CJ2MP_JMed Language and Media

Faculty of Education
Autumn 2015
Extent and Intensity
0/2/0. 2 credit(s). Type of Completion: z (credit).
Teacher(s)
Mgr. et Mgr. Marek Lollok, Ph.D. (lecturer)
Guaranteed by
doc. PhDr. Eva Minářová, CSc.
Department of Czech Language and Literature – Faculty of Education
Supplier department: Department of Czech Language and Literature – Faculty of Education
Timetable of Seminar Groups
CJ2MP_JMed/01: Wed 10:15–11:55 učebna 6, M. Lollok
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
The capacity limit for the course is 25 student(s).
Current registration and enrolment status: enrolled: 0/25, only registered: 0/25, only registered with preference (fields directly associated with the programme): 0/25
fields of study / plans the course is directly associated with
Course objectives
The main goal of this course is to explore specific field of mass media communication and its genres, as well as to strength the readers ´ abilities. Another goal is to describe the principles of mass media communication and main composition principles of public speeches from the linguistic point of view; another communicative functions will be Explorer too. On the basis of analyses of particular (contemporary as well as historical) texts and speeches will be desribed the ways of their composition and argumentation, and the extent to which the speaker accepts (or disclaims) langure and communicative or other social rules included. After completing the course student should be able to: - understand the principles of the pruduction of public texts and speeches - identificate specific means of expression of some media genres - identificate strategies of argumentation and to value their relevance - judge the public text or speech from the point of view of the elementar communicative principles and standards
Syllabus
  • 1. Mass media communication; theory and definitions of some elementar terms (mass media, media communication, communication models, functions of the communication, journalistic style; rhetorical style) 2. Introduction to the theory of argumentation 3. Propaganda and demagogy 4. Political speech as a genre sui generis 5. Interview as a specific genre or political speech 6. Phrases and clichés in the public texts and speeches 7. Contemporary tendencies of public speeches and speech culture
Literature
  • JUST, Vladimír. Velký slovník floskulí. Illustrated by Vladimír Renčín. Vydání první. Praha: Rozmluvy, 2009, 352 stran. ISBN 9788073351854. info
  • BOROVSKÁ, Hana. Co jsme se (ne)dozvěděli o řeči našich politiků (rec. na S. Čmejrková - J. Hoffmannová (eds.): Jazyk, média, politika. Praha 2003.). Host. Brno: Brno, 2004, vol. 2004, No 2, p. 58-59. ISSN 1211-9938. info
  • Jazyk, média, politika. Edited by Světla Čmejrková - Jana Hoffmannová. Vyd. 1. Praha: Academia, 2003, 258 s. ISBN 8020010343. info
  • KLEMPERER, Victor. Jazyk třetí říše - LTI : poznámky filologovy. Translated by Zlata Kufnerová. Vyd. 1. Jinočany: H & H, 2003, 299 s. ISBN 8073190192. info
  • PAVELKA, Jiří. Jazyk a masová média. (Language and Mass Media). Universitas. 2001, No 2, p. 59-66. info
  • FIDELIUS, Petr. Řeč komunistické moci. Vyd. 1. Praha: Triáda, 1998, 216 s. ISBN 8086138038. info
Teaching methods
lecture; discussions; analysis of particular public texts, speeches and transcriptions; e-learning
Assessment methods
essay (analysis of particular public speech within the range of 4 pages)
Language of instruction
Czech
Further comments (probably available only in Czech)
Study Materials
General note: Předmět bude realizován při minimálním počtu 10 zapsaných studentů.
Information on course enrolment limitations: Předmět bude realizován při minimálním počtu 10 zapsaných studentů.
  • Enrolment Statistics (recent)
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