ŠAŠINKOVÁ, Alžběta, Jiří ČENĚK, Pavel UGWITZ, Jie-Li TSAI, Ioannis GIANNOPOULOS, David LACKO, Zdeněk STACHOŇ, Fitz JAN and Čeněk ŠAŠINKA. Exploring cross-cultural variations in visual attention patterns inside and outside national borders using immersive virtual reality. Scientific Reports. England: Nature Portfolio, 2023, vol. 13, No 1, p. 1-12. ISSN 2045-2322. Available from: https://dx.doi.org/10.1038/s41598-023-46103-1. |
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@article{2343917, author = {Šašinková, Alžběta and Čeněk, Jiří and Ugwitz, Pavel and Tsai, JieandLi and Giannopoulos, Ioannis and Lacko, David and Stachoň, Zdeněk and Jan, Fitz and Šašinka, Čeněk}, article_location = {England}, article_number = {1}, doi = {http://dx.doi.org/10.1038/s41598-023-46103-1}, keywords = {cross-cultural comparison; visual attention; eye-tracking; virtual reality; cognitive style}, language = {eng}, issn = {2045-2322}, journal = {Scientific Reports}, title = {Exploring cross-cultural variations in visual attention patterns inside and outside national borders using immersive virtual reality}, url = {https://www.nature.com/articles/s41598-023-46103-1#citeas}, volume = {13}, year = {2023} }
TY - JOUR ID - 2343917 AU - Šašinková, Alžběta - Čeněk, Jiří - Ugwitz, Pavel - Tsai, Jie-Li - Giannopoulos, Ioannis - Lacko, David - Stachoň, Zdeněk - Jan, Fitz - Šašinka, Čeněk PY - 2023 TI - Exploring cross-cultural variations in visual attention patterns inside and outside national borders using immersive virtual reality JF - Scientific Reports VL - 13 IS - 1 SP - 1-12 EP - 1-12 PB - Nature Portfolio SN - 20452322 KW - cross-cultural comparison KW - visual attention KW - eye-tracking KW - virtual reality KW - cognitive style UR - https://www.nature.com/articles/s41598-023-46103-1#citeas N2 - Experimental study validating a traditional theory of differences in cognitive processing of complex visual stimuli in relation to a cultural area. The study utilised a combination of fully immersive virtual reality to administer the stimuli while logging oculomotor data with an eye-tracking device inserted in the VR headset. Samples from five cultural areas were included: Taiwan, West Turkey, East Turkey, Czechia, and Ghana. ER -
ŠAŠINKOVÁ, Alžběta, Jiří ČENĚK, Pavel UGWITZ, Jie-Li TSAI, Ioannis GIANNOPOULOS, David LACKO, Zdeněk STACHOŇ, Fitz JAN and Čeněk ŠAŠINKA. Exploring cross-cultural variations in visual attention patterns inside and outside national borders using immersive virtual reality. \textit{Scientific Reports}. England: Nature Portfolio, 2023, vol.~13, No~1, p.~1-12. ISSN~2045-2322. Available from: https://dx.doi.org/10.1038/s41598-023-46103-1.
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