| HALLOVÁ, Jana. Censorship Crisis : Analysis of Memes on Twitter and Their Reception. Półrocznik Językoznawczy Tertium. Kraków: Krakowskie Towarzystwo Popularyzowania Wiedzy o Komunikacji Językowej "Tertium", 2023, roč. 8, č. 1, s. 125-151. ISSN 2543-7844. Dostupné z: https://dx.doi.org/10.7592/Tertium.2023.8.1.243. |
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@article{2342198,
author = {Hallová, Jana},
article_location = {Kraków},
article_number = {1},
doi = {http://dx.doi.org/10.7592/Tertium.2023.8.1.243},
keywords = {multimodal analysis; social media; quantitative analysis; qualitative analysis; memes; representation; censorship},
language = {eng},
issn = {2543-7844},
journal = {Półrocznik Językoznawczy Tertium},
title = {Censorship Crisis : Analysis of Memes on Twitter and Their Reception},
url = {https://journal.tertium.edu.pl/JaK/article/view/243},
volume = {8},
year = {2023}
}
TY - JOUR
ID - 2342198
AU - Hallová, Jana
PY - 2023
TI - Censorship Crisis : Analysis of Memes on Twitter and Their Reception
JF - Półrocznik Językoznawczy Tertium
VL - 8
IS - 1
SP - 125-151
EP - 125-151
PB - Krakowskie Towarzystwo Popularyzowania Wiedzy o Komunikacji Językowej "Tertium"
SN - 25437844
KW - multimodal analysis
KW - social media
KW - quantitative analysis
KW - qualitative analysis
KW - memes
KW - representation
KW - censorship
UR - https://journal.tertium.edu.pl/JaK/article/view/243
N2 - The following research studies the use of memes on the social platform Twitter with regards to celebrity representation. Specifically, it analyzes two memetic posts by Elon Musk and the representation tactics behind them, using elements of multimodal analysis and critical discourse analysis. Subsequently, the study looks at the reception of these posts via comparative content analysis with custom classification to determine how successful the tactics behind these posts are and whether there is any evidence observable in the reception regarding censorship on Twitter after its purchase by Elon Musk. The comparative study comes in a form of quantitative analysis of the first 150 responses to each of the two posts. The study does not only demonstrate instances of attempts at diminishing the distance which the inherent power of a celebrity personage on social media creates, but also how successful these attempts are and whether they manage to distract the audience from the personage in question and their power over them.
ER -
HALLOVÁ, Jana. Censorship Crisis : Analysis of Memes on Twitter and Their Reception. \textit{Półrocznik Językoznawczy Tertium}. Kraków: Krakowskie Towarzystwo Popularyzowania Wiedzy o Komunikacji Językowej ''Tertium'', 2023, roč.~8, č.~1, s.~125-151. ISSN~2543-7844. Dostupné z: https://dx.doi.org/10.7592/Tertium.2023.8.1.243.
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