bp1082 Sport management

Faculty of Sports Studies
Spring 2012
Extent and Intensity
2/1. 5 credit(s). Type of Completion: zk (examination).
Teacher(s)
Ing. Dagmar Kudová, Ph.D. (lecturer)
Ing. Klára Mrkosová (lecturer)
Guaranteed by
Ing. Dagmar Kudová, Ph.D.
Department of Social Sciences and Sport Management – Faculty of Sports Studies
Supplier department: Department of Social Sciences and Sport Management – Faculty of Sports Studies
Timetable
Tue 14:00–15:30 B11/236
  • Timetable of Seminar Groups:
bp1082/s1: Tue 15:40–16:25 B11/236, K. Mrkosová
Course Enrolment Limitations
The course is only offered to the students of the study fields the course is directly associated with.
fields of study / plans the course is directly associated with
Abstract
Students obtain background knowledge of tourism industry, tourism market and destination management.
Key topics
1. Tourism Background 2. Factors of Tourism Development 3. Tourism Infrastructure 4. Touroperators, Travel Agencies, Guides 5. Marketing Management in Tourism, Destination Management 6. Modern Tourism Products 7. Benefits of Tourism 8. Institution in Tourism Market
Study resources and literature
    required literature
  • Povinná literatura: RYGLOVÁ, K. Cestovní ruch. 1. vyd. Ostrava: KEY Publishing, 2009. 187 s. ISBN 978-80-7418-028-6
Approaches, practices, and methods used in teaching
lectures, seminars, excursion, group case study
Method of verifying learning outcomes and course completion requirements
assignment, final written exam
Language of instruction
Czech
Further Comments
Study Materials
The course is also listed under the following terms Spring 2011, Spring 2013, Spring 2014, Spring 2017.
  • Enrolment Statistics (Spring 2012, recent)
  • Permalink: https://is.muni.cz/course/fsps/spring2012/bp1082