Moral and Ethical Dilemmas Among Political Consultants: Comparing the Campaigns of Brexit, Donald Trump and the Czech Party ANO

GREGOR, Miloš. Moral and Ethical Dilemmas Among Political Consultants: Comparing the Campaigns of Brexit, Donald Trump and the Czech Party ANO. In 68th PSA Annual International Conference. 2018.

Základní údaje

Originální název

Moral and Ethical Dilemmas Among Political Consultants: Comparing the Campaigns of Brexit, Donald Trump and the Czech Party ANO

Autoři

GREGOR, Miloš

Vydání

68th PSA Annual International Conference, 2018

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Další údaje

Jazyk

angličtina

Typ výsledku

Prezentace na konferencích

Obor

50601 Political science

Stát vydavatele

Velká Británie a Severní Irsko

Utajení

není předmětem státního či obchodního tajemství

Odkazy

webpage of Political Studies Association

Organizační jednotka

Fakulta sociálních studií

Klíčová slova česky

političtí konzultanti, Brexit, Donald Trump, ANO, morálka, etika

Klíčová slova anglicky

political consultants, Brexit, Donald Trump, ANO, ethics

Příznaky

Mezinárodní význam, Recenzováno

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Anotace

V originále

Marketing approach in politics has many advantages, such as increasing voter turnout, interest in politics among citizens, or better understanding of voters needs for politicians. However, it also brings negative aspects, especially with growing number political consultant who have been employed by populists in attempt to raise their support in elections. This re-opens the question of moral and ethical standards for political consultants on many levels. The negative impact of political marketing has been described in a number of publications (e.g. Henneberg 2004, Lilleker 2005), but the rise of populism brings new dimensions of criticism. And the aim of this paper is to describe them. My focus will be on cases of Brexit campaign in Great Britain, presidential campaign of Donald Trump in the U.S., and ANO parliamentary campaign in the Czech republic.