Quality Management of the Tourist Destination in the Context of
Visitors’ Satisfaction

D 2014

Quality Management of the Tourist Destination in the Context of Visitors’ Satisfaction

VAJČNEROVÁ, Ida; Pavel ŽIARAN; Kateřina RYGLOVÁ a Ivan ANDRÁŠKO

Základní údaje

Originální název

Quality Management of the Tourist Destination in the Context of Visitors’ Satisfaction

Autoři

VAJČNEROVÁ, Ida; Pavel ŽIARAN; Kateřina RYGLOVÁ a Ivan ANDRÁŠKO

Vydání

Amsterdam, 17TH INTERNATIONAL CONFERENCE ENTERPRISE AND COMPETITIVE ENVIRONMENT 2014, od s. 718-724, 7 s. 2014

Nakladatel

ELSEVIER

Další údaje

Jazyk

angličtina

Typ výsledku

Stať ve sborníku

Obor

Zemský magnetismus, geodesie, geografie

Stát vydavatele

Nizozemské království

Utajení

není předmětem státního či obchodního tajemství

Forma vydání

tištěná verze "print"

Odkazy

URL

Označené pro přenos do RIV

Ano

Kód RIV

RIV/00216224:14310/14:00076480

Organizační jednotka

Přírodovědecká fakulta

ISSN

DOI

https://doi.org/10.1016/S2212-5671(14)00398-0

UT WoS

000345439100085

Klíčová slova česky

tourism;destination;quality management;satisfaction

Klíčová slova anglicky

turismus;destinace;manažment kvality;spokojenost

Štítky

AKR, rivok

Příznaky

Mezinárodní význam, Recenzováno

Změněno: 11. 4. 2015 11:19, Ing. Andrea Mikešková

Anotace

V originále

The specificity of a tourist destination brings the necessity to apply integrated quality management that also includes evaluating the satisfaction of visitors to a destination with the key quality factors. The article deals with the determination of the most important factors which have the highest impact on the total satisfaction of visitors and the relations between the evaluation of particular factors, the overall visitorś satisfaction and their expectations. The data was obtained by means of a primary research enacted in the Czech Republic in the tourist destination of Brno and its surroundings. The method of regression analysis was used. As a result, the factors most influencing the overall visitorś satisfaction were identified; at the same time it was confirmed that the overall satisfaction of visitors is higher than the evaluation of individual quality factors which are influenced by expectations.

Citovat

VAJČNEROVÁ, Ida; Pavel ŽIARAN; Kateřina RYGLOVÁ a Ivan ANDRÁŠKO. Quality Management of the Tourist Destination in the Context of Visitors’ Satisfaction. In Nerudova D. 17TH INTERNATIONAL CONFERENCE ENTERPRISE AND COMPETITIVE ENVIRONMENT 2014. Amsterdam: ELSEVIER, 2014, s. 718-724. ISSN 2212-5671. Dostupné z: https://doi.org/10.1016/S2212-5671(14)00398-0.

@inproceedings{1198076,
   author = {Vajčnerová, Ida and Žiaran, Pavel and Ryglová, Kateřina and Andráško, Ivan},
   address = {Amsterdam},
   booktitle = {17TH INTERNATIONAL CONFERENCE ENTERPRISE AND COMPETITIVE ENVIRONMENT 2014},
   doi = {https://doi.org/10.1016/S2212-5671(14)00398-0},
   editor = {Nerudova D.},
   keywords = {turismus;destinace;manažment kvality;spokojenost},
   howpublished = {tištěná verze "print"},
   language = {eng},
   location = {Amsterdam},
   pages = {718-724},
   publisher = {ELSEVIER},
   title = {Quality Management of the Tourist Destination in the Context of Visitors’ Satisfaction},
   url = {http://www.sciencedirect.com/science/article/pii/S2212567114003980#},
   year = {2014}
}

TY  - CONF
ID  - 1198076
AU  - Vajčnerová, Ida - Žiaran, Pavel - Ryglová, Kateřina - Andráško, Ivan
PY  - 2014
TI  - Quality Management of the Tourist Destination in the Context of Visitors’ Satisfaction
PB  - ELSEVIER
CY  - Amsterdam
KW  - turismus;destinace;manažment kvality;spokojenost
UR  - http://www.sciencedirect.com/science/article/pii/S2212567114003980#
L2  - http://www.sciencedirect.com/science/article/pii/S2212567114003980#
N2  - The specificity of a tourist destination brings the necessity to apply integrated quality management that also includes evaluating the satisfaction of visitors to a destination with the key quality factors. The article deals with the determination of the most important factors which have the highest impact on the total satisfaction of visitors and the relations between the evaluation of particular factors, the overall visitorś satisfaction and their expectations. The data was obtained by means of a primary research enacted in the Czech Republic in the tourist destination of Brno and its surroundings. The method of regression analysis was used. As a result, the factors most influencing the overall visitorś satisfaction were identified; at the same time it was confirmed that the overall satisfaction of visitors is higher than the evaluation of individual quality factors which are influenced by expectations.
ER  -

VAJČNEROVÁ, Ida; Pavel ŽIARAN; Kateřina RYGLOVÁ a Ivan ANDRÁŠKO. Quality Management of the Tourist Destination in the Context of Visitors’ Satisfaction. In Nerudova D. \textit{17TH INTERNATIONAL CONFERENCE ENTERPRISE AND COMPETITIVE ENVIRONMENT 2014}. Amsterdam: ELSEVIER, 2014, s.~718-724. ISSN~2212-5671. Dostupné z: https://doi.org/10.1016/S2212-5671(14)00398-0.

Přehled o publikaci