International marketing : strategy and theory

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Publications Detailed Information on Publication Record

Detailed Information on Publication Record

2008

International marketing : strategy and theory

ONKVISIT, Sak and John J. SHAW

Basic information

Original name

International marketing : strategy and theory

Authors

ONKVISIT, Sak and John J. SHAW

Edition

5th ed. London, xxiv, 710, 2008

Publisher

Routledge

Other information

ISBN

9780203930069

Změněno: 8/8/2022 13:47, The record has been imported from the library system.

ONKVISIT, Sak and John J. SHAW. International marketing : strategy and theory. 5th ed. London: Routledge, 2008, xxiv, 710. ISBN 9780203930069.

ONKVISIT, Sak and John J. SHAW. \textit{International marketing : strategy and theory}. 5th ed. London: Routledge, 2008, xxiv, 710. ISBN~9780203930069.