C 2011

Between Quality/Tabloid Press Strategies: Czech Journalism Twenty Years After the Collapse of the Centralized Non-market Media System

VOLEK, Jaromír

Základní údaje

Originální název

Between Quality/Tabloid Press Strategies: Czech Journalism Twenty Years After the Collapse of the Centralized Non-market Media System

Autoři

VOLEK, Jaromír

Vydání

Wroclaw, Dobek-Ostrowska, B., Glowacki M. (eds). Making Democracy in 20 Years: media and Politics in Central Europe, od s. 249-273, 25 s. Acta Universitatis Wratislavuensis, 2011

Nakladatel

Wydawnictwo Uniwersytetu Wroclawskiego No. 3299

Další údaje

Jazyk

angličtina

Typ výsledku

Kapitola resp. kapitoly v odborné knize

Obor

Písemnictví, masmedia, audiovize

Stát vydavatele

Polsko

Utajení

není předmětem státního či obchodního tajemství

Forma vydání

tištěná verze "print"

Označené pro přenos do RIV

Ano

Kód RIV

RIV/00216224:14230/11:00053290

Organizační jednotka

Fakulta sociálních studií

ISBN

978-83-229-3184-4

Klíčová slova anglicky

commercialization Czech editors editorial policy reading taste tabloidization

Příznaky

Mezinárodní význam, Recenzováno
Změněno: 22. 10. 2015 21:05, PhDr. Jaromír Volek, Ph.D.

Anotace

V originále

The most notable feature of the post 1989 media in the Czech Republic is the triumph of the market. So convincingly have economic imperatives taken over from editorial priorities, that even the quality press has been affected by tabloidization. Ideological domination has been replaced by the more sophisticated strategies of the market. Czech quality newspaper editors have experienced this change in working conditions very intensely. Every day, they have to resolve the following professional dilemma: whether to be a moral agent focused on the serious problems of society, or a tradesman who has generally given up on higher standards of journalistic work and tries to conform to the popular demands of a general readership. The presented paper is based upon the research project Czech newspaper editors, which was undertaken from June to August 2007. The main objective of this study was to investigate how Czech newspaper editors have adapted to the pressures of economic rationalization and the commercialization of the media sector and discover how they evaluate what their readers want to consume.