2014
ORGANIC MEAT CONSUMERS AND THEIR AWARNESS OF ANIMAL WELFARE AS REFLECTED BY PURCHASE PREFERENCES
CAKLOVÁ, Karolína a Zbyněk ULČÁKZákladní údaje
Originální název
ORGANIC MEAT CONSUMERS AND THEIR AWARNESS OF ANIMAL WELFARE AS REFLECTED BY PURCHASE PREFERENCES
Autoři
CAKLOVÁ, Karolína a Zbyněk ULČÁK ORCID
Vydání
Sarajevo, Fifth International Scientific Agricultural Symposium “Agrosym 2014” od s. 958-964, 7 s. 2014
Nakladatel
University of East Sarajevo: Faculty of Agriculture
Další údaje
Typ výsledku
Stať ve sborníku
Utajení
není předmětem státního či obchodního tajemství
Forma vydání
elektronická verze "online"
Odkazy
Označené pro přenos do RIV
Ne
Organizační jednotka
Fakulta sociálních studií
ISBN
978-99955-751-9-9
Klíčová slova anglicky
ethical consumerism, organic agriculture, purchase behaviour, anímal welfare, attitudes
Příznaky
Mezinárodní význam, Recenzováno
Změněno: 15. 1. 2015 14:57, Bc. Petra Burišková
Anotace
V originále
This case study presents the results of a qualitative survey amongst organic meat consumers. Their ideas about and attitudes towards animal welfare were investigated together with their purchase preferences and behaviour. The authors focused their study on a group of consumers purchasing organic lamb meat from traditional sheep breeding in the south-east region of the Czech Republic. The research deals with the characteristics of specific organic animal products, consumer willingness to pay, and awareness of animal welfare. The results of interviews suggest that a conscious concern about animal welfare is not the primary incentive for purchase. A consumer typology based on their expressed attitudes towards welfare and purchasing behaviour is presented.