C 2022

Consuming Luxury Tourism – Differences in Consumption Patterns in the Czech Market

NOVOTNÁ, Markéta a Josef KUNC

Základní údaje

Originální název

Consuming Luxury Tourism – Differences in Consumption Patterns in the Czech Market

Autoři

NOVOTNÁ, Markéta (203 Česká republika, garant, domácí) a Josef KUNC (203 Česká republika, domácí)

Vydání

First edition. Bingley, The Emerald Handbook of Luxury Management for Hospitality and Tourism, od s. 125-144, 20 s. Handbook, 2022

Nakladatel

Emerald Publishing Limited

Další údaje

Jazyk

angličtina

Typ výsledku

Kapitola resp. kapitoly v odborné knize

Obor

50200 5.2 Economics and Business

Stát vydavatele

Velká Británie a Severní Irsko

Utajení

není předmětem státního či obchodního tajemství

Forma vydání

elektronická verze "online"

Kód RIV

RIV/00216224:14560/22:00125216

Organizační jednotka

Ekonomicko-správní fakulta

ISBN

978-1-83982-901-7

EID Scopus

2-s2.0-85153124334

Klíčová slova anglicky

Luxury tourism; Consumer behaviour; Consumption patterns; Travel experience; Differences; Czech Republic; Central Europe

Příznaky

Mezinárodní význam, Recenzováno
Změněno: 21. 3. 2023 10:29, Mgr. Pavlína Kurková

Anotace

V originále

Luxury consumption in the Czech Republic and other post-socialist countries has a shorter history than in the developed Western countries. The historical development of these countries still reflects the differences in buying behaviour. The chapter focusses on luxury travellers' behaviour and consumption patterns in the Czech Republic. In the Czech Republic, where the concept of old luxury has prevailed, it is already possible to observe a gradual shift towards a new luxury travel model. This new luxury model is associated with a high level of comfort and privacy, exclusive location and first-class services and new elements such as travelling, authenticity and sustainability. The chapter provides different perspectives on consumption patterns. It points to consumer behaviour in luxury travel in dependence on the selected sociodemographic variables and spatial determinants. It also reveals the luxury-driven travel motivation and preferences on a luxury holiday. The results show that Czech luxury travellers are different in comparison with the traditional European markets. The Czechs fall behind the European luxury travellers, especially regarding the financial possibilities. As far as the Czech luxury traveller profile is concerned, the category of baby boomers with tertiary education and regular income is the most dominant among Czech affluent clients. The satisfaction of the needs for relaxation and the exploration of new destinations are the primary motives for taking luxury holidays. Concerning the regional income inequality, disparities between the capital city of Prague and the rest of the country are observed.

Návaznosti

MUNI/FR/1104/2019, interní kód MU
Název: Projektově orientovanou výukou k posílení udržitelnosti (Akronym: PROUDR)
Investor: Masarykova univerzita, Projektově orientovanou výukou k posílení udržitelnosti

Přiložené soubory

eBooks.com_Online_Reader_-_Emerald_Hand...Management_for_Hospitality_and_Tourism.pdf
Požádat o autorskou verzi souboru