KLAPALOVÁ, Alena. Customer product returns – feedback and knowledge management. Measuring Business Excellence. 2019, vol. 23, No 2, p. 149-164. ISSN 1368-3047. Available from: https://dx.doi.org/10.1108/MBE-11-2018-0099.
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Basic information
Original name Customer product returns – feedback and knowledge management
Authors KLAPALOVÁ, Alena (203 Czech Republic, guarantor, belonging to the institution).
Edition Measuring Business Excellence, 2019, 1368-3047.
Other information
Original language English
Type of outcome Article in a journal
Field of Study 50204 Business and management
Country of publisher United Kingdom of Great Britain and Northern Ireland
Confidentiality degree is not subject to a state or trade secret
WWW URL
RIV identification code RIV/00216224:14560/19:00107552
Organization unit Faculty of Economics and Administration
Doi http://dx.doi.org/10.1108/MBE-11-2018-0099
UT WoS 000485928900005
Keywords in English product returns; feedback; knowledge management; soft systems methodology; case study
Tags International impact, Reviewed
Changed by Changed by: Mgr. Daniela Marcollová, učo 111148. Changed: 8/4/2020 11:25.
Abstract
The purpose of this paper is to provide a multidimensional understanding of the management of feedback from customer product returns and the management practices that lead to the occurrence of product returns in the context of knowledge management. The characteristics of product returns indicate that to manage them requires specific knowledge management, as the nature of their management is rather complex.
Links
GA16-16260S, research and development projectName: Přístup managementu k redukci zpětných toků ve vazbě na spokojenost zákazníků a neustálé zlepšování
Investor: Czech Science Foundation
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