělo jako médium (dokument) | Theses on a related topic

632.
Pilíková, Lucie
Faculty: Faculty of Social Studies
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Social Policy and Social Work / Public Policy and Human Resources (combination/specialization: Personnel Management and Organizational Development)
Master's thesis defence: Komunikace organizace s veřejností jako podstatná součást New public Managementu | Theses on a related topic

633.
Písaříková, Milada
Faculty: Faculty of Education
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School and Language School Teacher Training in English Language
Master's thesis defence: Analýza stylistických prostředků užívaných v inzerci z důvodu většího účinku na spotřebitele | Theses on a related topic

634.
Pišlová, Magdaléna
Faculty: Faculty of Social Studies
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Social Policy and Social Work / Public Policy and Human Resources (combination/specialization: Personnel Management and Organizational Development)
Master's thesis defence: Personální marketing v oblasti získávání a výběru zaměstnanců ve vybrané sociální nestátní neziskové organizaci | Theses on a related topic

635.
Plachetková, Kamila
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Komparace kulturní nabídky ve dvou vybraných městech | Theses on a related topic

636.
Plevíková, Ivana
Faculty: Faculty of Arts
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Lolita: A Cultural Analysis | Theses on a related topic

637.
Plevíková, Ivana
Faculty: Faculty of Arts
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in English Language and Literature
Master's thesis defence: Lolita: A Cultural Analysis | Theses on a related topic

638.
Póč, David
Faculty: Faculty of Economics and Administration
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Economics and Administration (combination/specialization: Public Economy and Administration)
Bachelor's thesis defence: Role evropských fondů v marketingové komunikaci organizací veřejného sektoru | Theses on a related topic

639.
Polášek, Miroslav
Faculty: Faculty of Law
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Law and Business
Bachelor's thesis defence: Srovnávací reklama v evropském a českém právu | Theses on a related topic

640.
Polášková, Lucie
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Economics
Bachelor's thesis defence: Internet jako nástroj marketingové komunikace neziskových organizací | Theses on a related topic

641.
Polcarová, Barbora
Faculty: Faculty of Economics and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Analýza marketingové komunikace na sociálních sítích vybraného podniku | Theses on a related topic

642.
Polková, Martina
Faculty: Faculty of Economics and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Internet Marketing | Theses on a related topic

643.
Pollaková, Andrea
Faculty: Faculty of Economics and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Marketingový plán podniku | Theses on a related topic

644.
Pollaková, Andrea
Faculty: Faculty of Economics and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Komunikační strategie vybraného podniku | Theses on a related topic

645.
Popelka, Pavel
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza media relations | Theses on a related topic

646.
Popescu, Dumitru
Faculty: Faculty of Economics and Administration
Year: 2018, studies terminated for failure to fulfill study requirements
Programme/field: Economy and Management / Business Management (Eng.)
Master's thesis defence: Real features of the online advertising research | Theses on a related topic

647.
Poppová, Zora
Faculty: Faculty of Social Studies
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Environmental Humanities / Economic Policy, Environmental Studies
Bachelor's thesis defence: Ochrana životního prostředí jako politikum v sebeprezentaci železničních společností | Theses on a related topic

648.
Pořízková, Lenka
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Aesthetics
Bachelor's thesis defence: Kritika moderního a současného designu a užitého umění v díle historika Paula Johnsona | Theses on a related topic
Bachelor's thesis defence: Kritika moderního a současného designu a užitého umění v díle historika Paula Johnsona | Theses on a related topic

649.
Pospíšil, Michal
Faculty: Faculty of Sports Studies
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Management a marketing ruské fotbalové ligy | Theses on a related topic

650.
Pospíšilová, Lucie
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Historical Sciences / Museology
Bachelor's thesis defence: Marketingová komunikace Muzea romské kultury | Theses on a related topic