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@inproceedings{1423320, author = {Mikušová Meričková, Beáta and Muthová, Nikoleta}, address = {Brno}, booktitle = {Proceedings of the 22nd International Conference Current Trends in Public Sector Research 2018.}, edition = {Masarykova univerzita}, editor = {Dvoráková, P.; Baisa, B.}, keywords = {Consumer; Preferences; Public goods; Referendum; Willingness to pay}, howpublished = {tištěná verze "print"}, language = {eng}, location = {Brno}, isbn = {978-80-210-8923-5}, pages = {83-90}, publisher = {Masarykova univerzita}, title = {Consumer Preferences and Willingness to Pay for Public Goods}, year = {2018} }
TY - JOUR ID - 1423320 AU - Mikušová Meričková, Beáta - Muthová, Nikoleta PY - 2018 TI - Consumer Preferences and Willingness to Pay for Public Goods PB - Masarykova univerzita CY - Brno SN - 9788021089235 KW - Consumer KW - Preferences KW - Public goods KW - Referendum KW - Willingness to pay N2 - The value to society of charitable giving and philanthropy is recognised and growing in Europe and even more and more important in current troubled times ([36]). There are many factors, which affect the capability and willingness of people to pay for public goods voluntarily. The aim of the paper is to research factors of willingness to pay for public goods in the theoretical context of public goods and solve the issue of consumer acceptance of charging such goods. The data gathering procedure in the primary research is an experimental survey. The experimental survey is divided into three parts; part one contains mathematical issues, the second part of the survey focuses on ways of "collecting" funds and the motives of the willingness of individuals voluntarily pay to public goods. The last section contains demographic issues. The outcomes of our research will be useful for public sector organisations in the issue of public service charging also for non-governmental organisations in the question of financial resources gaining. ER -
MIKUŠOVÁ MERIČKOVÁ, Beáta a Nikoleta MUTHOVÁ. Consumer Preferences and Willingness to Pay for Public Goods. In Dvoráková, P.; Baisa, B. \textit{Proceedings of the 22nd International Conference Current Trends in Public Sector Research 2018.}. Masarykova univerzita. Brno: Masarykova univerzita, 2018, s.~83-90. ISBN~978-80-210-8923-5.
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