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@book{971260, author = {TIDD, J.J. and BESSANT, J. R.}, address = {Chichester}, edition = {4th ed.}, location = {Chichester}, isbn = {978-0-470-99810-6}, publisher = {John Wiley & Sons}, title = {Managing innovation :integrating technological, market and organizational change}, year = {2009} }
TY - BOOK ID - 971260 AU - TIDD, J.J. - BESSANT, J. R. PY - 2009 TI - Managing innovation :integrating technological, market and organizational change PB - John Wiley & Sons CY - Chichester SN - 9780470998106 ER -
TIDD, J.J. a J. R. BESSANT. \textit{Managing innovation :integrating technological, market and organizational change}. 4th ed. Chichester: John Wiley \&{}amp; Sons, 2009, 622 s. ISBN~978-0-470-99810-6.
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