BKR_CERU Tourism

Faculty of Economics and Administration
Autumn 2016
Extent and Intensity
0/0. 6 credit(s). Type of Completion: zk (examination).
Teacher(s)
Ing. Bc. Andrea Holešinská, Ph.D. (lecturer)
Ing. Martin Šauer, Ph.D. (lecturer)
doc. RNDr. Jiří Vystoupil, CSc. (lecturer)
Ing. Markéta Novotná, Ph.D. (assistant)
Guaranteed by
prof. RNDr. Milan Viturka, CSc.
Department of Regional Economics – Faculty of Economics and Administration
Contact Person: Ing. Iveta Suchomelová Vašíčková
Supplier department: Department of Regional Economics – Faculty of Economics and Administration
Timetable
Sat 1. 10. 12:50–16:15 P303, Fri 11. 11. 16:20–19:35 P303
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
The capacity limit for the course is 60 student(s).
Current registration and enrolment status: enrolled: 0/60, only registered: 0/60, only registered with preference (fields directly associated with the programme): 0/60
fields of study / plans the course is directly associated with
Course objectives
The objective of the course is to present students basic knowledge of tourism that should be background for further studies and as well as should help to understand all necessary relationship that makes tourism the multidisciplinary studies.
Syllabus
  • Tourism as a science
  • History of tourism
  • Tourism supply
  • Tourism demand
  • The economic impact of tourism
  • Tourism statistics
  • Tourism Geography
  • International tourism
  • Sustainable tourism
  • Tourism Policy
  • Tourism Management
  • Tourism Marketing
  • ICT in tourism
Literature
    required literature
  • ŠAUER, Martin, Jiří VYSTOUPIL, Andrea HOLEŠINSKÁ, Monika PALATKOVÁ, Martina PÁSKOVÁ, Josef ZELENKA, Dana FIALOVÁ, Jiří VÁGNER, Petr HALÁMEK, Ondřej REPÍK and Ondřej PETR. Cestovní ruch. Učební text (Tourism. Learning text.). 1st ed. Brno: Masarykova univerzita. 477 pp. 2015. info
  • GOELDNER, Charles R. and J. R. Brent RITCHIE. Tourism : principles, practices, philosophies. 10th ed. Hoboken, N.J.: John Wiley & Sons. xvii, 590. ISBN 0471450383. 2006. info
  • VYSTOUPIL, Jiří, Martin ŠAUER, Andrea HOLEŠINSKÁ and Petra METELKOVÁ. Základy cestovního ruchu (Introduction to Tourism). 1st ed. Brno: Masarykova univerzita, Ekonomicko-správní fakulta. 121+13. ISBN 80-210-4167-6. 2006. info
    recommended literature
  • COOPER, Chris. Tourism : principles and practice. 4th ed. Harlow: Prentice-Hall. xxix, 704. ISBN 9780273711261. 2008. info
  • HALL, C. Michael and Stephen PAGE. The geography of tourism and recreation : environment, place and space. 3rd ed. London: Routledge. xxi, 427. ISBN 0415335612. 2006. info
  • VYSTOUPIL, Jiří and Martin ŠAUER. Základy cestovního ruchu. Vyd. 1. Brno: Masarykova univerzita. 163 s. ISBN 8021042052. 2006. info
  • MALÁ, Vlasta. Základy cestovního ruchu. Vyd. 1. V Praze: Vysoká škola ekonomická v Praze. 97 s. ISBN 8024504391. 2002. info
Teaching methods
education: lectures

expectaions to exam: seminar work(POT)

Assessment methods
exam: written test; To obtain the mark from the course, students must reach at least 60% of all points from the exam test.

Language of instruction
Czech
Further comments (probably available only in Czech)
Information on completion of the course: do 20.5.2007
The course is taught annually.
General note: nezapisují si studenti, kteří absolvovali předmět BKR_CR.
Credit evaluation note: k=1,33.
Information about innovation of course.
This course has been innovated under the project "Inovace studia ekonomických disciplín v souladu s požadavky znalostní ekonomiky (CZ.1.07/2.2.00/28.0227)" which is cofinanced by the European Social Fond and the national budget of the Czech Republic.

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The course is also listed under the following terms Autumn 2009, Autumn 2010, Autumn 2011, Autumn 2012, Autumn 2013, Autumn 2014, Autumn 2015, Autumn 2017, Autumn 2018, Autumn 2019, Autumn 2020.
  • Enrolment Statistics (Autumn 2016, recent)
  • Permalink: https://is.muni.cz/course/econ/autumn2016/BKR_CERU