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@article{1334217, author = {Martinková, Nela}, article_number = {2}, keywords = {election campaign; billboard; Bulgaria; language}, language = {eng}, issn = {1310-3970}, journal = {Balkanistic Forum}, title = {Elections without words}, volume = {Neuveden}, year = {2015} }
TY - JOUR ID - 1334217 AU - Martinková, Nela PY - 2015 TI - Elections without words JF - Balkanistic Forum VL - Neuveden IS - 2 SP - 328-334 EP - 328-334 SN - 13103970 KW - election campaign KW - billboard KW - Bulgaria KW - language N2 - During the election campaigns politicians apply a lot of different language strategies used in political marketing. One of the types of election propaganda – billboards – enables them to express political opinion and aim mostly without words. My effort is to show how Bulgarian politicians used these methods during the election campaign in 2013, compare them with Czech billboards from 2013 and decode their meaning. ER -
MARTINKOVÁ, Nela. Elections without words. \textit{Balkanistic Forum}. 2015, Neuveden, č.~2, s.~328-334. ISSN~1310-3970.
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