2015
A Survey of Stakeholder Visualization Approaches
CENEK, Martin a Ondřej ČÁSTEKZákladní údaje
Originální název
A Survey of Stakeholder Visualization Approaches
Autoři
Vydání
Central European Journal of Management, Brno, Masarykova univerzita, 2015, 2336-2693
Další údaje
Jazyk
angličtina
Typ výsledku
Článek v odborném periodiku
Obor
50600 5.6 Political science
Stát vydavatele
Česká republika
Utajení
není předmětem státního či obchodního tajemství
Odkazy
Organizační jednotka
Ekonomicko-správní fakulta
Klíčová slova anglicky
Stakeholders; model; mapping; representation; visualization; Mitchell´s attributes.
Příznaky
Mezinárodní význam, Recenzováno
Změněno: 16. 11. 2016 07:06, doc. Ing. Ondřej Částek, Ph.D.
Anotace
V originále
The aim of this paper is to present an overview of studies for the representation/visualization of stakeholders with a proposal of our own method of visualization. The following text examines the existing representational methods and at the same time critically evaluates their advantages and disadvantages. In addition, our own proposed approach is also presented. The need to develop visualization methods for use in the concept of stakeholders has been accepted by researchers, and it is possible to encounter number of various alternatives which have been applied more or less successfully. The shared weakness of the majority of the models is that they only represent two main attributes simultaneously. When such models do contain three variables, then the third one is only a complementary aspect of the relationship compared to the two dominant attributes. Our proposed visualisation model based on three Mitchell´s (1997) stakeholder attributes should overcome the before mentioned disadvantage. Also, it takes into account the development over time in accordance with the dynamic of the relationships with the stakeholders. Therefore, the proposed three-dimensional model meets these needs and simultaneously removes the shortcomings of the other models, which are identified in our overview presented in this paper.