ZUR356 Social media - theory and practice

Faculty of Social Studies
Spring 2017
Extent and Intensity
1/1. 4 credit(s). Type of Completion: z (credit).
Teacher(s)
Bc. Michal Kašpárek (seminar tutor)
Guaranteed by
prof. PhDr. Jiří Pavelka, CSc.
Department of Media Studies and Journalism – Faculty of Social Studies
Contact Person: Ing. Bc. Pavlína Brabcová
Supplier department: Department of Media Studies and Journalism – Faculty of Social Studies
Timetable
Mon 17:00–18:30 Studio 527
Course Enrolment Limitations
The course is only offered to the students of the study fields the course is directly associated with.

The capacity limit for the course is 20 student(s).
Current registration and enrolment status: enrolled: 0/20, only registered: 0/20
fields of study / plans the course is directly associated with
Course objectives
WANT NEED SEARCHING
Syllabus
  • Tematické okruhy a ORIENTAČNÍ seznam četby:

  • Veřejnoprávní internet, soukromý internet:
  • 1. a 2. kapitola a závěr knihy People's Platform (Astra Taylor)
  • 3. a 4. kapitola knihy Od nuly k jedničce (Peter Thiel)
  • 5. kapitola knihy Who Owns the Future (Jaron Lanier)
  • http://fusion.net/story/244545/famous-and-broke-on-youtube-instagram-social-media/
  • http://www.lupa.cz/clanky/media-verici-v-zazrak-na-facebooku-by-se-mela-poucit-z-osudu-zyngy/#utmsource=rss&utmmedium=text&utm_campaign=rss

  • Sociální sítě jako nástroj dohledu:

  • Zygmunt Bauman a David Lyon: Tekutý dohled
  • seriál Black Mirror, epizoda Nosedive (S03E01)
  • https://arstechnica.com/tech-policy/2017/02/us-visitors-may-have-to-reveal-social-media-passwords-to-enter-country/

  • Velká data, velké problémy:

  • úvod knihy Dataclysm
  • http://a2larm.cz/2017/02/data-jez-obratila-svet-vzhuru-nohama/
  • http://finmag.penize.cz/kaleidoskop/320737-facebook-trumpovi-volby-nevyhral
  • https://www.youtube.com/watch?v=_2ku9E7swr4

  • Sociální sítě a tzv. „post-truth“ éra:

  • https://www.nytimes.com/2015/06/07/magazine/the-agency.html
  • https://www.theguardian.com/media/2016/jul/12/how-technology-disrupted-the-truth
  • https://www.novinky.cz/kultura/salon/428452-ondrej-slacalek-mluvme-o-predpravde.html

  • Sociální sítě, gender, intimita:

  • http://thenewinquiry.com/essays/how-to-win-tinder/
  • http://thenewinquiry.com/essays/tinderization-of-feeling/

  • Sdílená ekonomika:

  • https://www.jacobinmag.com/2014/09/against-sharing/
  • https://hbr.org/2015/01/the-sharing-economy-isnt-about-sharing-at-all
  • https://hbr.org/2014/10/how-uber-and-the-sharing-economy-can-win-over-regulators
  • http://navolnenoze.cz/blog/hotel/

  • Zločin na síti a ochrana soukromí:

  • https://www.wired.com/2015/04/silk-road-1/
  • https://www.wired.com/2015/05/silk-road-2/
  • https://www.wired.com/2014/10/content-moderation/

  • Jak tvořit atraktivní obsah:

  • ?

  • Praktické věci

  • pokročilé hledání na FB
  • Web Archive
  • Buffer
  • Trello
  • Basecamp
  • GitHub
  • WolframAlpha

  • Pojmy

  • long tail / dlouhý chvost
  • přirozený monopol
  • síťový efekt
  • prekarizace
  • umělá inteligence, neuronové sítě, strojové učení
  • deep web
  • dark net
  • bitcoin
  • tramvajové dilema
  • stalking
Teaching methods
Half lectures, half class discussion.
Assessment methods
¯\_(ツ)_/¯
Language of instruction
Czech
Further Comments
Study Materials
The course is taught annually.
The course is also listed under the following terms Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2016, Spring 2019.
  • Enrolment Statistics (Spring 2017, recent)
  • Permalink: https://is.muni.cz/course/fss/spring2017/ZUR356