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@proceedings{1075438,
author = {Macková, Alena},
booktitle = {Cyberspace 12: 10th International Conference, 2012.},
keywords = {cyberactivism; culture jamming; political jamming; new media; satire; repertoire of collective action},
language = {eng},
title = {Internet-based activism "Zit Brno" group},
url = {http://cyberspace.muni.cz/english/index.php},
year = {2012}
}
TY - CONF
ID - 1075438
AU - Macková, Alena
PY - 2012
TI - Internet-based activism "Zit Brno" group
KW - cyberactivism
KW - culture jamming
KW - political jamming
KW - new media
KW - satire
KW - repertoire of collective action
UR - http://cyberspace.muni.cz/english/index.php
N2 - A potential of the new media to stimulate political communication and enhance civic participation has been examined in numerous theoretical and empirical studies. There is a growing body of work on non–institutionalized political actors using new media. In this research we document on a particular case of “Žít Brno” group how the new media have shaped and are shaping a collective action repertoire of social movements and other non-institutionalized actors pursuing social and political change. The research is based on Tilly’s (1984) notion of repertoire of contention, Van Laer and Van Aelst’s (2010) electronic repertoire and on concepts of subactivism (Bakardjieva 2009), life politics (Giddens 1991) and sub-politics (Beck 1997), as well as on more more vernacular terms such as cyberactivism, cyberprotest or hactivism. The new technologies, on the one hand, facilitate offline collective action in terms of mobilization, of organisation or transnationalisation. On the other hand, they enable to create new modes of collective action. This research is dealing with the second type. In our qualitative case study we deal with a question whether such type of internet-based action is functional, how the activities of “Žít Brno” group are perceived by their fans as political or not and if a communication intention of the group meets reception of its audience.
ER -
MACKOVÁ, Alena. Internet-based activism ''Zit Brno'' group. In \textit{Cyberspace 12: 10th International Conference, 2012.}. 2012.
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