Marketing Management : Knowledge and Skills : Text, Analysis, Cases, Plans
PETER, Paul J. and James H. DONNELLY. Marketing Management : Knowledge and Skills : Text, Analysis, Cases, Plans. 2. ed. Homewood: Irwin, 1989, 928 s. ISBN 0-256-06668-X. |
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Basic information | |
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Original name | Marketing Management : Knowledge and Skills : Text, Analysis, Cases, Plans |
Authors | PETER, Paul J. and James H. DONNELLY. |
Edition | 2. ed. Homewood, 928 s. 1989. |
Publisher | Irwin |
Other information | |
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ISBN | 0-256-06668-X |
Changed by | The record has been imported from the library system. Changed: 19/2/1999 16:06. |
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