Theses on a related topic (having the same keywords):

osobni prodej, guerillovy marketing, sales promotion, personal selling, direct marketing, guerilla marketing, reklama, primy marketing, viralni marketing, komunikacni mix, internet, public relations, communication mix, advertising, viral marketing, podpora prodeje

Keywords ordered alphabetically | Keywords ordered by occurrence rate

51.
Boriková, Lucie
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Humanities / Combined Art Studies, Ethnology
Bachelor's thesis defence: Literární a výtvarná tematika a proměny životního stylu v časopise Niva v letech 1910-1915. | Theses on a related topic Display description

52.
Borkovec, Zdeněk
Faculty: Faculty of Law
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Reklama v rozhodovací praxi českých a evropských soudů | Theses on a related topic

53.
Brablec, Martin
Faculty: Faculty of Social Studies
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism (combination/specialization: Digital Media), Political Science
Bachelor's thesis defence: Efektivita internetové reklamy v rámci českého trhu | Theses on a related topic

54.
Brychta, Jiří
Faculty: Faculty of Sports Studies
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Marketing NFL | Theses on a related topic

55.
Brychtová, Hana
Faculty: Faculty of Social Studies
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Jak děti rozumí televizní reklamě: analýza recepčních strategií | Theses on a related topic

56.
Břenková, Petra
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza sponzorských a filantropických aktivit podniku | Theses on a related topic

57.
Břeňová, Nicole
Faculty: Faculty of Education
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Lower Secondary School Teacher Training in Arts, Lower Secondary School Teacher Training in Civics
Bachelor's thesis defence: Jednotný vizuální styl - Kavárna Kočičí | Theses on a related topic

58.
Buchlovská, Klára
Faculty: Faculty of Arts
Year: 2024, studies under way
Programme/field: Culture Management / Culture Management
Master's thesis defence: Marketingová komunikace regionálních muzeí | Theses on a related topic

59.
Burianová, Milada
Faculty: Faculty of Arts
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature
Bachelor's thesis defence: The Language of Church Advertisements | Theses on a related topic

60.
Císková, Jana
Faculty: Faculty of Law
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Guerilla marketing a právo proti nekalé soutěži | Theses on a related topic

61.
Čajková, Michaela
Faculty: Faculty of Economics and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / European Economy, Administrative and Cultural Studies
Bachelor's thesis defence: Právní problémy volného televizního vysílání v EU | Theses on a related topic

62.
Čavojská, Stanislava maiden name: Pernišová
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Education / Education
Master's thesis defence: Vplyv reklamy na deti | Theses on a related topic

63.
Čech, Kamil
Faculty: Faculty of Arts
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Theory of Interactive Media / Theory of Interactive Media
Bachelor's thesis defence: Tvorba, realizace a zhodnocení reklamní kampaně pro firmu SNEAKERGALLERY | Theses on a related topic

64.
Čepeláková, Eva
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Combined Art Studies
Bachelor's thesis defence: Současná móda a její vliv na společnost | Theses on a related topic
Bachelor's thesis defence: Jak lidé vnímají současnou módu: role masových médií | Theses on a related topic

65.
Čierna, Patrícia
Faculty: Faculty of Arts
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Philology / Balkan Languages and Literatures
Bachelor's thesis defence: Jazykový obraz Bulharska v reklamných textoch českých/slovenských cestovných kancelárií | Theses on a related topic

66.
Daňková, Johana
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Marketingová komunikace Národního divadla Brno | Theses on a related topic

67.
Dejmal, Martin
Faculty: Faculty of Economics and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Návrh marketingové strategie sportovního družstva | Theses on a related topic
Master's thesis defence: Analýza komunikační kampaně | Theses on a related topic

68.
Dlapová, Vendula
Faculty: Faculty of Education
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Education - Vocational Training
Bachelor's thesis defence: Vliv sociálních sítí na jedince | Theses on a related topic

69.
Dvořák, Pavel
Faculty: Faculty of Sports Studies
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Marketing basketbalového mistrovství světa 2013 v kategorii U19 pořádané v ČR | Theses on a related topic

70.
Faltusová, Zuzana
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / Spanish-language Translation
Master's thesis defence: Localización desde el punto de vista de la traductología y su aplicación en práctica | Theses on a related topic

71.
Fecák, Ján
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: System Engineering and Informatics / Economic Information Systems
Bachelor's thesis defence: Tvorba úspěšného webu / portálu (případová studie) | Theses on a related topic
Bachelor's thesis defence: Tvorba úspěšného webu / portálu (případová studie) | Theses on a related topic

72.
Filípková, Eliška
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Product placement ve filmech Marvel Cinematic Universe | Theses on a related topic

73.
Filipová, Květa
Faculty: Faculty of Economics and Administration
Year: 2007, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza marketingové kampaně | Theses on a related topic

74.
Frantíková, Jana
Faculty: Faculty of Education
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School and Language School Teacher Training in English Language
Master's thesis defence: The Language of Advertisements | Theses on a related topic

75.
Fridrich, Bohdan
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Jak nová média formují vztah interpreta a konzumenta? | Theses on a related topic

76.
Gregerová, Helena
Faculty: Faculty of Economics and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Analýza marketingové komunikace vybraného podniku | Theses on a related topic

77.
Hajný, Martin
Faculty: Faculty of Law
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Law and Business
Bachelor's thesis defence: Vliv práva Evropských společenství a judikatury Evropského soudního dvora na českou regulaci nekalé soutěže | Theses on a related topic

78.
Hajný, Tomáš
Faculty: Faculty of Economics and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza komunikační kampaně podniku | Theses on a related topic

79.
Halamíčková, Klára
Faculty: Faculty of Economics and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Návrh komunikační kampaně | Theses on a related topic

80.
Haleš, Martin
Faculty: Faculty of Law
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Právní regulace on-line reklamy | Theses on a related topic

81.
Hanáková, Veronika
Faculty: Faculty of Economics and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Tvorba komunikační kampaně | Theses on a related topic

82.
Hanzelka, Roman
Faculty: Faculty of Law
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Předváděcí akce - právní a ekonomické aspekty | Theses on a related topic

83.
Hapková, Klára
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Philology / Czech Language and Literature, German Language and Literature
Bachelor's thesis defence: Die Welt der Werbung (Zur Funktion der Metapher darin) | Theses on a related topic

84.
Haták, Václav
Faculty: Faculty of Law
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Klamavá reklama v ČR | Theses on a related topic

85.
Hermanová, Terezie
Faculty: Faculty of Law
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Commercial Law Studies
Bachelor's thesis defence: Skrytá reklama na sociálních sítích | Theses on a related topic

86.
Hlavica, Martin
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Národní centrum nábytkového designu – Studie mediální prezentace obecně prospěšné společnosti v rámci neziskového sektoru | Theses on a related topic
Master's thesis defence: Národní centrum nábytkového designu – Studie mediální prezentace obecně prospěšné společnosti v rámci neziskového sektoru | Theses on a related topic

87.
Hlubková, Diana
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Information and Library Studies / Information and Library Studies
Master's thesis defence: Role marketingu a public relations v informačně-vzdělávacích aktivitách vysokoškolských knihoven | Theses on a related topic
Master's thesis defence: Role marketingu a public relations v informačně-vzdělávacích aktivitách vysokoškolských knihoven | Theses on a related topic

88.
Hojgrová, Linda
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: English-language Translation / English-language Translation
Master's thesis defence: Localization in Advertising | Theses on a related topic

89.
Hokrová, Zlata
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Ph.D.
Programme/field: Philology (4-years) / German Language
Doctoral thesis defence: Persvazivní jazykové prostředky v německé a české reklamě na mobilní telefony. | Theses on a related topic

90.
Holčáková, Barbora
Faculty: Faculty of Economics and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Tvorba komunikační kampaně | Theses on a related topic

91.
Holinga, Richard
Faculty: Faculty of Economics and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Quantitative Methods in Economy / Mathematical and Statistical Methods in Economics
Master's thesis defence: Multiagentový model vlivu reklamy na tržní cenu při nedokonalých informacích | Theses on a related topic

92.
Holubovský, Vít
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Personalizace reklamy v digitálních médiích: Analýza prostředků, kterými média sledují chování uživatelů | Theses on a related topic

93.
Homolková, Ivana
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Sprachliche Analyse der deutschen und tschechischen Werbeslogans im Bereich der Sanitärtechnik | Theses on a related topic

94.
Houšťová, Jitka
Faculty: Faculty of Education
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Teacher Training of Specialized Subjects for Secondary Schools
Master's thesis defence: Školní prodejna v odborném výcviku | Theses on a related topic

95.
Hovorka, Jindřich
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza účinků zvolených komunikačních nástrojů | Theses on a related topic

96.
Hrazděrová, Zuzana
Faculty: Faculty of Science
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: Mathematics / Finance Mathematics
Master's thesis defence: Klamavá reklama a minimální standardy kvality | Theses on a related topic

97.
Hrazdirová, Julie
Faculty: Faculty of Economics and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza komunikačního mixu | Theses on a related topic

98.
Hrnčiar, Peter
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Master's thesis defence: Native advertising – keď sa reklama začne skrývať | Theses on a related topic

99.
Hrubý, Adam
Faculty: Faculty of Informatics
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Applied Informatics / Applied Informatics
Bachelor's thesis defence: Vizuální kampaň hudební skupiny | Theses on a related topic

100.
Hrušková, Lenka
Faculty: Faculty of Law
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Law and Business
Bachelor's thesis defence: Televizní reklama v judikatuře | Theses on a related topic