Theses on a related topic (having the same keywords):

intertextualita, utrwalone polaczenia wyrazow, odbiorca, typologie reklamy, reklama, frazeologie, paremie, jazykove prostredky, uskrzydlanie sie, adresat, slogan, skrzydlate slowa, modifikace, perswazja, politicka hesla, marketing, srodki jezykowe

Keywords ordered alphabetically | Keywords ordered by occurrence rate

51.
Nezhybová, Michaela
Faculty: Faculty of Social Studies
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Psychology / Psychology, Sociology
Bachelor's thesis defence: Účinnost televizní reklamy na mladou generaci | Theses on a related topic Display description

Bachelor's thesis defence: Vliv postojů k rodičovství a rodovým rolím na hodnocení charakteristik vybraných druhů kontroly početí:rozdíly mezi muži a ženami | Theses on a related topic Display description

52.
Ondrejová, Ivana
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Philology / General Linguistics
Master's thesis defence: Persvazivní prostředky ve vybraném typu textů | Theses on a related topic

53.
Opletalová, Jana
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Artvertising v módním průmyslu | Theses on a related topic

54.
Patloka, Jáchym
Faculty: Faculty of Law
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Commercial Law Studies / Commercial Law Studies
Bachelor's thesis defence: Reklama na tabákové výrobky | Theses on a related topic
Bachelor's thesis defence: Reklama na tabákové výrobky | Theses on a related topic

55.
Pavlíčková, Miroslava
Faculty: Faculty of Arts
Year: 2007, studies completed, degree conferred: Mgr.
Programme/field: Philology / Czech Language and Literature, German Language and Literature
Master's thesis defence: Stilistische Funktionen der Phraseologismen in Printmedien. Dargestellt an den Wochenmagazinen „Der Spiegel“ und „Die Zeit“. Eine vergleichende Analyse | Theses on a related topic

56.
Pejková, Tereza
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Information and Library Studies / Information and Library Studies
Bachelor's thesis defence: Sponzoring v akademických knihovnách | Theses on a related topic

57.
Person, Peter
Faculty: Faculty of Economics and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Facebook Marketing | Theses on a related topic

58.
Prouza, Michal
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Využití technologie Web 2.0 v marketingové propagaci | Theses on a related topic

59.
Prouza, Michal
Faculty: Faculty of Social Studies
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Bachelor's thesis defence: Marketingová komunikace prostřednictvím Webu 2.0 | Theses on a related topic

60.
Přibylová, Petra
Faculty: Faculty of Education
Year: 2016, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Teacher Training of Specialized Subjects for Secondary Schools
Master's thesis defence: Vliv reklamy na stravování žáků středních škol | Theses on a related topic

61.
Pudelková, Vendula
Faculty: Faculty of Social Studies
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism (combination/specialization: Digital Media), Sociology
Bachelor's thesis defence: Reklama 2.0 aneb reklamní sdělení ve věku nových médií | Theses on a related topic

62.
Punčochářová, Věra
Faculty: Faculty of Education
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Basics of Social Studies for Education, Czech Language and Literature for Education
Bachelor's thesis defence: Jazyk reklamy a chyby v reklamním textu | Theses on a related topic

63.
Racková, Karolína
Faculty: Faculty of Education
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Lower Secondary School English Language Teacher Training / Lower Secondary School English Language Teacher Training, Lower Secondary School Teacher Training in French Language
Master's thesis defence: Travel agencies' advertisements - persuasive strategies and stylistic features | Theses on a related topic

64.
Rajnochová, Tereza
Faculty: Faculty of Arts
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature, Spanish Language and Literature
Bachelor's thesis defence: Interetextuality in Guinness Advertising | Theses on a related topic

65.
Randáková, Markéta
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Product placement a jeho využití ve scénickém umění | Theses on a related topic

66.
Rokosová, Lucie
Faculty: Faculty of Economics and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Regional Development and Administration
Master's thesis defence: Využití a význam marketingu při propagaci kulturních akcí ve Zlíně | Theses on a related topic

67.
Saganová, Natália
Faculty: Faculty of Social Studies
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Komunikačná stratégia Divadla Husa na provázku | Theses on a related topic
Master's thesis defence: Semiotická analýza vybraných plagátov Divadla Husa na provázku | Theses on a related topic

68.
Schedlingová, Michaela
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Měření efektivnosti marketingových aktivit podniku | Theses on a related topic

69.
Skočovský, David
Faculty: Faculty of Sports Studies
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport
Bachelor's thesis defence: Marketing Tipsport extraligy ledního hokeje | Theses on a related topic

70.
Skopalová, Michaela
Faculty: Faculty of Education
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Training in Foreign Languages - German Language
Bachelor's thesis defence: Phraseologismen in den Zeitungen Der Spiegel und Die Welt | Theses on a related topic

71.
Slavíková, Alena
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / German-language Translation
Master's thesis defence: Phraseologismen in Werbetexten | Theses on a related topic

72.
Slivka, Alexander
Faculty: Faculty of Economics and Administration
Year: 2010, studies terminated for failure to fulfill study requirements
Programme/field: Economy and Management / Business Management
Master's thesis defence: Návrh internetové komunikační kampaně | Theses on a related topic

73.
Staněk, Aleš
Faculty: Faculty of Sports Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Organizace sportovní akce - MS U18 v ledním hokeji | Theses on a related topic

74.
Szynder, Krystian
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Philology / Polish Language and Literature, Slovenian Language and Literature
Bachelor's thesis defence: Reklama jako zjawisko językowe (na przykładzie polskich spotów reklamowych) | Theses on a related topic

75.
Šidák, Matěj
Faculty: Faculty of Sports Studies
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management of Tourist Trade)
Bachelor's thesis defence: Marketing NHL | Theses on a related topic

76.
Šreflová, Sally Sanad
Faculty: Faculty of Law
Year: 2024, studies under way
Programme/field: Law / Law
Master's thesis defence: Právní úprava marketingových nástrojů bankovních institucí | Theses on a related topic

77.
Šusteková, Silvia
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Philology / Spanish Language and Literature
Bachelor's thesis defence: Recursos lingüísticos de persuasión en la publicidad | Theses on a related topic

78.
Šustrová, Michaela
Faculty: Faculty of Economics and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza reklamní kampaně | Theses on a related topic

79.
Trnková, Martina
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Philology / Spanish Language and Literature
Bachelor's thesis defence: El lenguaje publicitario en los anuncios que se orientan al niño como consumidor | Theses on a related topic

80.
Tyc, Pavel
Faculty: Faculty of Social Studies
Year: 2007, studies terminated for failure to fulfill study requirements
Programme/field: Psychology / Psychology, Psychology, Sociology, Sociology
Bachelor's thesis defence: Klamání jako součást manipulace v reklamě | Theses on a related topic

81.
Vančo, Jakub
Faculty: Faculty of Sports Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Marketing snowbordovej školy | Theses on a related topic

82.
Veselá, Eva
Faculty: Faculty of Education
Year: 2007, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary Schools / Primary School Teacher Training
Master's thesis defence: Reklama a její vnímání dětmi. Zvukové a jazykové prostředky reklamy a jejich využití ve školním vyučování | Theses on a related topic

83.
Vidoňová, Věra
Faculty: Faculty of Arts
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Portuguese Language and Literature / Portuguese Language and Literature
Bachelor's thesis defence: Antropónimos nas parémias portuguesas | Theses on a related topic

84.
Vižďová, Kateřina
Faculty: Faculty of Arts
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Philology / Russian Language and Literature
Bachelor's thesis defence: Jazyková hra v ruském propagačním a reklamním textu | Theses on a related topic

85.
Vlášek, Martin
Faculty: Faculty of Sports Studies
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Physical Education and Sport / Management in Sport
Master's thesis defence: Komparace marketingových komunikací vybraných sportovních oddilů | Theses on a related topic

86.
Vojtíková, Klára
Faculty: Faculty of Sports Studies
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport
Bachelor's thesis defence: Pořádání mistrovství světa v basketbalu žen U17 v roce 2014 | Theses on a related topic

87.
Winkler, Radoslav
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Využití mediálního marketingu v hotelnictví | Theses on a related topic
Bachelor's thesis defence: Využití mediálního marketingu v hotelnictví | Theses on a related topic

88.
Zacharová, Lenka
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Modifikationen der Phraseologismen in ausgewählten deutschen Zeitungen und Zeitschriften | Theses on a related topic

89.
Zapletal, David
Faculty: Faculty of Arts
Year: 2006, studies completed, degree conferred: Mgr.
Programme/field: Information and Library Studies / Information and Library Studies
Master's thesis defence: Internet a reklama | Theses on a related topic

90.
Žoček, Martin
Faculty: Faculty of Sports Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Komparace marketingu anglické a skotské fotbalové ligy | Theses on a related topic

91.
Abdul, Shuhaib
Faculty: Faculty of Economics and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Management / Business Management
Master's thesis defence: Social Media Marketing | Theses on a related topic

92.
Abrhamová, Andrea
Faculty: Faculty of Sports Studies
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport
Bachelor's thesis defence: Marketingové projekty Českého atletického svazu realizované v období 2019-2020. | Theses on a related topic

93.
Adamčová, Mária
Faculty: Faculty of Economics and Administration
Year: 2010, studies terminated for failure to fulfill study requirements
Programme/field: Economy and Management / Management (combination/specialization: Management)
Bachelor's thesis defence: Analýza marketingové strategie podniku | Theses on a related topic
Bachelor's thesis defence: Analýza marketingové strategie podniku | Theses on a related topic

94.
Adamiecová, Lucie
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Philology / Russian Language and Literature
Master's thesis defence: Jazyková hra jako lexikálně-sémantický postup v textech ruské komerční reklamy | Theses on a related topic

95.
Adamík, Marek
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Ph.D.
Programme/field: Philosophy (4-years) / Study of Religions
Doctoral thesis defence: Nová náboženská hnutí z perspektivy soudobé marketingové komunikace | Theses on a related topic

96.
Akáčová, Katarína
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Komunikačná stratégia Divadla na zastávke | Theses on a related topic

97.
AlKhatib, Tamara Mohammad
Faculty: Faculty of Informatics
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Applied Informatics / Service Science, Management and Engineering (eng.)
Master's thesis defence: Applying IT Methods nad Techniques in Marketing | Theses on a related topic

98.
Ambrozová, Barbora
Faculty: Faculty of Arts
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Umění antireklamy. Literární tvorba Michala Hvoreckého jako projev kulturní, reklamní sabotáže. | Theses on a related topic

99.
Anderová, Lucie
Faculty: Faculty of Arts
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Historical Sciences / Museology
Bachelor's thesis defence: Státní zámek Bučovice - zhodnocení marketingových příležitostí | Theses on a related topic

100.
Andočová, Alena
Faculty: Faculty of Economics and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Rozhodování nakupujících ve vztahu k udržitelné spotřebě | Theses on a related topic
Bachelor's thesis defence: Marketingová analýza udržitelných produktů společnosti dm drogerie markt na Slovensku | Theses on a related topic