BUTTLE, F. Customer relationship management :concepts and tools. 1.vyd. Amsterdam: Elsevier, 2004, 359 pp. ISBN 0-7506-5502-X.
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Basic information
Original name Customer relationship management :concepts and tools
Authors BUTTLE, F.
Edition 1.vyd. Amsterdam, 359 pp. 2004.
Publisher Elsevier
Other information
Type of outcome Book on a specialized topic
Confidentiality degree is not subject to a state or trade secret
Organization unit Faculty of Economics and Administration
ISBN 0-7506-5502-X
Changed by Changed by: doc. Ing. Alena Klapalová, Ph.D., učo 1126. Changed: 2/11/2011 15:55.
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