Theses on a related topic (having the same keywords):

metaforika, metapher, stilfiguren, reklame, werbeslogans, stylistics figures, metafora, reklama, metaphor, konceptualni metafory, konzeptuelle metaphern, conceptual metaphors, advertising, stylisticke figury, slogany, werbung, anzeigen

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Bartošová, Marie
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in German Language and Literature
Master's thesis defence: Die Werbung in der deutschen Frauenzeitschrift "InStyle" | Theses on a related topic Display description

2.
Bartošová, Marie
Faculty: Faculty of Arts
Year: 2014, studies terminated for failure to fulfill study requirements
Programme/field: Philology / English Language and Literature, English Language and Literature, German Language and Literature
Master's thesis defence: Die Werbung in der deutschen Frauenzeitschrift "InStyle" | Theses on a related topic

3.
Čierna, Patrícia
Faculty: Faculty of Arts
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Philology / Balkan Languages and Literatures
Bachelor's thesis defence: Jazykový obraz Bulharska v reklamných textoch českých/slovenských cestovných kancelárií | Theses on a related topic

4.
Špičan, Petr
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Vergleich der metaphorik in deutschen und tschechischen sportnachrichten: Fußball als eine Nationalmetapher? | Theses on a related topic

5.
Komoňová, Eva
Faculty: Faculty of Education
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Lower Secondary School Teacher Training in German Language and Literature, Lower Secondary School Teacher Training in History
Bachelor's thesis defence: Lessings "Miss Sara Sampson" zwischen Tradition und Avantgarde | Theses on a related topic

6.
Krejčová, Eva
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in German Language and Literature
Master's thesis defence: Die Rolle der Metapher im Katastrophenjournalismus | Theses on a related topic

7.
Krejčová, Eva
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Die Rolle der Metapher im Katastrophenjournalismus | Theses on a related topic

8.
Svobodová, Lucie
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature
Bachelor's thesis defence: Metaphors of War in Business English | Theses on a related topic

9.
Štěpánková, Kateřina
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Expressive und emotionale Stilmittel. Dargestellt an den Novellen von Gottfried Keller und Erich Kästner. Vergleichende Analyse | Theses on a related topic

10.
Štěpánková, Kateřina
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in German Language and Literature
Master's thesis defence: Expressive und emotionale Stilmittel. Dargestellt an den Novellen von Gottfried Keller und Erich Kästner. Vergleichende Analyse | Theses on a related topic

11.
Balada, Petr
Faculty: Faculty of Social Studies
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Bachelor's thesis defence: Videoklip: proměna média | Theses on a related topic

12.
Balcárková, Darja
Faculty: Faculty of Law
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Commercial Law Studies
Bachelor's thesis defence: Manuál pro tvorbu právně nezávadné reklamy na alkoholické nápoje a tabákové výrobky | Theses on a related topic

13.
Barták, Tomáš
Faculty: Faculty of Law
Year: 2016, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Nové agresivní formy marketingu a jejich právní limity | Theses on a related topic
Master's thesis defence: Nové agresivní formy marketingu a jejich právní limity | Theses on a related topic

14.
Bartáková, Petra
Faculty: Faculty of Social Studies
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Zkušenosti a postoje divaček lifestyle YouTube videí optikou teorie užití a uspokojení | Theses on a related topic

15.
Bělašková, Lenka
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Philology / Italian Language and Literature
Bachelor's thesis defence: I giochi di parole negli slogan pubblicitari | Theses on a related topic

16.
Belicová, Natália
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Advertising Brexit: Elements of Persuasion in the Facebook Campaign | Theses on a related topic

17.
Benčíková, Lucie
Faculty: Faculty of Arts
Year: 2019, studies terminated for failure to fulfill study requirements
Programme/field: Philology / Czech Language and Literature
Bachelor's thesis defence: Postmoderní prvky ve vybrané próze Jiřího Kratochvila | Theses on a related topic

18.
Benešová, Lucie
Faculty: Faculty of Social Studies
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Gender Studies, Media Studies and Journalism (combination/specialization: Digital Media)
Bachelor's thesis defence: Máma na plný úvazek - Obsahová stránka střihové skladby v dokumentárním filmu | Theses on a related topic

19.
Beničáková, Jana
Faculty: Faculty of Social Studies
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Humanities / Media Studies and Journalism (combination/specialization: Journalism), Philosophy
Bachelor's thesis defence: Etické problémy reklamy ve vztahu k dětem v agendě české Rady pro reklamu | Theses on a related topic

20.
Berezina, Liudmila
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Philology / Russian Language and Literature
Master's thesis defence: Primenenije izobrazitel'no-vyrazitel'nych sredstv v reklame | Theses on a related topic

21.
Bocková, Romana
Faculty: Faculty of Arts
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Theory of Interactive Media / Theory of Interactive Media
Bachelor's thesis defence: Proměna ideálu ženské krásy v současných online reklamních kampaních | Theses on a related topic

22.
Bodeček, Vladimír
Faculty: Faculty of Sports Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Management a marketing fotbalového klubu - Svratka Brno | Theses on a related topic

23.
Boriková, Lucie
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Humanities / Combined Art Studies, Ethnology
Bachelor's thesis defence: Literární a výtvarná tematika a proměny životního stylu v časopise Niva v letech 1910-1915. | Theses on a related topic

24.
Borišincová, Jana
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Philology / Japanese Language and Culture
Bachelor's thesis defence: Analýza konceptuálnych metafor v textoch japonskej rockovej kapely | Theses on a related topic

25.
Borkovec, Zdeněk
Faculty: Faculty of Law
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Reklama v rozhodovací praxi českých a evropských soudů | Theses on a related topic

26.
Brychta, Jiří
Faculty: Faculty of Sports Studies
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Marketing NFL | Theses on a related topic

27.
Brychtová, Hana
Faculty: Faculty of Social Studies
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Jak děti rozumí televizní reklamě: analýza recepčních strategií | Theses on a related topic

28.
Břeňová, Nicole
Faculty: Faculty of Education
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Lower Secondary School Teacher Training in Arts, Lower Secondary School Teacher Training in Civics
Bachelor's thesis defence: Jednotný vizuální styl - Kavárna Kočičí | Theses on a related topic

29.
Bukáčková, Tereza
Faculty: Faculty of Arts
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Aesthetics / Aesthetics
Bachelor's thesis defence: Whitman a Ginsberg: Metafory civilismu | Theses on a related topic

30.
Buriánková, Iveta
Faculty: Faculty of Economics and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza komunikačního mixu podniku | Theses on a related topic

31.
Burianová, Milada
Faculty: Faculty of Arts
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature
Bachelor's thesis defence: The Language of Church Advertisements | Theses on a related topic

32.
Carbochová, Veronika
Faculty: Faculty of Arts
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Humanities / Czech Language and Literature, Education
Bachelor's thesis defence: George Lakoff a kognitivistický pohled na metaforu v rámci literární vědy | Theses on a related topic

33.
Carbolová, Eva maiden name: Mikulková
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Philology / Slovenian Language and Literature
Master's thesis defence: Jazykový obraz ženy v hovorové slovinštině | Theses on a related topic

34.
Čajková, Michaela
Faculty: Faculty of Economics and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / European Economy, Administrative and Cultural Studies
Bachelor's thesis defence: Právní problémy volného televizního vysílání v EU | Theses on a related topic

35.
Čech, Kamil
Faculty: Faculty of Arts
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Theory of Interactive Media / Theory of Interactive Media
Bachelor's thesis defence: Tvorba, realizace a zhodnocení reklamní kampaně pro firmu SNEAKERGALLERY | Theses on a related topic

36.
Čechová, Tereza
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Aesthetics and Culture Studies
Master's thesis defence: Vizuální aspekty literární metafory | Theses on a related topic

37.
Čermáková, Kateřina maiden name: Radkovská
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / German-language Translation
Master's thesis defence: Vergleiche, Metaphern und Idiome – kontrastive Analyse Deutsch-Tschechisch in „Gier“ von Elfriede Jelinek | Theses on a related topic

38.
Černohorská, Uljana maiden name: Teslenko
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Philology / Russian Language and Literature
Bachelor's thesis defence: Antropocentrické metafory v ruském a českém politickém diskurzu | Theses on a related topic

39.
Čuhelová, Barbora
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Idiomatik und Metaphorik in den Texten mit dem Thema „Erziehung“ und „Familie“ in „Der Spiegel“ | Theses on a related topic

40.
Čura, Kristián
Faculty: Faculty of Arts
Year: 2015, studies terminated for failure to fulfill study requirements
Programme/field: Philology / English Language and Literature
Master's thesis defence: Metaphors from Beyond Good and Evil | Theses on a related topic
Master's thesis defence: Czech metaphors and their English equivalents in Ivan Klíma's No Saints or Angels | Theses on a related topic

41.
Darebný, Jan
Faculty: Faculty of Social Studies
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Bachelor's thesis defence: Jazykové prostředky žánru herní recenze | Theses on a related topic

42.
Demjanová, Katarína
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Philology / Russian Language and Literature
Master's thesis defence: Metafora v současné ruské publicistice | Theses on a related topic

43.
Doležalová, Petra
Faculty: Faculty of Education
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Education - Vocational Training
Bachelor's thesis defence: Reklama a její vliv na adolescenty a jejich chování | Theses on a related topic

44.
Dostál, Tomáš
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Analýza komunikačního mixu | Theses on a related topic

45.
Dvořák, Pavel
Faculty: Faculty of Sports Studies
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Marketing basketbalového mistrovství světa 2013 v kategorii U19 pořádané v ČR | Theses on a related topic

46.
Dvořák, Petr
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / English-language Translation
Master's thesis defence: Translating Metaphors within Political Discourse: The Case of EU | Theses on a related topic

47.
Faltusová, Zuzana
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / Spanish-language Translation
Master's thesis defence: Localización desde el punto de vista de la traductología y su aplicación en práctica | Theses on a related topic

48.
Fecák, Ján
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: System Engineering and Informatics / Economic Information Systems
Bachelor's thesis defence: Tvorba úspěšného webu / portálu (případová studie) | Theses on a related topic
Bachelor's thesis defence: Tvorba úspěšného webu / portálu (případová studie) | Theses on a related topic

49.
Fiala, Pavlína maiden name: Doležalová
Faculty: Faculty of Education
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Gallery Education and Arts Facilitation, Special Education
Master's thesis defence: Reklama na umění, umění v reklamě | Theses on a related topic

50.
Fialová, Lucie
Faculty: Faculty of Education
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School Teacher Training in English Language and Literature, Lower Secondary School Teacher Training in Russian Language and Literature
Master's thesis defence: The language of advertising: An analysis of a technology company advertisements | Theses on a related topic