ESF:PHIBSA International Bussines Strateg - Course Information
PHIBSA International Bussines Strategy
Faculty of Economics and AdministrationSpring 2009
- Extent and Intensity
- 1/1. 4 credit(s). Type of Completion: zk (examination).
- Teacher(s)
- doc. Ing. Petr Pirožek, Ph.D. (lecturer)
- Guaranteed by
- doc. Ing. Petr Pirožek, Ph.D.
Department of Business Management – Faculty of Economics and Administration
Contact Person: Mgr. Jana Nesvadbová - Course Enrolment Limitations
- The course is offered to students of any study field.
The capacity limit for the course is 1 student(s).
Current registration and enrolment status: enrolled: 0/1, only registered: 0/1, only registered with preference (fields directly associated with the programme): 0/1 - Course objectives (in Czech)
- Conceptual foundations of international business strategy; The critical role of firm-specific advantages. Combining firm-specific advantages and location advantages in an MNE network Functional Issues: International innovation; International sourcing and production; International finance; International human resource management; International marketing; Dynamics of Global Strategy: Entry mode dynamics; foreign distributors; strategic alliance partners; merger partners; The role of emerging economies; International strategies of corporate social responsibility; International strategies of environmental sustainability;
- Assessment methods
- class discussion; written project on concrete enterprise
- Language of instruction
- English
- Further Comments
- The course is taught only once.
The course is taught: in blocks.
- Enrolment Statistics (recent)
- Permalink: https://is.muni.cz/course/econ/spring2009/PHIBSA