AJL22102 Language and Ideology

Faculty of Arts
Autumn 2020
Extent and Intensity
0/2/0. 6 credit(s). Type of Completion: zk (examination).
Teacher(s)
prof. Mgr. Jan Chovanec, Ph.D. (lecturer)
Mgr. Iveta Volfová (lecturer)
Guaranteed by
doc. PhDr. Jana Chamonikolasová, Ph.D.
Department of English and American Studies – Faculty of Arts
Contact Person: Tomáš Hanzálek
Supplier department: Department of English and American Studies – Faculty of Arts
Timetable
Fri 13:00–14:40 G24
Course Enrolment Limitations
The course is only offered to the students of the study fields the course is directly associated with.

The capacity limit for the course is 20 student(s).
Current registration and enrolment status: enrolled: 0/20, only registered: 0/20
fields of study / plans the course is directly associated with
there are 16 fields of study the course is directly associated with, display
Course objectives (in Czech)
The aim of the course is to exercise students’ critical thinking and develop their critical awareness of discursive devices with ideological underpinnings employed in the media. The students will learn key concepts and tools of critical discourse analysis and will apply these in practice, investigating media representations of minorities. They will learn to interpret a variety of media texts, examining the dialectical relationship between language and society, with the focus on the link between language, power and ideology.
Learning outcomes (in Czech)
Students will be able to: • critically read and interpret a variety of media texts • identify the link between discursive devices in media texts and constructions of social power relationships • detect ideology conveyed in media discourse • discern media stereotypes of minorities • employ persuasive devices in discourse
Syllabus (in Czech)
  • 1. Introduction to the course • 2. Critical discourse analysis: key concepts and tools • 3. Metaphor and ideology: the cognitive theory of metaphor • 4. Rhetoric and persuasive strategies: pathos, ethos, logos • 5. Multimodal analysis; visual grammar • 6. Gender, identity and the media • 7. Racism in the media • 8. Media representations of Muslims • 9. Propaganda and the media • 10. The Third World in the media • 11. Portrayal of distant suffering in the media • 12. Representations of sexual minorities in the media
Literature
  • MACHIN, David and Andrea MAYR. How to do critical discourse analysis : a multimodal approach. 1st ed. London: Sage, 2012, 236 s. ISBN 9780857028921. info
  • RICHARDSON, John E. Analysing newspapers : an approach from critical discourse analysis. New York: Palgrave Macmillan, 2007, xi, 268. ISBN 9781403935656. info
  • GAUNTLETT, David. Media, gender and identity : an introduction. London: Routledge, 2002, x, 278. ISBN 0415189608. info
  • DIJK, Teun Adrianus van. Discourse, racism and ideology. 1st ed. La Laguna: RCEI Ediciones, 1996, 63 s. ISBN 84-921454-0-4. info
Teaching methods (in Czech)
lecture, class discussion, presentation, text analysis
Assessment methods (in Czech)
80% attendance; readings for each class; two home assignments (15% + 15%) and a final essay (70 %)
Language of instruction
English
Further Comments
Study Materials
  • Enrolment Statistics (recent)
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