Exploring Legitimation-seeking Text-building Strategies in Book
Back-cover Description in the Context of Translativity

D 2013

Exploring Legitimation-seeking Text-building Strategies in Book Back-cover Description in the Context of Translativity

KAMENICKÁ, Renata

Základní údaje

Originální název

Exploring Legitimation-seeking Text-building Strategies in Book Back-cover Description in the Context of Translativity

Název česky

Legitimizační strategie výstavby textu v popisech na přebalech knih v kontextu překladovosti

Autoři

KAMENICKÁ, Renata

Vydání

1st ed. Olomouc, Tradition and Trends in Trans-Language Communication, od s. 105-119, 15 s. 2013

Nakladatel

Palacký University

Další údaje

Jazyk

angličtina

Typ výsledku

Stať ve sborníku

Obor

60201 General language studies

Stát vydavatele

Česká republika

Utajení

není předmětem státního či obchodního tajemství

Forma vydání

tištěná verze "print"

Odkazy

URL

Označené pro přenos do RIV

Ano

Kód RIV

RIV/00216224:14210/13:00079310

Organizační jednotka

Filozofická fakulta

ISBN

978-80-244-4079-8

UT WoS

000362508200006

Klíčová slova česky

přebaly knih; překladovost; paratexty; překlad; původní texty; cro--legitimizační hypotéza; citace z recenzí

Klíčová slova anglicky

book back-covers; translativity; paratexts; translation; non-translation; cross-legitimation hypothesis; review quotes

Štítky

rivok

Příznaky

Mezinárodní význam, Recenzováno

Změněno: 27. 4. 2018 21:11, Mgr. Jana Pelclová, Ph.D.

Anotace

V originále

Inspired by investigations into lexical choices in translation versus non-translation, this paper presents a rationale for studying the text on the back-covers of translated and non-translated books within a comparative framework. A cross-legitimation hypothesis was formulated to explain previous findings and was tested with the back-cover texts: translations seek to legitimize themselves on the market by referring to the norm (at the level of choice) assumed with non-translations and vice versa. We could not confirm the cross-legitimation hypothesis with the material we focused on in this study. However, this failure is discussed taking into account factors which may have restricted the operation of translativity in this context, namely the limited awareness of target recipients of the tension between domestic and source language culture norm assumed by the research, which may benefit future research into translativity and/or back-cover paratexts.

Návaznosti

MUNI/A/0868/2012, interní kód MU

Název: Nové směry v anglofonním jazykovědném a literárním výzkumu (Akronym: NDALLR)

Investor: Masarykova univerzita, Nové směry v anglofonním jazykovědném a literárním výzkumu, DO R. 2020_Kategorie A - Specifický výzkum - Studentské výzkumné projekty

Citovat

KAMENICKÁ, Renata. Exploring Legitimation-seeking Text-building Strategies in Book Back-cover Description in the Context of Translativity. In Zehnalová, Jitka; Molnár, Ondřej; Kubánek, Michal. Tradition and Trends in Trans-Language Communication. 1st ed. Olomouc: Palacký University, 2013, s. 105-119. ISBN 978-80-244-4079-8.

@inproceedings{1228756,
   author = {Kamenická, Renata},
   address = {Olomouc},
   booktitle = {Tradition and Trends in Trans-Language Communication},
   edition = {1st ed.},
   editor = {Zehnalová, Jitka; Molnár, Ondřej; Kubánek, Michal},
   keywords = {book back-covers; translativity; paratexts; translation; non-translation; cross-legitimation hypothesis; review quotes},
   howpublished = {tištěná verze "print"},
   language = {eng},
   location = {Olomouc},
   isbn = {978-80-244-4079-8},
   pages = {105-119},
   publisher = {Palacký University},
   title = {Exploring Legitimation-seeking Text-building Strategies in Book Back-cover Description in the Context of Translativity},
   url = {https://atp.anglistika.upol.cz/tifo/TIFO2012_book.pdf},
   year = {2013}
}

TY  - CONF
ID  - 1228756
AU  - Kamenická, Renata
PY  - 2013
TI  - Exploring Legitimation-seeking Text-building Strategies in Book Back-cover Description in the Context of Translativity
PB  - Palacký University
CY  - Olomouc
SN  - 9788024440798
KW  - book back-covers
KW  - translativity
KW  - paratexts
KW  - translation
KW  - non-translation
KW  - cross-legitimation hypothesis
KW  - review quotes
UR  - https://atp.anglistika.upol.cz/tifo/TIFO2012_book.pdf
N2  - Inspired by investigations into lexical choices in translation versus non-translation, this paper presents a rationale for studying the text on the back-covers of translated and non-translated books within a comparative framework. A cross-legitimation hypothesis was formulated to explain previous findings and was tested with the back-cover texts: translations seek to legitimize themselves on the market by referring to the norm (at the level of choice) assumed with non-translations and vice versa. We could not confirm the cross-legitimation hypothesis with the material we focused on in this study. However, this failure is discussed taking into account factors which may have restricted the operation of translativity in this context, namely the limited awareness of target recipients of the tension between domestic and source language culture norm assumed by the research, which may benefit future research into translativity and/or back-cover paratexts.
ER  -

KAMENICKÁ, Renata. Exploring Legitimation-seeking Text-building Strategies in Book Back-cover Description in the Context of Translativity. In Zehnalová, Jitka; Molnár, Ondřej; Kubánek, Michal. \textit{Tradition and Trends in Trans-Language Communication}. 1st ed. Olomouc: Palacký University, 2013, s.~105-119. ISBN~978-80-244-4079-8.

Přehled o publikaci