The aim of the subject is to capture the healthcare industry technologies boom. As technology has improved and become more widely available, many companies are moving into healthcare or healthcare-adjacent fields, driven by entrepreneurs who see the value of this emerging market.
Healthcare entrepreneurship is the act of creating a product, process, or service that fills a need or introduces a new development in medicine or healthcare delivery.
Entrepreneurial activities and innovations have emerged from and will continue to be driven by several actors along the healthcare value chain but especially from non-traditional healthcare players. This means healthcare companies are experiencing an unprecedented level of competition.
The aim of this subject is thus to recognize the role of the entrepreneurs in healthcare and embrace their entrepreneurial education, habits, and knowledge for survival.