Theses on a related topic (having the same keywords):

znacka, identita znacky, brand management, brand image, brand strategy, brand benchmark., image znacky, hodnota znacky, brandingova strategie, meritka znacky. brand, brand equity, communication tools, budovani znacky, komunikacni nastroje, analyza sekundarnich dat, analysis of secondary data, rizeni znacky, brand building, brand identity

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Vravko, Matej
Faculty: Faculty of Economics and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza budování značky vybraného podniku | Theses on a related topic Display description

2.
Šuráňová, Jana
Faculty: Faculty of Economics and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza strategie budování značky | Theses on a related topic

3.
Fojtíková, Veronika
Faculty: Faculty of Economics and Administration
Year: 2007, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Marketingový mix vybrané výrobní firmy | Theses on a related topic

4.
Šmídová, Lucie
Faculty: Faculty of Economics and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza budování značky | Theses on a related topic

5.
Benediktová, Barbora
Faculty: Faculty of Economics and Administration
Year: 2006, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Řízení značky českými podniky | Theses on a related topic

6.
Beranová, Kateřina
Faculty: Faculty of Social Studies
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Analýza značky Starostů a nezávislých | Theses on a related topic

7.
Čermáková, Karolína
Faculty: Faculty of Social Studies
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Social Policy and Social Work / Psychology, Social Policy and Social Work
Bachelor's thesis defence: Působení značky na kognitivní a emocionální složky osobnosti spotřebitele | Theses on a related topic
Bachelor's thesis defence: Vliv sebepojetí jedince na preferenci značky | Theses on a related topic

8.
Havlík, Lukáš
Faculty: Faculty of Social Studies
Year: 2016, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Identita a image značky Strany zelených pohledem jejího vedení, její členské základny a veřejnosti | Theses on a related topic

9.
Bernkopfová, Iva
Faculty: Faculty of Economics and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza vlivu značky na kupní chování zákazníků | Theses on a related topic

10.
Bečičková, Lenka
Faculty: Faculty of Arts
Year: 2024, studies under way
Programme/field: Theory of Interactive Media / Theory of Interactive Media
Bachelor's thesis defence: Využití umělé inteligence při tvorbě vizuální identity značky v marketingu | Theses on a related topic

11.
Bělašková, Monika
Faculty: Faculty of Social Studies
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Síla značky v hodnocení politiky | Theses on a related topic

12.
Dokulilová, Eliška
Faculty: Faculty of Social Studies
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Analýza značky České pirátské strany a jejího lídra Ivana Bartoše | Theses on a related topic

13.
Pazourek, Lukáš
Faculty: Faculty of Social Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Political Science / Political Science
Bachelor's thesis defence: Politický Brand. Analýza mentálních map vnímání značky "Evropská unie" prvovoliči | Theses on a related topic

14.
Pazourek, Lukáš
Faculty: Faculty of Social Studies
Year: 2016, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Mentální mapování značek českých politických stran | Theses on a related topic

15.
Sedláčková, Lenka
Faculty: Faculty of Economics and Administration
Year: 2005, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management
Bachelor's thesis defence: Firemní kultura a její vliv na budování značky

16.
Sukenik, Michal
Faculty: Faculty of Economics and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Vývoj značky podniku jako jeho konkurenční výhoda | Theses on a related topic

17.
Šimon, Jiří
Faculty: Faculty of Social Studies
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Politický brand a jeho vnímání ve skupině prvovoličů | Theses on a related topic

18.
Šollar, Dominik
Faculty: Faculty of Sports Studies
Year: 2024, studies under way
Programme/field: Physical Education and Sport / Sports Management
Bachelor's thesis defence: Event marketing značky Red Bull | Theses on a related topic
Bachelor's thesis defence: Event marketing značky Red Bull | Theses on a related topic

19.
Balážiová, Paula
Faculty: Faculty of Arts
Year: 2024, studies under way
Programme/field: French Language and Literature / French Language and Literature
Bachelor's thesis defence: Au-delà de la beauté : la découverte des stratégies linguistiques dans le slogan et annonces publicitaires de L’Oréal Paris | Theses on a related topic

20.
Bedřichová, Zuzana
Faculty: Faculty of Economics and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Public Economics and Administration / Public Economics and Administration
Master's thesis defence: Komunikační nástroje v oblasti odpadového hospodářství | Theses on a related topic

21.
Bulíčková, Lucie
Faculty: Faculty of Economics and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Komunikace studentských spolků spolupracujících s Masarykovou univerzitou | Theses on a related topic

22.
Čermáková, Karolína
Faculty: Faculty of Social Studies
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Social Policy and Social Work / Psychology, Social Policy and Social Work
Bachelor's thesis defence: Působení značky na kognitivní a emocionální složky osobnosti spotřebitele | Theses on a related topic
Bachelor's thesis defence: Vliv sebepojetí jedince na preferenci značky | Theses on a related topic

23.
Gerych, Eva
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Souvislost mezi brandem a fundraisingem galerií | Theses on a related topic

24.
Gregorová, Michala
Faculty: Faculty of Economics and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management (combination/specialization: Management)
Bachelor's thesis defence: Public relations strategie zaměřená na budování značky a zvýšení návštěvnosti webového portálu | Theses on a related topic

25.
Chytil, Jakub
Faculty: Faculty of Sports Studies
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Physical Education and Sport / Management in Sport
Master's thesis defence: Vliv účasti sportovních celebrit na image a budování značky sportovní akce | Theses on a related topic

26.
Kameníček, Václav
Faculty: Faculty of Economics and Administration
Year: 2006, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza umísťování konkrétního produktu na trh | Theses on a related topic

27.
Kyselová, Karolína
Faculty: Faculty of Social Studies
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Analýza image politické značky - případová studie ANO 2011 | Theses on a related topic

28.
Mahdalová, Yvonne
Faculty: Faculty of Economics and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Tvorba komunikační kampaně pro vybraný podnik | Theses on a related topic

29.
Mičková, Gabriela
Faculty: Faculty of Arts
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Master's thesis defence: Komunikační mix společnosti UNIFER alfa a.s. z hlediska využívání nových médií | Theses on a related topic

30.
Morávková, Kateřina
Faculty: Faculty of Social Studies
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Public and Social Policy and Human Resources / Personnel management and organisational development
Master's thesis defence: Analýza a návrh změn v interní komunikaci při práci na dálku ve vybrané organizaci | Theses on a related topic

31.
Ngo, Thuong Hien
Faculty: Faculty of Economics and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Marketingová strategie vybraného MLM podniku | Theses on a related topic

32.
Novák, Pavel
Faculty: Faculty of Economics and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Public Economics and Administration / Public Economics and Administration
Bachelor's thesis defence: Motivační nástroje pro třídění komunálního odpadu - případová studie obce Rašovice | Theses on a related topic

33.
Paneš, Vladimír
Faculty: Faculty of Sports Studies
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport
Bachelor's thesis defence: Síla značky vybraného sportovního týmu | Theses on a related topic

34.
Sedlařík, Jan
Faculty: Faculty of Economics and Administration
Year: 2024, studies under way
Programme/field: Business Management / Business Management
Master's thesis defence: Analýza e-loajality vybraného podniku | Theses on a related topic

35.
Sorokina, Polina
Faculty: Faculty of Arts
Year: 2024, studies under way
Programme/field: Culture Management / Culture Management
Master's thesis defence: The utilization of social media for building personal brands of artists in the Czech and Slovak contexts. Several case studies focusing on the period from 2014 to 2024 | Theses on a related topic

36.
Šeda, Pavel
Faculty: Faculty of Economics and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Vyhodnocení komunikační kampaně | Theses on a related topic

37.
Štangová, Svetlana
Faculty: Faculty of Economics and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Image maloobchodní prodejny | Theses on a related topic

38.
Štepita, Marek
Faculty: Faculty of Economics and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Budování značky prostřednictvím crowdfundingu | Theses on a related topic

39.
Trávníček, Rostislav
Faculty: Faculty of Education
Year: 2006, studies completed, degree conferred: PhDr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in Social Studies Basics
Advanced Master's thesis defence: Řízení značky ve finanční instituci | Theses on a related topic

40.
Vacek, David
Faculty: Faculty of Sports Studies
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Sports Management / Sports Management
Master's thesis defence: Management e-sportu | Theses on a related topic

41.
Vaňková, Gabriela
Faculty: Faculty of Social Studies
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Rebranding KDU-ČSL: stranická reflexe | Theses on a related topic

42.
Zelinková, Petra
Faculty: Faculty of Economics and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Komunikační strategie vybrané neziskové organizace | Theses on a related topic

43.
Žák, Lukáš
Faculty: Faculty of Economics and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Vyhodnocení komunikační kampaně | Theses on a related topic

44.
Železná, Lucie
Faculty: Faculty of Economics and Administration
Year: 2006, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Význam marketingové komunikace v řízení organizací veřejného sektoru | Theses on a related topic

45.
Ádám, Gabriel
Faculty: Faculty of Informatics
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Informatics / Computer Graphics and Image Processing
Bachelor's thesis defence: Merkantilní a propagační tiskoviny pro NO LIMIT | Theses on a related topic

46.
Adamčíková, Sandra
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Specifika a dějiny autorské oděvní tvorby v České republice | Theses on a related topic
Master's thesis defence: Módní tvorba v České republice aneb jak vytvořit úspěšnou módní značku | Theses on a related topic

47.
Adámková, Pavla
Faculty: Faculty of Education
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Arts for Education, Special Education for Education
Bachelor's thesis defence: Vizuální styl - Dětský domov Kostelec nad Orlicí | Theses on a related topic

48.
Agricolová, Zuzana
Faculty: Faculty of Informatics
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Applied Informatics / Applied Informatics
Bachelor's thesis defence: Jednotný vizuálny štýl spoločnosti CNI | Theses on a related topic

49.
Alcnauerová, Lucia
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Dom umenia mesta Brna. Prípadová štúdia k brandingu kultúrnych inštitúcií. | Theses on a related topic

50.
Bartáková, Petra
Faculty: Faculty of Social Studies
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Zkušenosti a postoje divaček lifestyle YouTube videí optikou teorie užití a uspokojení | Theses on a related topic