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@article{888132,
author = {Volek, Jaromír},
article_location = {Trnava},
article_number = {1},
keywords = {commercialization Czech editors editorial policy reading taste tabloidization},
language = {eng},
issn = {1338-130X},
journal = {Communication Today},
title = {Three Professional Dilemmas of Czech Newspaper Editors: Twenty Years After the Collapse of the Old Media System},
volume = {I.},
year = {2010}
}
TY - JOUR
ID - 888132
AU - Volek, Jaromír
PY - 2010
TI - Three Professional Dilemmas of Czech Newspaper Editors: Twenty Years After the Collapse of the Old Media System
JF - Communication Today
VL - I.
IS - 1
PB - Fakulta masmediálnej komunikácie
SN - 1338130X
KW - commercialization Czech editors editorial policy reading taste tabloidization
N2 - Czech newspaper editors feel a strong inner professional conflict concerning following professional dilemma: to be a moral agent focused on serious problems of society or a craftsman who has generally given up on higher standards of journalistic work and tries to conform to popular standard of general audience. The presented paper is based upon the research project - “Czech newspaper editors” which was undertaken between June-August 2007. The main objective of this study was to show how Czech newspaper editors changed their editorial strategy after the collapse of the former media system in the 1990s and to what extent they have adapted to the pressure of economic rationalization and the commercialization of the media sector. The second objective was to describe criteria that editors instinctively use to evaluate what readers want to consume.
ER -
VOLEK, Jaromír. Three Professional Dilemmas of Czech Newspaper Editors: Twenty Years After the Collapse of the Old Media System. \textit{Communication Today}. Trnava: Fakulta masmediálnej komunikácie, 2010, I., No~1, 25 pp. ISSN~1338-130X.
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