'The Peculiar Four' and Europe : Political Communication in
Social Media in the Visegrad Countries before the 2024 European
Parliament Elections

t 2026

'The Peculiar Four' and Europe : Political Communication in Social Media in the Visegrad Countries before the 2024 European Parliament Elections

BARANOWSKI, Paweł; Marton BENE; Alena POSPÍŠIL MACKOVÁ a Michal GARAJ

Základní údaje

Originální název

'The Peculiar Four' and Europe : Political Communication in Social Media in the Visegrad Countries before the 2024 European Parliament Elections

Autoři

BARANOWSKI, Paweł; Marton BENE; Alena POSPÍŠIL MACKOVÁ a Michal GARAJ

Vydání

Wiesbaden, 132 s. Studien zur Multikulturalität, vol. 17, 2026

Nakladatel

Harrassowitz Verlag

Další údaje

Jazyk

angličtina

Typ výsledku

Editorství odborné knihy

Stát vydavatele

Německo

Utajení

není předmětem státního či obchodního tajemství

Forma vydání

tištěná verze "print"

Odkazy

URL

Označené pro přenos do RIV

Organizační jednotka

Fakulta sociálních studií

ISBN

978-3-447-12495-9

DOI

https://doi.org/10.13173/9783447124959

Změněno: 19. 1. 2026 17:32, Mgr. Blanka Farkašová

Anotace

V originále

‘The Peculiar Four’ and Europe takes an in-depth look at political communication in the Visegrád countries during the 2024 European Parliament campaign. Since this election provided a rare opportunity to observe how political parties in the region operated under similar conditions—competing simultaneously under comparable rules—it serves as a valuable case study for cross-country comparison. The contributions analyze how political actors in Poland, Hungary, the Czech Republic and Slovakia used social media, particularly Facebook, to influence electoral discourse amid rising political polarization, populist narratives and growing concerns about democratic backsliding. They combine country-level case studies with comparative, cross-national research to reveal differences in party strategies, issue-framing, levels of negativity and use of European versus national frames. Notably, they also examine how illiberal tendencies influence the tone and substance of parties’ communication on social media, offering further insights into the digital campaign strategies of both incumbent and opposition political actors. By combining empirical data with theoretical reflection, the book fills a major research gap and offers a current perspective on electoral communication in Central and Eastern Europe.

Návaznosti

MUNI/R/1348/2023, interní kód MU

Název: CAREER RESTART

Investor: Masarykova univerzita, CAREER RESTART, CAREER RESTART

22410053, interní kód MU

Název: EU Campaign race in V4 - political communication in social media before the 2024 EP elections

Investor: Mezinárodní visegrádský fond (IVF), EU Campaign race in V4 - political communication in social media before the 2024 EP elections

Citovat

BARANOWSKI, Paweł; Marton BENE; Alena POSPÍŠIL MACKOVÁ a Michal GARAJ. 'The Peculiar Four' and Europe : Political Communication in Social Media in the Visegrad Countries before the 2024 European Parliament Elections. Wiesbaden: Harrassowitz Verlag, 2026, 132 s. Studien zur Multikulturalität, vol. 17. ISBN 978-3-447-12495-9. Dostupné z: https://doi.org/10.13173/9783447124959.

@book{2548419,
   author = {Baranowski, Paweł and Bene, Marton and Pospíšil Macková, Alena and Garaj, Michal},
   address = {Wiesbaden},
   doi = {https://doi.org/10.13173/9783447124959},
   howpublished = {tištěná verze "print"},
   language = {eng},
   location = {Wiesbaden},
   isbn = {978-3-447-12495-9},
   publisher = {Harrassowitz Verlag},
   title = {'The Peculiar Four' and Europe : Political Communication in Social Media in the Visegrad Countries before the 2024 European Parliament Elections},
   url = {https://www.harrassowitz-verlag.de/The_Peculiar_Four_and_Europe/title_9151.ahtml},
   year = {2026}
}

TY  - BOOK
ID  - 2548419
AU  - Baranowski, Paweł - Bene, Marton - Pospíšil Macková, Alena - Garaj, Michal
PY  - 2026
TI  - 'The Peculiar Four' and Europe : Political Communication in Social Media in the Visegrad Countries before the 2024 European Parliament Elections
VL  - Studien zur Multikulturalität, vol. 17
PB  - Harrassowitz Verlag
CY  - Wiesbaden
SN  - 9783447124959
UR  - https://www.harrassowitz-verlag.de/The_Peculiar_Four_and_Europe/title_9151.ahtml
N2  - ‘The Peculiar Four’ and Europe takes an in-depth look at political communication in the Visegrád countries during the 2024 European Parliament campaign. Since this election provided a rare opportunity to observe how political parties in the region operated under similar conditions—competing simultaneously under comparable rules—it serves as a valuable case study for cross-country comparison. The contributions analyze how political actors in Poland, Hungary, the Czech Republic and Slovakia used social media, particularly Facebook, to influence electoral discourse amid rising political polarization, populist narratives and growing concerns about democratic backsliding. They combine country-level case studies with comparative, cross-national research to reveal differences in party strategies, issue-framing, levels of negativity and use of European versus national frames. Notably, they also examine how illiberal tendencies influence the tone and substance of parties’ communication on social media, offering further insights into the digital campaign strategies of both incumbent and opposition political actors. By combining empirical data with theoretical reflection, the book fills a major research gap and offers a current perspective on electoral communication in Central and Eastern Europe.
ER  -

BARANOWSKI, Paweł; Marton BENE; Alena POSPÍŠIL MACKOVÁ a Michal GARAJ. \textit{'The Peculiar Four' and Europe : Political Communication in Social Media in the Visegrad Countries before the 2024 European Parliament Elections}. Wiesbaden: Harrassowitz Verlag, 2026, 132 s. Studien zur Multikulturalität, vol. 17. ISBN~978-3-447-12495-9. Dostupné z: https://doi.org/10.13173/9783447124959.

Přehled o publikaci